1. To deliver BIG AIESEC Online

2. • Understanding how we can convert DATA into action;
• Achieve costumer loyalty through Product
development;
• Show that we can enhance and improve costumers experience by keeping in
contact with them.

3. • Net Promoter Score measures the loyalty that exists between a provider
and a consumer.
• It is based on a direct question: How likely are you to recommend our
company/product/service to your friends?

4. Between 100 and 75 = Excellence Zone
Between 50 and 0 = Improvement Zone
Between 75 and 50 = Quality Zone
Between 0 and -100 = Danger Zone

6.  Simplicity
 Speed in the analyses
 Measurement in the long-term
 The power of the tool for the planning
 Action Planning to Increase Number of Costumers (Sales)
 Success experiences of giants as reference for our brand
Some companies using NPS:

7.  Align EPs expectations/ Enhance EPs experience

8. GET the data and then turn it into ACTION by:
SELF-SELECTED ISSUES
COMMENTS
NPS SCORE
RESPONSE RATE
% OF PROMOTERS

9.  Understand our costumers concern/ Focus the issues of our product we
need to improve

10. GET the data and then turn it into ACTION by:
SELF-SELECTED ISSUES
COMMENTS
NPS SCORE
RESPONSE RATE
% OF PROMOTERS

11.  First of all cantact EPs who have already realized;
 Make sure they understood the purpose of the tool and track if they
answear;
 Remember to always send CostumerGauge links to new Eps and explain
the importance and needy;
 Remember to analysis if the number of responses is representativity
before judging our resultes (response rate)
 ANALYSES, REFLECT ABOUT THE YOU WILL GET
>>>> data into ACTION

12.  First of all cantact trainees who have already realized;
 Make sure they understood the purpose of the tool and track if they
answear;
 Remember to always send CostumerGauge links to new trainees at the
very first moment of the X and explain the importance and needy;
 DON’T FEEL DESPERATE/BLESSED before analysis if the number of
responses is representativity to judge our resultes (response rate);
 ANALYSES, REFLECT ABOUT WHAT YOU GOT
>>>> data into ACTION

13.  Analyses the DATA that we have and reflect about what is your role on that
delivered experience;
Remember that you are an AIESEC Ambassador and member after all, your
MoS is to deliver exchanges. Take the feeling that you’re responsible too
about what’s going on, even If it is not working as weel as could be. ARE
CHANGING
 GUARANTEE THINGS ARE GETTING BETTER, You are responsible for that as a
member and much much more as a manager. Your role is to develop your
members and deliver experiences with quality, dont miss your main
purpose in AIESEC: BE A CHANGE AGENT!!

14. EXAMPLE: Mariazinha (EP) is insatisfied: she showed a problem in her X
Was OGX delivery problem at the follow-up moment? Was an alignment
problem of the benefits that we offer in sales sector? Or was a problem
on the payment moment??
Oh, Finances did not gave her money back because the photos that she
sent to AIESEC Maceió didnt have the quality required and OGX sector had
not aligned it could happen...

15. USE THE TOOL
MAKE SURE YOU UNDERSTOOD HOW IT WORKS
MAKE SURE YOUR MEMBERS KNOW ABOUT WHAT
IS HAPPENING AND OUR MAIN ISSUES

16. Thank you!