This was a roundtable discussion presented at the Michigan Premier Public Health Conference in October 2011.

1. Lessons Learned in Creating an E-intervention to Prevent HIV and STDs Michigan Premier Public Health Conference October 27th, 2010 Alison Grodzinski, MLIS ,Terrance Campbell, Susan Morrel-Samuels, MA, MPH

2. Outline Overview and Introduction Demo and Discussion Next Steps

3. Research Questions Can we effectively prevent STIs among African American young adults? How can we best prevent sexually transmitted infections (STIs) with peer education among young adults? Does participation on interactive websites enhance the effects of face-to-face peer education? How does peer education (face-to-face and interactive websites) prevent STIs?

4. Research Questions Can we effectively prevent STIs among African American young adults? How can we best prevent sexually transmitted infections (STIs) with peer education among young adults? Does participation on interactive websites enhance the effects of face-to-face peer education? How does peer education (face-to-face and interactive websites) prevent STIs?

5. Research Questions Can we effectively prevent STIs among African American young adults? How can we best prevent sexually transmitted infections (STIs) with peer education among young adults? Does participation on interactive websites enhance the effects of face-to-face peer education? How does peer education (face-to-face and interactive websites) prevent STIs?

6. Research Questions Can we effectively prevent STIs among African American young adults? How can we best prevent sexually transmitted infections (STIs) with peer education among young adults? Does participation on interactive websites enhance the effects of face-to-face peer education? How does peer education (face-to-face and interactive websites) prevent STIs?

7. Conceptual Model Social Network Mediators Network Size Strong & Weak Ties Psychosocial Mediators Knowledge Network Proximity & Density Healthy Sexuality Outcomes Perceived Norms Communications with Partners Network Communications HOPE Parties & Interactive Website Peer Education+ Social Technologies Attitudes Safer Sex Behaviors HOPE Parties Only Self-Efficacy Peer Education (only) Sexually Transmitted Infections

9. Drug and alcohol use before sex

10. Number of sex partners

11. HIV/STD Testing

12. Condom usePopulation Rates of HIV and other STDs

13. Study Design Genesee County Recruit 18-24 yr old African American party hosts. HOPE parties with host’s friends & other guests. Encourage county-wide participation on HOPE interactive website. Pretest, Posttest, Follow-up Survey Assessments. Saginaw County Recruit 18-24 yr old African American party hosts. HOPE parties with host’s friends & other guests. Pretest, Posttest, Follow-up Survey Assessments.

14. What is a HOPE Party? Hosts plan party with staff Hosts invite 8-10 friends Educator conducts healthy sexuality activities Participants create risk reduction plan

16. Forums – users discuss topics of their interest

17. Chats – users converse in real time

18. Resources – links other sexual health resources

19. Links to Social Mediahttp://prc.sph.umich.edu/

20. Focus Groups Information acquisition and sharing Online Sociability Technology Design

21. Hope Party 1 Hope Party 2 Hope Party 3 Hope Party 4 Hope Party 5 HOPE PARTY HOME PAGE Become a Fan of HOPE party; post events, clinic info etc. Who? Hosts? Community leaders? Participants 1. Bloggers MySpace page with events, resources, videos etc. Expert advice/vignettes? 2. Discussion Forum Twitter about HOPE party events; tips, resources Part of hope party? Post on Youtube? Contest? 3. Videos 4. Local Resources Link back to POEs 5. Request a HOPE Party

23. Design and development Issues and concerns Privacy and confidentiality Appropriate use of site Inclusivity Authenticity Data collection

29. chat

31. blogs

35. discussion forum

41. next steps Usability testing Launch Evaluation