This document provides a draft agenda for the Property Portal Watch Conference to be held in Singapore from May 7-9, 2014. The agenda lists various presentations and discussions to take place over the three days covering topics like global property portal trends, the growth of the iProperty Group, vertical search strategies, what franchises and agents want from portals, challenges of commission sharing models, and future directions for property portals. The speakers include industry leaders from companies like Property Portal Watch, iProperty Group, REA Group, Mitula, and Info Edge India. Networking breaks and a drinks reception are also included.

1. Version
2.2
-­‐
FINAL
5
May
2014
1
Property
Portal
Watch
Conference
Singapore
7th
–
9th
May
Draft
Agenda
Time
Topic
Speaker
Overview
Wednesday
7
th
May
12:30
–
13:00
Registration
13:00
–
13:15
Kick
Off
Simon
Baker
–
Executive
Chairman,
Property
Portal
Watch
Overview
of
the
3
days
and
housekeeping
13:15
–
14:00
Global
Trends
in
the
Property
Portal
Industry
(Presentation)
Simon
Baker
–
Executive
Chairman,
Property
Portal
Watch
An
in
depth
look
at
the
trends
impacting
the
global
property
portal
industry
by
Simon
Baker,
the
founder
of
Property
Portal
Watch,
the
former
CEO/MD
of
the
REA
Group,
the
former
Chairman
of
iProperty
Group
and
a
serial
investor
in
the
property
portal
industry
14:00
–
14:40
Turning
$20m
into
$500m
–
the
iProperty
Group
Story
(Presentation)
Shaun
Di
Gregorio
–
Former
CEO,
iProperty
Group
and
Founder,
Frontier
Digital
Ventures
In
the
course
of
four
short
years,
the
iProperty
Group
has
increased
its
share
price
from
20c
to
a
high
of
$4.00,
creating
a
$500m
company.
During
this
time,
Shaun
Di
Gregorio
was
the
CEO
and
in
charge
of
driving
this
dramatic
growth.
Shaun
will
discuss
how
the
iProperty
team
was
able
to
turn
around
a
struggling
business
and
create
the
regional
leader.
14:40
–
15:00
Vertical
Search
–
Delivering
Millions
of
Visits
to
Property
Portals
(Discussion)
Javier
Ortiz
-­‐
Business
Development
and
Sales,
Mitula
(Spain)
Mitula
is
a
leader
in
the
global
vertical
search
industry.
Each
day
they
drive
millions
of
clicks
to
property
portals
around
the
world.
This
session
will
look
at
the
continued
rise
in
the
popularity
of
vertical
search
and
how
property
portals
around
the
world
can
benefit
from
using
vertical
search
to
increase
traffic
to
their
sites.
15:00
–
15:40
Networking
Break

2. Version
2.2
-­‐
FINAL
5
May
2014
2
Time
Topic
Speaker
Overview
15:40
–
16:20
What
do
Franchises
and
Agents
want
from
Property
Portals?
(Discussion)
Georg
Chmiel
–
Former
CEO,
LJ
Hooker
and
CEO,
iProperty
Group
(Asia)
Angus
Raine
–
CEO,
Raine
&
Horne,
(Australia)
Franchise
Groups,
brokers
and
agents
are
the
prime
customers
of
all
property
portals.
However
how
well
do
we
really
know
what
they
are
looking
for
in
a
property
portal?
This
session
looks
at
what
these
key
customer
groups
really
want
from
property
portals.
16:20
–
16:50
The
Challenges
of
Implementing
a
Commission
Sharing
Model
with
your
Advertisers
(Presentation)
Amad
Almsaodi
–
CEO,
Aqarmap
(Egypt)
Many
portals
look
at
capturing
some
of
their
advertiser’s
commission
stream
as
being
the
holy
grail
of
running
a
property
portal.
They
reason
that
because
they
are
driving
buyer
leads
to
the
agent,
they
should
share
in
the
commission
generated.
Of
course
the
total
commission
generated
in
any
market
significantly
outweighs
the
advertising
revenue.
Amad
Almsaodi,
from
the
market
leading
Aqarmap
in
Egypt,
will
share
his
experiences
with
implementing
this
commission
sharing
model.
16:50
–
17:30
Future
Directions
for
Portals
(Discussion)
Shaun
Di
Gregorio
–
Former
CEO,
iProperty
Group
and
Founder,
Frontier
Digital
Ventures
Paul
Simos
–
General
Manager,
Strategy
and
Corporate
Development,
REA
Group
(Australia)
It
is
time
to
dust
off
the
crystal
ball
and
look
at
the
future
of
property
portals
around
the
world.
This
panel
discussion
will
look
at
what
2014
and
beyond
holds.
19:30
onwards
Drinks
Venue
Pump
Room
3B
River
Valley
Rd,
Singapore
179021
Sponsored
by
Mitula
and
ListGlobally

3. Version
2.2
-­‐
FINAL
5
May
2014
3
Time
Topic
Speaker
Overview
Thursday
8
th
May
08:45
–
09:00
Introduction
Simon
Baker
–
Executive
Chairman,
Property
Portal
Watch
Overview
of
the
day
09:00
–
09:30
Business
Models
in
the
Indian
Market
(Presentation)
Hitesh
Oberoi
–
MD
and
CEO,
Info
Edge
India
Ltd
(India)
The
Indian
market
is
large
and
complex
with
hundred
of
players
operating
at
the
local
and
national
level.
The
Indian
market
is
also
a
hot
bed
of
innovation
with
many
different
business
models
being
tried
and
tested.
Hitesh
Oberoi
is
the
MD
of
the
company
that
owns
99acres,
one
of
the
leaders
in
India,
and
will
discuss
this
complex
and
highly
innovative
market.
09:30
–
10:00
Improving
Listing
Display
with
High
Quality
Visualizations,
Interactive
Floor
Plans
&
Rich
Media
(Presentation)
Matthew
Campbell
–
VP
Sales
and
Marketing,
DIAKRIT
(Thailand)
DIAKRIT
is
one
of
the
leading
providers
of
high-­‐end
visualizations
and
rich
media
content
for
property
portals
worldwide.
Matthew
Campbell
will
discuss
how
DIAKRIT’s
visualizations
and
interactive
content
are
helping
property
portals
improve
the
overall
quality
of
listings,
thereby
improving
the
level
of
interaction
with
the
listing
and
the
overall
lead
quality
while
providing
property
portals
with
new
and
untapped
revenue
streams.
10:00
–
10:20
International
Listing
Syndication
(Discussion)
Gerard
Paratte
–
CEO,
ListGlobally/EdenHome
(Switzerland)
ListGlobally
and
EdenHome
have
recently
merged
to
create
the
largest
international
listing
syndication
service.
This
session
will
discuss
how
international
listing
syndication
creates
opportunities
for
property
portals
around
the
world.
10:20
–
11:00
Networking
Break
11:00
–
11:30
Crowd
Funding
-­‐
An
Alternative
Way
of
Sourcing
Capital
(Discussion)
Julian
Kwan
–
Managing
Director,
The
Space
Group
(Singapore)
Ifunding.co
is
one
of
the
largest
real
estate
focused
crowd
funding
platforms
operating
in
the
US.
The
platform
is
coming
to
the
Asian
market
and
Julian
Kwan
will
discuss
how
crowd
funding
is
changing
the
way
in
which
project
and
businesses
are
being
funded.

4. Version
2.2
-­‐
FINAL
5
May
2014
4
Time
Topic
Speaker
Overview
11:30
–
12:30
Capital
Raising
Pitch
Session
(Short
Presentations)
Clara
Yeung
-­‐
Co
Founder
and
CEO,
Arising
Land
(China)
Three
emerging
companies,
who
are
seeking
capital,
will
present
their
businesses
to
the
audience.
They
will
each
have
15
minutes
to
present
the
key
elements
of
the
business
then
5
min
for
Q&A.
Rajeev
Singh
–
Founder,
HousingParadise.com
(Fiji)
Denis
Nemstev
–
CEO,
HipFlat
(Thailand)
12:30
–
13:45
Lunch
13:45
–
14:15
Targeting
the
For
Sale
By
Owner
Market
(Presentation)
Ricco
Zuschlag
–
Director,
Boliga
(Denmark)
Boliga
is
taking
the
Danish
property
portal
market
by
storm.
Leveraging
discontent
with
the
Danish
real
estate
agents,
they
have
helped
provide
Danes
with
an
alternative
direct
sales
and
marketing
model.
Now
20%
of
the
apartment
sales
in
Copenhagen
are
sold
directly
rather
than
by
the
real
estate
industry.
Ricco
Zuschlag
will
discuss
how
they
have
helped
change
the
way
in
which
Danes
approach
selling
real
estate.
14:15
–
14:45
Real
Estate
Software
–
Adding
Capability
and
Value
to
a
Property
Portal
(Presentation)
Daniel
Hart
–
CEO,
Masterkey
(UAE)
One
of
the
strategic
growth
options
open
to
a
property
portal
is
to
own
or
build
real
estate
software.
Domain
in
Australia
owns
MyDeskTop,
Onthehouse
owns
Portplus,
and
Seloger
in
France
owns
Pericles.
However
the
software
game
is
very
different
from
running
a
property
portal.
Daniel
Hart
from
the
UAE's
Masterkey
real
estate
software
will
discuss
the
pros
and
cons
of
the
real
estate
software
business.
14:45
–
15:15
New
Products
from
Homes.co.jp
in
Japan
(Presentation)
Keizo
Tsutui
–
Managing
Officer,
Head
of
Overseas
Business
and
Venture
Investment,
Next
Co
(Japan)
Next
Co.
is
owner
of
homes.co.jp,
one
of
the
leaders
in
the
Japanese
property
portal
market.
In
this
highly
competitive
market,
the
leaders
are
investing
heavily
in
product
innovation.
Keizo
Tsutsui
from
Next
Co
will
talk
about
their
approach
to
product
innovation
and
share
some
of
the
developments
being
brought
to
market.
15:15
–
16:00
Networking
Break

5. Version
2.2
-­‐
FINAL
5
May
2014
5
Time
Topic
Speaker
Overview
16:00
–
16:30
Understanding
the
Russian
Market
(Presentation)
Mikhail
Lukianov
-­‐
Strategy
and
Investment
Director,
Cian.ru
/
Realty.dmir.ru
(Russia)
Cian.ru
and
Realty.dmir.ru
are
two
well
known
brands
in
the
Russian
property
portal
market.
They
are
both
owned
by
the
same
company
and
together
create
a
leading
property
portal
in
the
Russian
market.
However
Russia
is
big.
It
has
140
million
people
and
more
importantly
covers
12
time
zones.
So
how
does
someone
tackle
this
large,
rapidly
growing
market?
Mikhail
Lukyanov
responsible
for
strategy
of
Cian
and
Realty.dmir
will
discuss
the
challenges
and
opportunities
posed
by
the
Russian
market.
16:30
–
17:00
Attacking
an
Early
Stage
Market
–
Lessons
from
Pakistan
(Presentation)
Imran
Ali
Khan
–
Co
Founder
and
COO,
Zameen
(Pakistan)
Zameen
is
the
leader
in
the
early
stage
Pakistani
market.
Having
recently
completed
a
capital
raising,
they
are
investing
heavily
in
building
a
brand
and
a
strong
presence
across
the
main
cities
in
the
Pakistan
market.
Imran
Ali
Khan,
the
co-­‐founder
and
COO,
will
discuss
how
they
are
approaching
building
the
market
leader
in
this
very
interesting
market.
17:00
–
17:30
Approaching
the
South
East
Asian
Emerging
Market
(Discussion)
Jani
Rautiainen
–
MD
and
Co-­‐
Founder,
PropertyGuru
Group,
(Sth
East
Asia)
PropertyGuru
has
done
a
fantastic
job
of
building
of
building
the
co-­‐leader
in
the
Sth
East
Asian
market.
In
that
process,
they
have
had
to
tailor
the
traditional
property
portal
model
to
work
on
emerging
markets.
This
discussion
will
explore
how
PropertyGuru
has
approached
these
challenges
in
the
Sth
East
Asian
market.
19:30
onwards
Drinks
and
Light
Dinner
Venue
Orgo
Bar
and
Restaurant
8
Raffles
Avenue,
#04-­‐01,
Esplanade
–
Theater
on
the
Bay,
Roof
Terrace,
Singapore
039802
Sponsored
by
Mitula
and
ListGlobally

6. Version
2.2
-­‐
FINAL
5
May
2014
6
Time
Topic
Speaker
Overview
Friday
9
th
May
08:45
–
09:00
Introduction
Simon
Baker
–
Executive
Chairman,
Property
Portal
Watch
Overview
of
the
day
09:00
–
09:30
Building
a
Rapid
Growth
Business
in
an
Early
Stage
Market
(Discussion)
Ben
Neve
–
CEO
and
Founder,
Thailand-­‐Property
(Thailand)
Thailand
is
a
rapidly
growing
SE
Asian
market.
A
little
over
a
year
ago
Thailand
Property
entered
the
market
with
the
goal
of
being
market
leader
within
5
years.
They
are
making
great
progress
and
Ben
Neve,
the
CEO
and
Founder
of
the
business
will
discuss
how
they
are
approaching
the
market.
09:30
–
10:00
Running
the
Chinese
Market
Leader
–
Lessons
from
Soufun
(Presentation)
Ning
Wang
–
Deputy
General
Manager,
Soufun
International
(China)
Soufun
is
listed
on
the
NASDAQ,
one
the
most
valuable
portal
companies
in
the
world
and
the
leader
in
the
highly
attractive
Chinese
market.
Ning
Wang
heads
up
Soufun
International
and
will
discuss
the
Chinese
market,
what
Soufun
does,
and
how
it
has
created
its
market
leading
position.
10:00
–
10:30
Reaching
the
High
Value
Chinese
Buyer
(Discussion)
Simon
Henry
–
Co-­‐founder,
Juwai.com
(China)
One
of
the
hottest
buying
markets
in
the
world
is
China
and
many
people
are
working
how
best
to
attract
those
buyers.
One
company
that
has
implemented
a
successful
approach
is
Juwai.
This
session
looks
at
how
they
are
taking
properties
from
around
the
world
to
the
Chinese
market.
10:30
–
11:10
Networking
Break
11:10
–
11:40
Winning
the
Dutch
Rentals
Market
–
How
Pararius
Does
It
(Discussion)
Jasper
de
Groot
–
CEO,
Pararius
(Netherlands)
Pararius
has
built
a
leading
rentals
portal
in
the
Dutch
market.
This
discussion
looks
at
how
they
built
the
business
and
how
they
plan
to
continue
to
lead
the
market.

7. Version
2.2
-­‐
FINAL
5
May
2014
7
Time
Topic
Speaker
Overview
11:40
–
12:10
Leveraging
Information
to
Improve
the
Customer
Experience
(Discussion)
Ahmet
Kayhan
–
CEO,
Reidin,
(UAE)
Reidin
is
a
leading
real
estate
information
company
focusing
on
the
emerging
markets.
Ahmet
Kayhan,
the
CEO
of
Reidin,
will
discuss
how
real
estate
information
and
data
can
be
used
to
enhance
the
property
portal
experience,
especially
in
emerging
markets.
12:10
–
12:40
The
Rise
of
Predictive
Modeling,
Machine
Learning
and
Data
Mining
(Presentation)
Joe
Hanna
–
CEO
and
Founder,
Predictive
Match
(Australia)
The
rise
of
predictive
modeling,
data
mining
and
machine
learning
has
led
leading
online
business
across
a
range
of
industries
to
explore
what
untapped
potential
lies
within
their
data.
How
can
these
techniques
be
practically
applied
to
add
value
for
property
portals
or
is
it
just
an
expensive
passing
fad?
12:40
–
13:00
Conference
Wrap
Up
Simon
Baker
–
Executive
Chairman,
Property
Portal
Watch