1. Corona Extra"experience the extraordinary” Owned by group Modelo of mexican city. Established in year 1925 Top #4 in world market. Target group: youngsters(party beer) Market: in >120 countries of North-America, Latin America, Europe, Africa,middleeast,and Asia.
2. Distributers and importers around 200 across the globe. Official brand of ATP world tour of tennis. Packaging in – 4*330ml with cost of $31.25
3. CARLSBERG BEER DANISH(DENMARK) BREWING COMPANY FOUNDED IN 1847 BY J.C.JACOBSEN # 4TH LARGEST BREWING GROUP IN THE WORLD. MARKET: EUROPE, NORTH AND LATIN AMERICA, ASIA PACIFIC. BRANDS CATEGORIES >500. CALSBERG PREMIUM AND PILSNER ARE FAMOUS LAGER.
4. PRICE: 6 UNITS PACK (330ML EACH): $15. PROMOTION STRATEGY: OFFICIAL SPONSOR – LIVERPOOL FOOTBALL CLUB. SPONSERED EURO 2008.