The Fool-Proof Guide to Being a Deal Broker and Cutting Yourself in High Dollar Deals Between Merchants and Daily Deal Sites to Generate Massive Commissions and Deliver a High Quality Service.

1. The Fool-Proof Guide to Being a
Deal Broker and Cutting Yourself in
High Dollar Deals Between
Merchants and Daily Deal Sites to
Generate Massive Commissions and
Deliver High Quality.
Presented by Marc Horne & Tyler Horne,
Co-founders of Daily Deal Builder

2. There is a hole in the deal industry. A
big hole. A problem that is costing
businesses millions of dollars, but
more importantly it creates an
opportunity for us to fix the problem
and close this hole.

3. Billions of dollars have been generated
through daily deals, but many of the
top sites have been missing out on a
key point.

4. Too many businesses end up running a
bad promotion on the deal sites and
not seeing the results they should see.

5. This is because they are dealing with
sales reps who are looking out for the
immediate best interests of their
employer (or their employer’s
investors) INSTEAD of looking out for
the actual businesses themselves.

6. Too many businesses get the wrong
end of the bargain and we end up
hearing about it in the press.

7. To be clear: the deal model is
brilliant... But a key component is not
being focused on! More on that in a
minute...

8. Go Where Money is Already Flowing...

9. The Deal Broker System we are going
to show you today is timeless.

10. People have always & will always love
getting deals. Businesses will always
offer deals or promotions, and there
will always be an opportunity for a
middle man (or woman) to put
businesses in touch with people who
will help sell their products.

11. The best part of this System is
that it requires:
• No product of your own
• No traffic generation
• No website required
• No database or mailing list
• No social media marketing or SEO
• No Affiliate marketing
• & No previous experience...

12. This system is a goldmine of high
trending opportunities & profits…
That very few people are taking
advantage of…

13. We are going to show you:
• How to find business owners ready to cut you
a check.
• How to leverage the success, traffic, and
subscriber base of other people who are
already successful.
• & How to potentially generate a huge 5,6, or
even 7 figure income without much work or
many clients.

14. HI, I’m Marc Horne, co-founder, of
DailyDealBuilder.com

15. …I love traveling.

16. …Avid rock-climber

17. Spending time w/ friends and family

18. Play drums in the Red Clay Rumble

19. We are a software company that
powers hundreds of daily deal
websites across the globe.

20. We are regular guest contributors on
Daily Deal Media, just ran an article on
Forbes, and are one of the few go-to-
companies to turn to when you need
information, software, or solutions for
the daily deal and coupon industry,
which we have been involved with
since the very early days of the space.

21. Right out of college, my brother Tyler
and I launched our software company
and came out of the gate swinging.

22. We have been actively developing
high-quality software products and
services to enable entrepreneurs and
business owners to leverage up &
coming trends.

23. Because of our unique position in the
marketplace and our constant thirst to
stay on top of the trends and what’s
working, we have become keenly
aware of the missing focus of the big
players which I spoke about at the
beginning of this presentation.

24. Too many businesses are getting the
short end of the stick from the larger
daily deal sites and this has opened
our eyes up to an incredible
opportunity that we are going to share
with you today.

25. The problem is that businesses have
no idea how to run a successful daily
deal promotion and many times the
only people they deal with are pushy
sales reps who are only looking out for
their company and/or their own
wallet.

26. This creates the perfect environment
for a middleman, i.e. you to come in
and help ensure the business runs a
successful promotion.

27. It’s time to shake up this industry.

28. It’s time to shake up this industry.
The way to really shake up this
industry is to put the focus BACK on
the vendor, to ensure that they have a
great experience and return in the
future over and over again.

29. How many of you would like to learn
exactly how to do this?

30. Getting involved in up and coming
trends is brilliant!

31. Does this sound like you?
• Invested tens of thousands of dollars in
education.
• Experienced information overload.
• Don’t know who to listen to.
• Don’t know who to trust, who to follow.
• Not technical…

32. Honestly, there are a lot of things to
know about making BIG waves online
• SEO, ppc, social media, youtube, facebook
marketing, writing copy, product creation,
website creation, content syndication,
installing and running blogs, the list goes on
and on…

33. We are excited to tell you that there is
an easier way...

34. A better way... especially if you don’t
want to go through the steep learning
curve.

35. The answer is the Deal Broker System
• You work with people who are selling and
have a vested interest.
• You don’t need many clients at all to generate
a 6 figure income.
• You're working with real businesses selling
real services, and helping real people.
• These folks also understand that it takes
money to make money and payoffs are HIGH.

36. They key is learning how to speak with
them and close sales - but more
importantly how to deliver results.

37. The solution is to offer a
WIN - WIN - WIN.

38. The coolest thing is that the business
doesn’t have to put up any upfront
money. You only get paid when they
get paid.

39. Connect & represent businesses who
have either run a daily deal in the past,
are thinking of running a daily deal, or
haven’t even thought about it yet
WITH one or many of the thousands of
daily deal websites that exist.
[[SHOW DEAL SITE LOGOS]]

40. Let’s look at a couple fictitious
examples.

41. You walk into a sporting goods
store. Arrange for them to run a
deal. Have Groupon / Living Social /
and 3 others run the promotion. In
total, $155,000 is sold. From the deal
that you worked out, you cut yourself
in 10% and generate around $7000.00
FROM A SINGLE DEAL!

42. You want to take a vacation to Costa
Rica. Rather than paying the normal
cost, you speak with one of the
marketing directors at a tourism
company and lock them in for a deal
for $300 for $600 worth of hotel visits
and a snorkel tour.

43. You get in touch with a few of the
hundreds available deal sites that are
hungry for deals and have them run
the promotion. You sell 100 units and
gross $30,000.

44. You arranged for a 10% commission
and you generate $3000 and because
you have hooked them up, they go
ahead and give you a free trip. Score!

45. The important thing to note is that on
each campaign it only takes a short
amount of time, and we have
systematized everything for you...

46. Grab a pen and paper and let’s dive
right into the 6 modules of The Deal
Broker System.

47. This system is a 6 week course that will
arm you with the tools, knowledge,
example presentations, contracts,
swipes, and ability to walk into nearly
any business and leave with a signed
contract that can potentially generate
you seriously large commission
checks...

48. And we are not talking about $20
Clickbank commissions here...

49. We are talking about big deals where
tens of thousands of dollars are
exchanging hands, in a wide range of
services from resorts, tourism deals,
shuttle deals, hotel deals, restaurant
deals, local gyms, sporting goods
stores, the list goes on...

50. In fact, the most common deals that
are typically run are:
• Restaurant – 15%
• Massage – 7%
• Theatre, Shows & Movies – 6%
• Hair Services – 5%
• Dermatology – 5%
• Automotive Services – 4%
• Travel – 3%
• Food & Grocery – 3%
• Hair Removal – 3%
• Manicure & Pedicure - 3%

51. How many businesses do you think
would say yes if you walked in the
door and said…

52. “Hey, can I get you some new
customers. You don’t have to pay me
anything till I bring you new
customers?”

53. The answer is, “most businesses.”

54. Does this model sound familiar?

55. It is, and it’s called affiliate
marketing. Except it’s offline and you
don’t have to drive any traffic
yourself. No PPC, no SEO, no to
everything that has held you back in
the past.

56. Deal sites all function in a similar
manner…

57. Get a business to offer a deal and the
deal site runs a limited time offer on
the promotion. There are thousands
of deal sites out there, looking for
deals to run…

58. Well that is exactly how the Deal
Broker System works.

59. Here is the process in a nutshell.

60. Contact a business and ask to help
them for no money up front. ”If you
want more customers, let me help you
for free, I’ll just take a percentage once
you make money.”

61. Help them formulate the deal that
makes sense monetarily. Hook
anywhere from 1-10 different sites up
with the information and have them
run the deal.

62. The deal site pays the business and the
business pays you (usually around 10%
of what they earn).

63. The most complicated part is helping
them figure out the pricing that works
for everyone, but that’s why we spend
an entire module on this in the deal
broker system.

64. Why do businesses really need deal
sites?

65. Why would they buy into this?

66. The top ten reasons are:
• 1. Influx of new Customers
• 2. Increased Brand Awareness
• 3. Ability to break into newer markets
• 4. Quick Cash Inflows
• 5. Ability to increase revenues in slower
periods

67. The top ten reasons are:
• 6. Upsell Opportunities
• 7. Cheap advertising solution/ Low customer
acquisition costs
• 8. Keeps business looking busy
• 9. Social media buzz
• 10. Word of Mouth advertising from Deal
Users

68. You see this works when done
properly because…
• 80% who purchase daily deals are new
customers (Rice)
• 40% average upsell or "lift" (Forbes)
• 65% of new customers return to the business
(Lightspeed Research)
• 77% of businesses will offer more than 1 daily
deal (Merchant Circle)
• More than 20% never gets redeemed (Rice)

69. Deal sites have something the
businesses don’t have.

70. An active and responsive mailing list.

71. How do I turn this into a 6 figure
business?
• $400 Profit per deal you set up.
• Do this with 4 deal sites (there are thousands
of deal sites to choose from) = $1600
• Run an offer 4 times a year: $6,400 per client.
• Work with just 16 businesses. Totaling a yearly
revenue of $102,400.

72. ..and remember - you are simply
giving something away for free!

73. So you place an offer on a deal site,
typically the deal site takes anywhere
from 25%-50% on all sales, your
customer keeps between 50%-75%,
and you get 5%-10% of what the
business owner gets. MONEY!

74. Let’s look at some example deals that
have run...

75. Over 5,000 Sold $295,000 Revenue. Estimated
revenue for Deal Broker: $15,000.

76. Most deal sites won’t even let you
worry about writing copy, and each
deal, no matter how large, will take
about the same time.

77. In the above example, you would have
generated around $15,000 for simply
putting two businesses together.

78. Over 4,000 Sold $147,963 Revenue. Estimated
revenue for Deal Broker: $7,000.

79. Over 5,000 Sold $270,000 Revenue. Estimated
revenue for Deal Broker: $13,500.

80. Over 5,000 Sold $245,000 Revenue. Estimated
revenue for Deal Broker: $10,000.

81. Over 1,000 Sold $149,000 Revenue. Estimated
revenue for Deal Broker: $7,300.

82. From everything from dentists,
chiropractors, teeth whitening kits,
restaurants, excursions, hotels, and
beyond. The potential is limitless.

83. What would you do with this new
money? Where would you go? Who
would you help? How would it change
your life?

84. What businesses are already in your
everyday life that you can work out a
deal with?

85. How many of you would like to broker
HUGE deals, with people you are
already working with, generate big
commissions, and not have to worry
about doing any of the work other
than simply connecting and helping
structure the deal?

86. The structuring is really important.

87. There are a lot of offline business
consultants who have businesses pay
an upfront retainer. But just take one
of our last examples... Rather than
15,000, you would have only
generated a small upfront fee. It’s an
easier sale when you aren’t asking for
any money, also.

88. So WHY would the business owner
need you?
• Businesses don’t know what to do.
• They don’t know where to start.
• Don’t have time.
• Don’t have marketing knowledge.
• Don’t have skills to structure profitable deals.
• Don’t have access to major (and minor) deal
sites.
• Don’t have access to the Deal Broker System.

89. They might have run a deal
unsuccessfully in the past - and that’s
why you are there to represent THEM,
not the deal site.

90. There are around ~90 Million
businesses in the USA. You don’t need
hundreds of clients to make big money
and if you can’t find a business to let
you work for them for free, you’re
doing something totally wrong.

91. Some businesses don’t go back and
want to run another deal though?

92. That’s because they are not
represented and are dealing with deal
sites who only care about
themselves. If you can approach them
and show them exactly how and why
their past deal site experience wasn’t
so good, you might be able to reel
them back in and get them to make
another go at it.

93. So lets talk about The Deal Broker
System, how it works, what’s included,
and what you will do after going
through the course.

94. Hopefully, after viewing the first part
of this presentation you realize that
you don’t have to be a genius, or
technical whiz to run this into
something BIG.

95. It’s a brilliant model, right?

96. It doesn’t even matter where you are
or where the business is located. You
can be in the USA doing deals for folks
in Europe, etc. There are deal sites all
over of the globe. Just our client base
alone stretches across 30 countries....

97. So its a 6 week course and once you
get started tonight you’ll get your
username and password to the
members area where we will be drip
feeding the modules to you.

98. We do this because it is extremely
important that you fully take in all of
the knowledge and actually structure
deals properly.

99. Module 1 introduces you to the Deal
Broker System.

100. We go over the industry, trends,
what’s working, what’s not working,
the players, and more. We’ll be
showing you how to get set up as an
affiliate with other services that you
can sell after running your first deal.

101. We then help you get properly set up.

102. Which geographic or niche specific
market(s) do you wish to tackle. The
easiest routes to go would be to, of
course, choose your specific
geographic location because you
already visit many potential clients on
a regular basis in the first place.

103. Killing two birds with 1 stone is always
a wise plan. But the reality is that you
can help a business in Australia or
anywhere in the world, no matter
where you live.

104. We are also going to work out the
most common types of businesses that
regularly run deal promotions and the
big players to go after in order to get
the biggest commissions possible.

105. We’ll go over the 7PS, and Setting Your
Milestones to hit your target revenue.

106. This leads us into MODULE 2, which
goes over delegation and locating the
businesses you are going to work with.

107. At the end of this presentation I have a
special surprise for you regarding this
section and I know you are going to
love it.

108. We will show you how to properly
delegate the activities and tasks that
can be delegated without hindering
your success.

109. Some of the tasks that we will want
you to delegate include research,
business contact info documentation,
deal site documentation, emails,
phone calls, and much more...

110. Out of the list of deals sites and
contact info that we actually provide
you, the goal in module 2 is to figure
out which daily deal sites are currently
active in your area or niche market
and make initial contact.

111. If there are none, or only 1 or 2, this
can also give you an opening to get in
touch with various deal sites about
expansion into your area and having
you be the rep to get them in the door.

112. In module 2 we hook you up with a
vast majority of the Deal Site Deal
Submission contact URL’s, Emails, and
Phone #s.

113. In the second part of module 2 we
discuss Finding the Businesses.

114. The goal is to get the gatekeeper and
in turn the decision maker; the one
who makes things happen. The one
who makes the decisions you are
presenting.

115. Researching your "in" path and
figuring out what promotional
methods the business has / is / or
plans on using. If you can skip the
gatekeeper then skip them and deal
directly with the decision maker.

116. The way to get in touch properly is to
give the valuable information upfront
to the gatekeeper. Be honest, upfront,
and know that you aim to be a
representative of their business; not a
representative of deal sites…

117. By the end of module 2, you will have
a step by step plan to follow to attract
the big businesses, the ones who can
generate you the most profits. We’ll
also be going over plenty of case
studies in multiple niche markets.

118. Module 3: leads us into Sparking
Interest and E.I.C.C (Engage in casual
conversation) with the goal to get the
decision maker excited to learn more.

119. We will be Crafting your elevator pitch
and more importantly providing you
with a professional and ready made
presentation that you can either
directly use or model, as well as email
templates.

120. The elevator pitch is rather simple.

121. The purpose of an elevator pitch is
NOT to close the sale.

122. The goal isn't even to give a short,
accurate, Wikipedia-standard
description of you or your
project. And the idea of using
vacuous, vague words to craft a bland
mission statement is dumb.

123. No, the purpose of an elevator pitch is
to describe a situation or solution so
compelling that the person you're with
wants to hear more even after the
elevator ride is over. - Seth Godin

124. We’ll also be giving you an example
PDF of what your consulting services
include.

125. The second part of module 3 goes
directly into your presentation.

126. The funny thing is that it really is an
easy sale. Well, it’s not even a sale
because you aren’t asking for money
out of the gate.

127. So we’re hooking you up with the
example presentation PDF and Video
that shows me selling a business on
this service and getting a contract
signed. Basically it’s kinda like we are
giving you the private label rights to
this module.

128. We’ll be going over an important part
in module 3 in that you are Leveraging
the success of others.

129. You don’t have to be an expert in
everything and you are basically
skipping the sales rep and negotiating
on behalf of the merchant, not on
behalf of the deal sites.

130. Module 4 Is a really important section
where we are going over price points
and the actual structuring of deals.

131. This is where the vast majority of
people get it wrong.

132. We’re going to teach you the most
effective way to structure deals that
work; how businesses can price their
promotions and not go in the hole.

133. We’ll also be discussing how to work
this out so all parties involved,
including you, can come out with a
very pretty penny; or better yet,
millions of pennies.

134. We cover how to help the businesses
figure out their pricing and promotion
plan and teach them to over deliver
when they serve their new customers
and the importance of going above
and beyond as well as properly
following up and nurturing the loyalty.

135. Module 5 is all about getting contracts
signed and implementing the deals on
the deal sites.

136. We’re going to make sure you know
how to get paid. How to close the
sale, over-delivering, and by this point
you are just about ready to hit the
streets and start generating your first
commission checks...

137. In module 5 we also discuss a very
important section that deals with
preparing the business to maximize
the deal.

138. This is another area where most
businesses get it wrong and a reason
that businesses NEED YOU.

139. How to educate and prepare the
businesses how to deal with the influx
of new customers. We’ll be giving you
example Contracts to use, and of
course you’ll already have the list of
deal sites, merchant URLs, & contact
info so you know who to get in touch
with when you have the deals ready.

140. Remember, you are leveraging other
people’s successes. You aren’t
responsible for driving traffic or
generating sales and it is really out of
your hands.

141. Module 6 is all about analyzing results
and improving your returns.

142. That which is measured, can be
improved upon.

143. In module 6 we’ll be providing you
with a questionnaire to give the
businesses after the deal has been run
to help them realize the success they
just saw and more importantly, get you
working towards scheduling the 2nd
promotion for them.

144. Module 6 covers how to get additional
revenue by selling other value added
services. Structuring the first deal is
only the beginning of this
relationship, not the end of the deal.

145. We finish module 6 by showing you
how easy it is to Rinse & Repeat.

146. We’ll show you exactly how to hire a
team to broker deals for you and how
to grow this venture into a seriously
profitable business by turning your
business into a real deal full time gig.

147. Most of the time you spend setting up
a deal is spent on deal #1. After that it
becomes incredibly easy to grow,
expand, and repeat.

148. Imagine bringing a business 500 new
customers and an additional $25,000
cash on hand... They will probably be
interested to learn about what else
you can do for them right?

149. This training is valued at $9,000, and
honestly, just setting up 1 or 2 deals
could potentially allow you to break
even on an investment of 9k.

150. Most businesses take a boat load more
cash investment to get up and running
and the Deal Broker System is packed
full of the exact road map you can take
to be putting yourself in the middle of
HUGE deals immediately after the
program to potentially turn this into a
5,6, or 7 figure a year business...

151. The 6 week system goes in depth into
the 6 modules we just went over and
we include everything you need to be
brokering monster deals right out of
the gate after completing the training.

152. You are getting everything...

153. The 6 Module Training Series where
you can ask questions right on the
training. If for any reason you can’t
attend, the training will be
immediately uploaded into your
private members area.

154. The, Step by Step Training to Attract
The Big Businesses and the ability to
know what businesses to contact for
the biggest profits.

155. We’ll be hooking you up with easy to
follow case studies for numerous niche
markets, professional and ready made
presentations that you can use, as well
as email templates, and contracts you
can use with your clients...

156. We’re giving you the step by step
check-lists, questionnaire and survey
forms to give to your clients after
running the deals and all your
paperwork and example contracts.

157. We stand behind the Deal Broker
System and want you to feel confident
in your investment which is why we
include a 30-Day, No-Hassle
Guarantee.

158. If you don’t feel that you are receiving
the value and that you are being
armed with the knowledge and tools
to create huge commission deals while
simultaneously helping businesses,
customers, and daily deal sites, simply
let us know and we will give you a full
refund.

159. Honestly, you can kill 2 birds with 1
stone by going to businesses that you
already visit.

160. IMAGINE…
• Going to your gym and locking in a deal that
brings you $2,800.
• Going to your favorite bar, spending 45
minutes, and setting up a deal that banks you
$350.
• Going to a franchise restaurant and scoring a
huge deal that brings you $8,300!

161. We Stand Behind The Deal Broker
System & Know That You Will
Absolutely Love Our Program.
We back it up with your our no-hassle
30 Day Guarantee and provide you
world class support.

162. You can get started today for not tens
of thousands of dollars…

163. …not even thousands of dollars

164. Take action right now by visiting
DealBrokerSystem.com/GO for as
little as $177 down. You’ll see our 3
payment plan option or you could get
in with the full pay for only $497.

165. Dealbrokersystem.com/go
Don’t hesitate as this offer will not stay
up long and the course starts
immediately after Christmas. Learn
everything from getting started and
structuring the deal to collecting
money and repeating the profits.

166. Dealbrokersystem.com/go
After you put your order through you
will get access to the first video and
instructions...

167. Dealbrokersystem.com/go
BUT WAIT: We are also including a
major help for you to ensure you can
get out of the gate and start locking in
deals. When you act right now, we are
including 40 hours on the house of
your own virtual assistant.

168. Dealbrokersystem.com/go
So right now, visit
dealbrokersystem.com/go before you
miss out. Take action and be
determined to set yourself up to make
massive moves and profits in 2013
while simultaneously helping
businesses and customers alike.

169. Dealbrokersystem.com/go
QUESTIONS?

170. Dealbrokersystem.com/go
How does the training take place?

171. Dealbrokersystem.com/go
The training is done by live webinars
which will get updated in the members
area along with PDF’s, example
contracts, example swipe files. We are
doing it live because we want you to
be able to ask questions along the way.

172. Dealbrokersystem.com/go
If you can’t attend one live, don’t
sweat it all, as we’ll be keeping
everything updated in your private
members area...

173. Dealbrokersystem.com/go
What if I don’t have a website?

174. Dealbrokersystem.com/go
How and who will pay me?

175. Dealbrokersystem.com/go
Module 5 we go into detail how to
make sure you get paid. In short
though, you will be getting paid by the
businesses after they get paid by the
deal sites...

176. Dealbrokersystem.com/go
When can I expect to get paid?

177. Dealbrokersystem.com/go
Do I need an LLC or legal business?

178. Dealbrokersystem.com/go
What markets are the best to get
into?

179. Dealbrokersystem.com/go
What if there aren’t any deal sites in
my area?

180. Dealbrokersystem.com/go
Will Groupon even be around for
much longer?

181. You are getting the entire Deal Broker
System for a ridiculous steal. Your
entire investment could potentially be
paid off 10 Fold from setting up just 1
deal! You have nothing to lose and
everything to gain. Visit
DealBrokerSystem.com/Go right away
to get started.

182. Dealbrokersystem.com/go
Make a move right away and have a
Merry Christmas, Happy Holidays, and
we’ll see you on the other side of the
order page.

183. Dealbrokersystem.com/go
If you have any additional questions
that we didn’t cover, we invite you to
email us at support@hcdesk.com or
leave us a message at 800-794-7192.