Apple has become an impregnable brand.Anticipating the heavy buyout of the iPhone 5, and increasing in the iPhone user segment, the demand for custom iPhone application has skyrocketed in recent times.Lets come and have a look with iPhone vs Android.

1. iPhone App Development
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2. Services
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3. • Native iPhone application development
• iPhone app development for Web
• Porting existing apps for iPhone
• Geo location application for iPhone
• Mobile Advertising and Monetization
• In App Purchase
• Analytics for iPhone Applications
• iPhone Testing
• Augmented Reality iPhone Application Development
• Mobile Advertising and Monetization
Evaluation
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4. iPhone Success Journey
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5. Market Research
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• Reached over 3 billion downloads in the Apple App Store.
• Simple iPhone application can price up to $10,000 to
possess developed by development companies settled
among the U.S.
• It is necessary to use some marketing strategies to get the
word out about the hot new application that you have
created.
• Thousands of people have already been able to make a
lot of money by fully marketing the iPhone applications
that they have created.
• The Solutions Research Group also found that 72% of
males, versus 28% of women were most likely to
investigate the phone at its minimum price of $499.

6. Analysis
• Understand however individuals move with iPhone
platform.
• What works, what doesn’t work and why?
• Are there mismatches between expectations and
platform?
• Where are there usability and/or quality issues?
• wherever will the iPhone UI stand out, and wherever
doesn’t it?
• Observe the way to mass market- not the experts-
uses the iPhone.
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7. iPhone Features
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•Appreciated feature of the phone is the ability to quickly and easily
browse most sites on the internet, and to view most of the content
that is available.
•The ability to download apps on to the iPhone is one of the most
popular and revolutionary aspects of how the iPhone has changed
the cell phone market.
•Having a good camera built into a cell phone means that it
becomes a multi-functional device.
•Expandable memory. As stated above, if you wish to store more
music or applications, then you are limited to the iPhone's memory
limit.

8. iPhone Features
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• Third party device add on compatibility. Currently, if you wish to
add a keyboard, external video camera, or any other devices
connected to the iPhone, you cannot. You have to get Apple's
approval to get compatibility.
• Drag and drop music files without iTunes. If you want to put
music by just dragging files from your computer to your iPhone it
is impossible.
• Removable battery. If you are travelling and don't have any
places to charge your phone or you forgot your charging cable,
then good luck charging your phone.

9. iPhone vs Android
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• Programming language: iPhone app development language is Objective-C,
which is a programming language based on C with some extensions on object-
oriented versions such as interfaces, dynamic typing, classes, inheritance,
messages and many more. On the other hand, android application
development is based on Java.
• Platform comparison: With iPhone, finding functionalities is very difficult,
while the case is quite opposite with android.
• Programming Model: iPhone programming model is based on MVC design
pattern. With this tool, building a User Interface is easier, since all the codes
are orderly placed in the source code. Android's XML pattern allows integrate
custom user interface components. While with iPhone, it is an extensive job.
• Tooling comparison: In this section, both are almost the same. There are not many
differences between their tooling systems in both these platforms. Tooling interface
includes debugger, profiler, IDE, User Interface, and builder.
•

10. iPhone OS (?)
“Remember that OS X on a Mac features a lot of applications that
we don’t have to ship on the iPhone.”
Greg Joswiak
Macworld Expo (01/2007)
“The entire Mac OS is gigs, a lot is data. Take out the data --
every desktop pattern, sound sample -- if you look at Safari it's
not that big. It's REAL Safari, REAL OS X. We put a different
user interface on it to work with a multi-touch screen...”
Steve Jobs
Wall Street Journal: D Conference (05/30/2007)
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11. Background Processes
“Only one iPhone application can run at a time, and third-party
applications never run in the background.”
iPhone Human Interface Guidelines, p16
[Here's why it's bad: battery life - it'll continue to drain your battery
in the background); performance - background applications will
suck up CPU cycles, slowing down your foreground application.
… Also not supported over the air.] [15]
Scott Forstall, VP iPhone Software, WWDC 2008
Unified Push Notification
− Apple provides server farm for your server apps
− Updates clients (“badges”, “alert sounds”, “text messages”)
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12. Get In Touch
Visit Us
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Or mail us
marketing@mobilepundits.com
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