CDS examines IT's enabling role in business strategy
•Als PPTX, PDF herunterladen•
0 gefällt mir•243 views
Empfohlen
Empfohlen
Weitere ähnliche Inhalte
Andere mochten auch
Andere mochten auch (8)
Ähnlich wie CDS examines IT's enabling role in business strategy
Ähnlich wie CDS examines IT's enabling role in business strategy (20)
Kürzlich hochgeladen
Kürzlich hochgeladen (20)
CDS examines IT's enabling role in business strategy
- 1. Center for Digital Strategies Mission: examine the enabling role of information technology in business Executive dialog: convening roundtables focused on the role of IT to enable business strategy Scholarly research: connecting practice with scholarship anchored on IT-enabled business strategy and processes MBA program enrichment: bring digital strategies to the students through informative forums, exposure to executives in different settings, fellows program, classes and case development
- 2. Executive dialog • Roundtable on Digital Strategies • Meetings, workshops, student-engagement
- 3. Americas & European Roundtable Chapters
- 4. Scholarly research • Data privacy and fraud in healthcare • Information access and privacy
- 5. MBA program enrichment • MBA fellows program, executive-engagement • Center MBA courses, research cases
- 6. Fellows program for second-year MBAs • work with CDS faculty and visitors • pursue independent studies • assist in research projects and case studies • host executives • conduct video interviews • create hub of tech community at Tuck • classes and cases
- 7. The intersection of business, technology and consumers
- 8. big data, cloud computing, social tech, mobility & video
- 10. The 2013-14 series is examining the “internet of you.”
- 11. Digital Assets: iPad App, BTIS App, iBooks, ISSUU
- 12. Digital Communities and Channels CIO Roundtables: Overviews shared w/ Member Companies, Profs, Online and App CISO Workshops: Overviews shared w/ Member Companies, Profs, Online and App BTIS: Overviews shared with visitors, Tuck community, App and iBooks YouTube: 221 subscribers; 45,271 views; 183 videos RadioTuck: 99Rock & Dartmouth’s iTunesU Channel (youtube content) Twitter: 1,002 followers (Tweet for Tech challenge) LinkedIn Groups: Fellows & BESP Facebook: 320 likes; (promoted posts, sweepstakes, naming giveaway) Google+: 55 likes; 42 people have us in circles Issuu: 95 reads YTD; 2 downloads Chatter: 95 members MyTuck: 43 members Tuck: Instagram, Facebook, Website, Admitted Student Newsletter, AMOS Reporting: Hootsuite, Klout (49), Google Analytics, Flurry, Issuu Analytics, YouTube Analytics, FB Insights.
- 15. Marketing and Communications Opportunities: Social SEO PR; Content marketing/affiliate network (LinkedIn / OutBrain) white paper distribution (CSO for example); Influencers to share CISO/CIO content (John Gallant, Christian Rielly and Chris Regezza); Google+ authorship strategy; more targeted and refined sharing; competitive landscape summary and listening tools, marketing automation software. Website (Responsive, Blog and SEO) Online Communities Email Marketing Print – posters, overviews, mailbox stuffers Tuck Office of Communications/Dartmouth Communications