6. LOCATION-BASED SOCIAL
NETWORKING
• Associate digital content with
any street address or gps
location
• Permalinks to your own maps
• Share it any way you want
• Create specialized maps
• Sell your maps
8. VALUE PROPOSITION
• Keeping it simple
• Feeds the social networks without needing to become another
portal
• Platform
to easily add value to any website (API, permalinks,
embedding)
• Send localized messages from web to mobile
9. MARKETING
• Maintain an active blog about the platform
• Guerilla Marketing via social networking channels
• Meetup.com in-person demos
• Press Releases tied to feature releases
• Special interest mapping groups
10. MONETIZING
• Not immediately profitable
• Advertising based on keywords and location (allow user to
decide)
• Marketplace to sell specialized maps
• Mobile apps with a fee and AdMob advertising
11. AFTER TODAY
• Strive to develop a lightweight, functional prototype
• Using Facebook Connect, Twitter and LinkedIn authentication
• Permit users to make single or multiple-point maps
• Save and share them by email, linking, blogging, social networks
• Seek angel investors to take this platform farther