The internet of things has seen the number of connected devices skyrocket in the last few years. But being connected does not mean that the devices have content that people want to actually see, use, and experience. We will explore the trend of using WordPress as an application layer and centralized content delivery system to drive the internet of things and provide compelling experiences for all.

1. v
WordPress and thevInternet of Things
November 2013
September 2013
@tnpuig
Presented By: Tomás Puig

2. Introduction
September 2013
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Presented By: Tomás Puig

3. Where are we going?
September 2013
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Presented By: Tomás Puig

4. Where are we going?
Very few people
live in a single
device world
anymore.
September 2013
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Presented By: Tomás Puig

5. Where are we going?
The days of
audience
viewing content
on the desktop
are dying.
September 2013
@tnpuig
Presented By: Tomás Puig

6. Where are we going?
According to
Flurry:
- If you want to
reach 80% of
the current
mobile device
market, you
need to support
156 device
models.
September 2013
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Presented By: Tomás Puig

7. Mobile subscriptions will exceed the number of
people in the world by early 2014.
(OECD)
September 2013
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Presented By: Tomás Puig

8. A family of four will move from having 10 connected
devices in 2012, to 25 in 2017, to 50 in 2022.
(BBC)
September 2013
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Presented By: Tomás Puig

9. There will be about 15 billion devices connected by
2015, and around 40 billion devices by 2020.
(cisco)
September 2013
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Presented By: Tomás Puig

10. By 2020 nodes/sensors will account for the majority
(60 percent) of the total installed base of IoE (Internet
of Everything) devices.
(ABI)
September 2013
@tnpuig
Presented By: Tomás Puig

11. That means 16 BILLION devices will need content in
2020.
September 2013
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Presented By: Tomás Puig

12. WHERE WILL ALL THIS
CONTENT COME FROM?
September 2013
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Presented By: Tomás Puig

13. Before we get to that…
lets look at some more trends.
September 2013
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Presented By: Tomás Puig

14. Connected devices can be any number of things
September 2013
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Presented By: Tomás Puig

15. Cows are being
equipped with payas-you-go devices,
which can send SMS
texts when they are
in heat.
September 2013
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Presented By: Tomás Puig

16. Each cow transmits 200 MB of data each year.
September 2013
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(cisco)
Presented By: Tomás Puig

17. In October 2013, Cisco launched an entire business
division devoted to the internet of things.
September 2013
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Presented By: Tomás Puig

18. The IOT is expected to
create an additional
$1.9 trillion for the
economy by 2020.
September 2013
@tnpuig
Presented By: Tomás Puig

19. Four Stages of Development
According to GigaOm analysts we expect four stages of
IOE development:
• Passive tracking
• More-active interactions
• A more aware landscape of physical objects, devices,
and structures
• An autonomous landscape
September 2013
@tnpuig
Presented By: Tomás Puig

20. Four Expected Sets of Devices
(GigaOm)
Passive things are in some way remotely identifiable and
connectable but relatively dumb. RFID- tagged books, furniture
items, and spare parts fit into this category.
Active items can exchange sensory data, control information, and
gain a level of interaction. Foodstuffs, farm animals, roads, and
bridges are examples here.
Aware items can process data and take action in response to
events. This includes doors and windows, driverless trains, and
electrical appliances.
Autonomous items can make decisions based on built-in rules
running locally or remotely. As well as intelligent thermostats and
smart grids, examples include self-driving cars.
September 2013
@tnpuig
Presented By: Tomás Puig

21. Image from GigaOm
September 2013
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Presented By: Tomás Puig

22. Fun fact: RFID’s technology
was used during WWII by
British planes to tell friend
from foe
September 2013
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Presented By: Tomás Puig

23. Startups are creating monitoring devices that can be
connected to many things like light bulbs, garage
doors, and windows. It can even be simply left in the
basement to check for water leaks.
(GigaOm)
September 2013
@tnpuig
Presented By: Tomás Puig

24. “Things” don’t necessarily have to be small: Buses,
trains, and cars can be fit with monitoring devices,
so they can provide accurate information to both
control rooms and customers.
(GigaOm)
September 2013
@tnpuig
Presented By: Tomás Puig

25. So that brings us back around to WordPress
September 2013
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Presented By: Tomás Puig

26. v
WordPress as a Platform
With almost 1/3 of adult internet users knowing
about WordPress, it is the largest CMS on the
internet that’s code is controlled by users.
29.3%
70.7%
• Nearly three times as much
as Joomla and Drupal
combined
-BuiltWith
x
29.3% of adults on the internet have heard
of WordPress
• WordPress is used on nearly
51% of the top million sites on
the Web
• WordPress is used on more
than 58% of websites that use
a CMS
38.3
Age plays a factor in
knowing about
WordPress
33
More than 1/3 of
people age
18-44 know about
wordPress
24.7
17.7
20.9
0
5
10
15
20
25
30
September 2013
35
40
@tnpuig
-W3Tech
• WordPress 3.5 downloads: 27
Million+
• More users than all other
CMSs combined
x
35.6
• Nearly three times as much
as Joomla and Drupal
combined
x
Age Breakdown
Presented By: Tomás Puig

27. Why use WordPress for IOT?
September 2013
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Presented By: Tomás Puig

28. WordPress is already being used as an application
framework
September 2013
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Presented By: Tomás Puig

29. The next step is using plug ins as an API and drive
content to and from connected devices.
September 2013
@tnpuig
Presented By: Tomás Puig

30. Nike Plus in on WordPress
http://wordpress.org/plugins/nikeplus/
September 2013
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Presented By: Tomás Puig

31. Google Glass for WordPress
http://labs.webershandwick.com/wpforglass/2013/10/27/introducing-wpforglass/
September 2013
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Presented By: Tomás Puig

32. STORY TIME!
September 2013
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Presented By: Tomás Puig

33. How do you do this?
There are a few
connection
services to try.
MongoDB and
Sensor Monkey
make API’s for
data that can be
used.
September 2013
@tnpuig
Presented By: Tomás Puig

34. Not without risks
A model of
fridge similar to
this got hacked
and turned into
an email spam
machine.
September 2013
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Presented By: Tomás Puig

35. WordPress through it’s plugin framework is the best
positioned to be the system of record for showing
data from connected devices.
September 2013
@tnpuig
Presented By: Tomás Puig

36. v
Thank You
v
September 2013
@tnpuig
Presented By: Tomás Puig