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Stitching Together 
a UX Strategy for 
Wearables and the 
Mobile Mainframe 
Big (D)esign Conference 
Friday, Sept 5 at 1:00pm in the Mobile (Trinity V) 
by Philip Likens
Wearable 
Love & Hate 
@PhilipLikens
7 Questions For New Tech 
1.What is it? 
2.What can it do? 
3.Why does it matter? 
4.Who are the leaders? 
5.How do I design for it? 
6.What does it mean for our profession? 
7.Where are we headed?
WHAT IS IT?
WHAT IS IT? / 
Wearables 
Body-borne devices with complex interfaces, 
visual displays, multiple use cases, ongoing 
connectivity, and some computational power. 
This is not to take away from smart clothing, etc. 
@PhilipLikens
Internet Of Things Is Here! WHAT IS IT? / 
All things working in perfect harmony! @PhilipLikens
Er…Internet Of Thing? WHAT IS IT? / 
All things funnel through 1 thing - the Mobile Mainframe! @PhilipLikens
“…And finally, users always have their smart 
phone so we want to make sure all these 
connected experiences work based on your 
smart phone: be it your wearables, be it your car, 
or like we have shown with Chrome Cast, your 
television…” 
– Google IO 2014 Keynote
Internet Of Things? WHAT IS IT? / 
@PhilipLikens
WHAT CAN IT DO? 
@PhilipLikens
Log WHAT CAN IT DO? / 
Athos @PhilipLikens
Notify 
MetaWatch M1 
WHAT CAN IT DO? / 
@PhilipLikens
Communicate 
FiLIP 
WHAT CAN IT DO? / 
@PhilipLikens
Monitor 
Sproutling 
WHAT CAN IT DO? / 
@PhilipLikens
Record 
Baidu Eye 
WHAT CAN IT DO? / 
@PhilipLikens
Find 
Pebble 
WHAT CAN IT DO? / 
@PhilipLikens
Consume 
Bragi Dash 
WHAT CAN IT DO? / 
@PhilipLikens
Control 
Samsung Gear 
WHAT CAN IT DO? / 
@PhilipLikens
Verify 
Nymi 
WHAT CAN IT DO? / 
@PhilipLikens
Comfort 
Cuff 
WHAT CAN IT DO? / 
@PhilipLikens
Others 
Digitsole 
WHAT CAN IT DO? / 
@PhilipLikens
WHAT CAN IT DO? / 
Powerful Experiences 
• Notifications on my wrist without having to look 
at my phone 
• Doing simple tasks on my wrist without having 
to access my phone 
@PhilipLikens
WHAT CAN IT DO? / 
Drawbacks 
• Overwhelmed with notifications 
• Connectivity challenges 
• Fashion 
• More devices weighing me down 
@PhilipLikens
Fashion 
Withings Activitie 
WHAT CAN IT DO? / 
@PhilipLikens
Fashion 
Motorola Moto360 
WHAT CAN IT DO? / 
@PhilipLikens
WHAT CAN IT DO? / 
Fashion 
Samsung Gear S w/ Swarovski Crystals 
@PhilipLikens
Fashion 
Tory Burch for Fitbit 
WHAT CAN IT DO? / 
@PhilipLikens
Fashion 
Stelle Audio Clutch 
WHAT CAN IT DO? / 
@PhilipLikens
WHY DOES IT MATTER? 
@PhilipLikens
“Across the world, people check their Android 
phones an average of 125 times every day.” 
– Google IO 2014 
@PhilipLikens
WHY DOES IT MATTER? / 
My Take 
Wearables are the emerging front-end for 
mobile design. 
Next embeddables? @PhilipLikens
Adoption Rates Of Tech WHY DOES IT MATTER? / 
http://www.asymco.com/2013/11/18/seeing-whats-next-2/
WHO ARE THE LEADERS?
WHO ARE THE LEADERS? / 
Google 
• Contextually Aware 
• Voice Enabled 
• Seamless 
• Mobile First 
Apple and Google seems to be diverging in their approaches. @PhilipLikens
WHO ARE THE LEADERS? / 
Apple Speculation 
• Maybe announced Tuesday? 
• Could be awesome? 
• Could use Today widgets as a jumping off 
point? 
@PhilipLikens
WHO ARE THE LEADERS? / 
Pebble 
• Nov 2013 adopted a new SDK platform 
• Ready to go 
• Should be relevant for a while 
@PhilipLikens
WHO ARE THE LEADERS? / 
Hold On Heads Up 
• As a consumer, don’t know what to do with it 
now 
• Directions is the current killer app 
• Need better use cases 
• Must get more fashionable 
• Must get more discrete 
• Industrial / Business path to adoption? 
@PhilipLikens
HOW DO I DESIGN FOR IT?
HOW DO I DESIGN FOR IT? / 
Map Information Needs 
• Make note of potential environment(s) 
• Consider personal context 
•We used a Graffiti Board to gather ideas from 
within Sabre concerning Traveler Needs on the 
day of travel 
ex. What information / tasks do you need access to when 
you’re sitting at your gate? 
@PhilipLikens
Notifications HOW DO I DESIGN FOR IT? /
HOW DO I DESIGN FOR IT? / 
Threshold For Action 
• There is a threshold for action moving from a 
wearable to your phone. 
• Dig the phone out of your pocket (or find it) 
• Unlock it 
• Find the app 
• Do the task 
•Wear’s “Open on Phone” helps 
• Apple’s continuity extended to wearables? 
@PhilipLikens
Taking Action HOW DO I DESIGN FOR IT? /
Taking Action HOW DO I DESIGN FOR IT? /
WHAT DOES IT MEAN FOR 
OUR PROFESSION?
WHAT DOES IT MEAN FOR OUR PROFESSION? / 
Design With Context 
• Consider the environment 
• Leverage sensors 
• Be careful of speculation 
@PhilipLikens
WHAT DOES IT MEAN FOR OUR PROFESSION? / 
Design For Continuity 
• Think about what you’re calling the user to do 
• Make it easy for them to pick up where they 
left off 
• Assume interruption 
@PhilipLikens
WHAT DOES IT MEAN FOR OUR PROFESSION? / 
Design For Voice 
• Voice will be a huge part of the next 5-10 
years. Google is betting on it. Apple seems to 
be as well. 
• As UXers, are we glorified Graphic Designers or 
truly concerned with UX? 
•We have to understand the UX of voice. 
@PhilipLikens
WHAT DOES IT MEAN FOR OUR PROFESSION? / 
Voice Testing 
• Hotel search tutorial 
• Voice only 
• Text only 
• Call & Response 
• 15 total participants 
• Threw out call and response 
• Text & Voice tied on task completion 
• Visual (12), Auditory (0), Kinesthetic (3) Learners 
@PhilipLikens
WHERE ARE WE HEADED? 
@PhilipLikens
WHERE ARE WE HEADED? / 
My Future 
•Watch w/ Cell: notifications / small tasks / 
emergencies 
• BLE Headset: audio content consumption, 
talking on the phone, small content creation 
• 7” Tablet w/ Cell: creation + consumption 
• Laptop: creation + consumption power use 
@PhilipLikens
In Everyday Life 
voice/watch/phone/tablet/car/laptop 
Kids: 
Commute: 
Walking: 
Desk: 
Meetings: 
Lunch: 
Evenings: 
+ 
+ 
+ 
- 
- 
- 
+ 
+ 
+ 
+ 
+ 
+ 
+ 
- 
+ 
+ 
+ 
+ 
+ 
+ 
+ 
- 
+ 
- 
+ 
+ 
+ 
+ 
- 
+ 
- 
- 
- 
- 
- 
- 
- 
- 
+ 
+ 
- 
+ 
WHERE ARE WE HEADED? / 
@PhilipLikens
In Washington DC 
voice/watch/phone/tablet/car/laptop 
Train: 
Walking: 
Airport: 
- 
+ 
- 
+ 
+ 
+ 
+ 
+ 
+ 
+ 
- 
+ 
- 
- 
- 
- 
- 
+ 
WHERE ARE WE HEADED? / 
@PhilipLikens
WHERE ARE WE HEADED? / 
Not Sure When It Will Happen 
• It benefits major manufacturers to tether 
devices together 
• Need a disruptive outsider (as Apple was with 
the iPhone) 
• Turns out Samsung is disruptive, even to 
themselves, though we still have the 
ecosystem limitation 
@PhilipLikens
My Future? 
Samsung Gear S 
WHERE ARE WE HEADED? / 
@PhilipLikens
Jawbone Era 
My Future? WHERE ARE WE HEADED? / 
@PhilipLikens
My Future? WHERE ARE WE HEADED? / 
Samsung Galaxy Note 3 
@PhilipLikens
WHERE ARE WE HEADED? / 
Os Convergence 
• Because of the non-native connectivity, I think 
we’ll have an OS funnel 
• Apple 
• Google’s Android Wear 
• Tizen 
• MetaWatch 
• Pebble 
• 2-3 major platforms - my guess is Apple, Google, 
Pebble (lo-fi / underground option) 
@PhilipLikens
WHERE ARE WE HEADED? / 
Other Thoughts On The Future 
• Fashion Matters 
• OS consolidation brings better UX 
• Fitness bands largely disappear 
• Connectivity has to resolve before mass 
adoption 
• Touch (only) is not the holy grail 
@PhilipLikens
Thank You. 
@PhilipLikens

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Stitching Together a UX Strategy for Wearables and the Mobile Mainframe

  • 1. Stitching Together a UX Strategy for Wearables and the Mobile Mainframe Big (D)esign Conference Friday, Sept 5 at 1:00pm in the Mobile (Trinity V) by Philip Likens
  • 2. Wearable Love & Hate @PhilipLikens
  • 3. 7 Questions For New Tech 1.What is it? 2.What can it do? 3.Why does it matter? 4.Who are the leaders? 5.How do I design for it? 6.What does it mean for our profession? 7.Where are we headed?
  • 5. WHAT IS IT? / Wearables Body-borne devices with complex interfaces, visual displays, multiple use cases, ongoing connectivity, and some computational power. This is not to take away from smart clothing, etc. @PhilipLikens
  • 6. Internet Of Things Is Here! WHAT IS IT? / All things working in perfect harmony! @PhilipLikens
  • 7. Er…Internet Of Thing? WHAT IS IT? / All things funnel through 1 thing - the Mobile Mainframe! @PhilipLikens
  • 8. “…And finally, users always have their smart phone so we want to make sure all these connected experiences work based on your smart phone: be it your wearables, be it your car, or like we have shown with Chrome Cast, your television…” – Google IO 2014 Keynote
  • 9. Internet Of Things? WHAT IS IT? / @PhilipLikens
  • 10. WHAT CAN IT DO? @PhilipLikens
  • 11. Log WHAT CAN IT DO? / Athos @PhilipLikens
  • 12. Notify MetaWatch M1 WHAT CAN IT DO? / @PhilipLikens
  • 13. Communicate FiLIP WHAT CAN IT DO? / @PhilipLikens
  • 14. Monitor Sproutling WHAT CAN IT DO? / @PhilipLikens
  • 15. Record Baidu Eye WHAT CAN IT DO? / @PhilipLikens
  • 16. Find Pebble WHAT CAN IT DO? / @PhilipLikens
  • 17. Consume Bragi Dash WHAT CAN IT DO? / @PhilipLikens
  • 18. Control Samsung Gear WHAT CAN IT DO? / @PhilipLikens
  • 19. Verify Nymi WHAT CAN IT DO? / @PhilipLikens
  • 20. Comfort Cuff WHAT CAN IT DO? / @PhilipLikens
  • 21. Others Digitsole WHAT CAN IT DO? / @PhilipLikens
  • 22. WHAT CAN IT DO? / Powerful Experiences • Notifications on my wrist without having to look at my phone • Doing simple tasks on my wrist without having to access my phone @PhilipLikens
  • 23. WHAT CAN IT DO? / Drawbacks • Overwhelmed with notifications • Connectivity challenges • Fashion • More devices weighing me down @PhilipLikens
  • 24. Fashion Withings Activitie WHAT CAN IT DO? / @PhilipLikens
  • 25. Fashion Motorola Moto360 WHAT CAN IT DO? / @PhilipLikens
  • 26. WHAT CAN IT DO? / Fashion Samsung Gear S w/ Swarovski Crystals @PhilipLikens
  • 27. Fashion Tory Burch for Fitbit WHAT CAN IT DO? / @PhilipLikens
  • 28. Fashion Stelle Audio Clutch WHAT CAN IT DO? / @PhilipLikens
  • 29. WHY DOES IT MATTER? @PhilipLikens
  • 30. “Across the world, people check their Android phones an average of 125 times every day.” – Google IO 2014 @PhilipLikens
  • 31. WHY DOES IT MATTER? / My Take Wearables are the emerging front-end for mobile design. Next embeddables? @PhilipLikens
  • 32. Adoption Rates Of Tech WHY DOES IT MATTER? / http://www.asymco.com/2013/11/18/seeing-whats-next-2/
  • 33. WHO ARE THE LEADERS?
  • 34. WHO ARE THE LEADERS? / Google • Contextually Aware • Voice Enabled • Seamless • Mobile First Apple and Google seems to be diverging in their approaches. @PhilipLikens
  • 35. WHO ARE THE LEADERS? / Apple Speculation • Maybe announced Tuesday? • Could be awesome? • Could use Today widgets as a jumping off point? @PhilipLikens
  • 36. WHO ARE THE LEADERS? / Pebble • Nov 2013 adopted a new SDK platform • Ready to go • Should be relevant for a while @PhilipLikens
  • 37. WHO ARE THE LEADERS? / Hold On Heads Up • As a consumer, don’t know what to do with it now • Directions is the current killer app • Need better use cases • Must get more fashionable • Must get more discrete • Industrial / Business path to adoption? @PhilipLikens
  • 38. HOW DO I DESIGN FOR IT?
  • 39. HOW DO I DESIGN FOR IT? / Map Information Needs • Make note of potential environment(s) • Consider personal context •We used a Graffiti Board to gather ideas from within Sabre concerning Traveler Needs on the day of travel ex. What information / tasks do you need access to when you’re sitting at your gate? @PhilipLikens
  • 40. Notifications HOW DO I DESIGN FOR IT? /
  • 41. HOW DO I DESIGN FOR IT? / Threshold For Action • There is a threshold for action moving from a wearable to your phone. • Dig the phone out of your pocket (or find it) • Unlock it • Find the app • Do the task •Wear’s “Open on Phone” helps • Apple’s continuity extended to wearables? @PhilipLikens
  • 42. Taking Action HOW DO I DESIGN FOR IT? /
  • 43. Taking Action HOW DO I DESIGN FOR IT? /
  • 44. WHAT DOES IT MEAN FOR OUR PROFESSION?
  • 45. WHAT DOES IT MEAN FOR OUR PROFESSION? / Design With Context • Consider the environment • Leverage sensors • Be careful of speculation @PhilipLikens
  • 46. WHAT DOES IT MEAN FOR OUR PROFESSION? / Design For Continuity • Think about what you’re calling the user to do • Make it easy for them to pick up where they left off • Assume interruption @PhilipLikens
  • 47. WHAT DOES IT MEAN FOR OUR PROFESSION? / Design For Voice • Voice will be a huge part of the next 5-10 years. Google is betting on it. Apple seems to be as well. • As UXers, are we glorified Graphic Designers or truly concerned with UX? •We have to understand the UX of voice. @PhilipLikens
  • 48. WHAT DOES IT MEAN FOR OUR PROFESSION? / Voice Testing • Hotel search tutorial • Voice only • Text only • Call & Response • 15 total participants • Threw out call and response • Text & Voice tied on task completion • Visual (12), Auditory (0), Kinesthetic (3) Learners @PhilipLikens
  • 49. WHERE ARE WE HEADED? @PhilipLikens
  • 50. WHERE ARE WE HEADED? / My Future •Watch w/ Cell: notifications / small tasks / emergencies • BLE Headset: audio content consumption, talking on the phone, small content creation • 7” Tablet w/ Cell: creation + consumption • Laptop: creation + consumption power use @PhilipLikens
  • 51. In Everyday Life voice/watch/phone/tablet/car/laptop Kids: Commute: Walking: Desk: Meetings: Lunch: Evenings: + + + - - - + + + + + + + - + + + + + + + - + - + + + + - + - - - - - - - - + + - + WHERE ARE WE HEADED? / @PhilipLikens
  • 52. In Washington DC voice/watch/phone/tablet/car/laptop Train: Walking: Airport: - + - + + + + + + + - + - - - - - + WHERE ARE WE HEADED? / @PhilipLikens
  • 53. WHERE ARE WE HEADED? / Not Sure When It Will Happen • It benefits major manufacturers to tether devices together • Need a disruptive outsider (as Apple was with the iPhone) • Turns out Samsung is disruptive, even to themselves, though we still have the ecosystem limitation @PhilipLikens
  • 54. My Future? Samsung Gear S WHERE ARE WE HEADED? / @PhilipLikens
  • 55. Jawbone Era My Future? WHERE ARE WE HEADED? / @PhilipLikens
  • 56. My Future? WHERE ARE WE HEADED? / Samsung Galaxy Note 3 @PhilipLikens
  • 57. WHERE ARE WE HEADED? / Os Convergence • Because of the non-native connectivity, I think we’ll have an OS funnel • Apple • Google’s Android Wear • Tizen • MetaWatch • Pebble • 2-3 major platforms - my guess is Apple, Google, Pebble (lo-fi / underground option) @PhilipLikens
  • 58. WHERE ARE WE HEADED? / Other Thoughts On The Future • Fashion Matters • OS consolidation brings better UX • Fitness bands largely disappear • Connectivity has to resolve before mass adoption • Touch (only) is not the holy grail @PhilipLikens