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Networking
Networking
    (blah)
    (blah)
Stats on Job Seeking


• 50% of all jobs are found
  through networking
• Weak ties lead to strong leads
Always Be Meeting
•   Some simple math...
•   Average person has:
    • 130 friends on Facebook
    • 60 connections on LinkedIn..
    • That means you have 36,100 people in your
      second degree network.
•   What we found at Meeteor is that you’re likely to
    have more than 450 connections overall.
    • ...so 160,000 people in your second degree
      network.
Always Be Meeting

• Every person you meet...
 • ...has 450 people they can
   introduce you to
 • ...across 19 different
   industries
Where to Network

• Events/MeetUps
• Cold Emailing
• Alumni Databases
• Facebook/LinkedIn
Where to Network

• Events/MeetUps
• Cold Emailing
• Alumni Databases
• Facebook/LinkedIn
Finding Events/Meetups
•   Startup City Seattle
    •   http://startupseattle.com/
•   Guide to Seattle Community
    •   http://startupseattle.com/wp-content/uploads/2012/06/Star
•   Hops and Chops
    •   http://hopsandchops.com/
•   Startup Poker 2.0
    •   http://startuppoker20.com/
•   Hacker News Meetup
So you’re at an event..
Ask: What’s Your Story?
 • “What do you?” do sucks
  • Many people have day jobs they
    don’t like, starts conversation in a
    negative way
 • What’s your story lets people tell a
   narrative:
  • “I work at HP, but I’m really
    passionate about...”
 • Easier to connect on a more
   meaningful level
Rule # 1:
           Mojo
            (Stop Grinfucking)
            (Stop Grinfucking)
            (Stop Grinfucking)


• If you’re not feeling it...
• Move on. It’s ok.
• I really connect with about
  5/100 people I meet.
Rule #2:
Everyone Can Help You
Everyone Can Help You
 • The person in front of you...
  • May not be hiring.
  • May not be an engineer.
  • But they definitely know
    someone who is relevant for
    you.
 • Key is getting them to want to
   help you.
Rule # 3:
       Help Them
       Help Them
• Be curious about the
  person’s needs
• The more helpful you are, the
  more likely they are to want
  to reciprocate
Rule #4
•
        Have easier to
    Stories are
                a Story
    remember: a Story
        Have
    • “Oh, you’re that person
      who was really passionate
      about drones”
• Tell people what you’re
  looking for
• Problems you’re fascinated
  with
Rule # 5:
       Follow Up
       Follow Up
• Get an email, or connect on
  LinkedIn, or use Bump
• Track information they care
  about, and send it to them
So what if that doesn’t
       work?
Where to Network

• Events/MeetUps
• Cold Emailing
• Alumni Databases
• Facebook/LinkedIn
Cold Email Strategy
      (Bleike)
      (Bleike)
Cold Email Strategy
• Identify list of companies you’re interested in
• Go to “About Us” or Team sections
  • If you can’t find a list of relevant employees,
    go to the company blog, or search for the
    company on LinkedIn
  • Look up personal blogs/twitter accounts for
    each individual you find - get as much data as
    possible on them
  • Company blog will usually detail what their
    biggest issue is
Cold Outreach Email
Amit,

I hope this email finds you well. I’m reaching out as I’m currently in a one month     •   Found:
Ruby on Rails coding bootcamp, and am looking to get a job as a junior dev upon
my graduation in April. The program is called CodeFellows, and it’s organized by           http://pivotallabs.com/making-math-
Andy Sachs, the founder of TechStars Seattle.

I was reading your blog post on making math make sense to programmers, and as a
junior dev, I found it quite helpful! Translating the pythagorean theorem into basic
                                                                                       •   http://assets.pivotallabs.com/165
Ruby really helped.                                                                        4/original/mathtocode.pdf
I was hoping you might be free to connect and discuss your career trajectory and
current position at Pivotal Labs. Would you be free next Thursday at 5PM?
                                                                                       •   A little about you
All the Best,

Philip C.                                                                              •   Show them you did your research

                                                                                       •   The Ask. (And for the love of god,
PS, below are some links to my resume, and work I’ve done:
http://about.me/philco                                                                     always include dates and times!)
http://www.github.com/philco11
What to expect
• 10-20% hit rate, tops!
• People are hungry for talent,
  so they’re likely to bring you in
• They want a combination of
  cultural fit and ability fit. Culture
  will be what keeps you around,
  you can always “make more
  money” elsewhere
The Meeting

• Always ask what their needs
  are
 • Give first, reciprocity is a
   powerful motivator
Where to Network

• Events/MeetUps
• Cold Emailing
• Alumni Databases
• Facebook/LinkedIn
Hello Robert,
                                     Alumni Reach Out
                                         Template
My name is Philip Cortes and I am a 2011 graduate of Wharton's MBA program. My
co-founder and I recently launched our company, Meeteor, at Wharton and I am
now in NYC fundraising. I was hoping to get a few minutes with you to discuss
Meeteor and our vision for the future. Would next ____ at ____ work for you?

                                                                                   •   School connection is enough,
                                                                                       mention it first.
One Sentence Blurb: Meeteor introduces you to people you don't know, but should,
by leveraging data from Facebook, LinkedIn and Twitter.
                                                                                   •   State agenda/why you’re
                                                                                       interesting
Below are two links, one to our demo and the other to our summary video:


Demo: http://vimeo.com/20063840
                                                                                   •   Give links to additional
                                                                                       information, your online profiles,
Summary:        http://meeteor.posterous.com/yc-video
                                                                                       etc.

Thank you in advance for your time, I look forward to speaking with you.




All the Best,




Philip J. Cortes
The Meeting
• Always ask what their needs
  are
 • Give first, reciprocity is a
   powerful motivator
• Ask for two additional
  introductions
Where to Network

• Events/MeetUps
• Cold Emailing
• Alumni Databases
• Facebook/LinkedIn
Sign up for graph search!
Requesting an
Hey John,                                     Introduction                           •   Setup what you’re up to, your
I hope this email finds you well. Things have been good on my side - I’m spending
the month of March in a program called CodeFellows, which is a one month Ruby            agenda.
on Rails (coding) intensive class. It’s been pretty exciting! The program was
organized by Andy Sachs (the founder of TechStars Seattle), and the admissions
rate into the program was about 7%, I’m surrounded by some really impressive
peers!
                                                                                     •   The Ask. Hyperlink whatever you
I saw on LinkedIn that you were connected to Boris Wertz at VentureOne. I’m
                                                                                         can. Give them an out.
hoping to work full time as a developer at a startup after class, and am currently
focusing my efforts on meeting venture capitalists in the independent publishing
space. Would you be up for making an introduction? No worries if you’re not that     •   Write up a blurb that they can
close, but wanted to reach out and check.
                                                                                         forward. Make it easy!

                                                                                     •   Add as many hyperlinks to your
Below is a brief blurb you can forward to him about me:
                                                                                         online identities as possible.
Philip is an ex-startup founder, reinventing himself as a junior developer. He was
admitted into CodeFellows, which is a Ruby on Rails bootcamp organized by Andy
Sack in Seattle. (Andy founded Techstars in Seattle). He’s looking to get into the
independent publishing space as a developer. Do you think you would have time to     •   They want to know that you’re
chat with him?
                                                                                         not going to make them look bad.
                                                                                         The better the justification, the
Here's a little more about the Philip and what he did at Meeteor:
                                                                                         more likely they are to pass it
http://deck.meeteor.com                                                                  through.

Thanks John! Much appreciated

Philip C.

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Networking

  • 2. Networking (blah) (blah)
  • 3. Stats on Job Seeking • 50% of all jobs are found through networking • Weak ties lead to strong leads
  • 4. Always Be Meeting • Some simple math... • Average person has: • 130 friends on Facebook • 60 connections on LinkedIn.. • That means you have 36,100 people in your second degree network. • What we found at Meeteor is that you’re likely to have more than 450 connections overall. • ...so 160,000 people in your second degree network.
  • 5. Always Be Meeting • Every person you meet... • ...has 450 people they can introduce you to • ...across 19 different industries
  • 6. Where to Network • Events/MeetUps • Cold Emailing • Alumni Databases • Facebook/LinkedIn
  • 7. Where to Network • Events/MeetUps • Cold Emailing • Alumni Databases • Facebook/LinkedIn
  • 8. Finding Events/Meetups • Startup City Seattle • http://startupseattle.com/ • Guide to Seattle Community • http://startupseattle.com/wp-content/uploads/2012/06/Star • Hops and Chops • http://hopsandchops.com/ • Startup Poker 2.0 • http://startuppoker20.com/ • Hacker News Meetup
  • 9. So you’re at an event..
  • 10. Ask: What’s Your Story? • “What do you?” do sucks • Many people have day jobs they don’t like, starts conversation in a negative way • What’s your story lets people tell a narrative: • “I work at HP, but I’m really passionate about...” • Easier to connect on a more meaningful level
  • 11. Rule # 1: Mojo (Stop Grinfucking) (Stop Grinfucking) (Stop Grinfucking) • If you’re not feeling it... • Move on. It’s ok. • I really connect with about 5/100 people I meet.
  • 12. Rule #2: Everyone Can Help You Everyone Can Help You • The person in front of you... • May not be hiring. • May not be an engineer. • But they definitely know someone who is relevant for you. • Key is getting them to want to help you.
  • 13. Rule # 3: Help Them Help Them • Be curious about the person’s needs • The more helpful you are, the more likely they are to want to reciprocate
  • 14. Rule #4 • Have easier to Stories are a Story remember: a Story Have • “Oh, you’re that person who was really passionate about drones” • Tell people what you’re looking for • Problems you’re fascinated with
  • 15. Rule # 5: Follow Up Follow Up • Get an email, or connect on LinkedIn, or use Bump • Track information they care about, and send it to them
  • 16. So what if that doesn’t work?
  • 17. Where to Network • Events/MeetUps • Cold Emailing • Alumni Databases • Facebook/LinkedIn
  • 18. Cold Email Strategy (Bleike) (Bleike)
  • 19. Cold Email Strategy • Identify list of companies you’re interested in • Go to “About Us” or Team sections • If you can’t find a list of relevant employees, go to the company blog, or search for the company on LinkedIn • Look up personal blogs/twitter accounts for each individual you find - get as much data as possible on them • Company blog will usually detail what their biggest issue is
  • 20. Cold Outreach Email Amit, I hope this email finds you well. I’m reaching out as I’m currently in a one month • Found: Ruby on Rails coding bootcamp, and am looking to get a job as a junior dev upon my graduation in April. The program is called CodeFellows, and it’s organized by http://pivotallabs.com/making-math- Andy Sachs, the founder of TechStars Seattle. I was reading your blog post on making math make sense to programmers, and as a junior dev, I found it quite helpful! Translating the pythagorean theorem into basic • http://assets.pivotallabs.com/165 Ruby really helped. 4/original/mathtocode.pdf I was hoping you might be free to connect and discuss your career trajectory and current position at Pivotal Labs. Would you be free next Thursday at 5PM? • A little about you All the Best, Philip C. • Show them you did your research • The Ask. (And for the love of god, PS, below are some links to my resume, and work I’ve done: http://about.me/philco always include dates and times!) http://www.github.com/philco11
  • 21. What to expect • 10-20% hit rate, tops! • People are hungry for talent, so they’re likely to bring you in • They want a combination of cultural fit and ability fit. Culture will be what keeps you around, you can always “make more money” elsewhere
  • 22. The Meeting • Always ask what their needs are • Give first, reciprocity is a powerful motivator
  • 23. Where to Network • Events/MeetUps • Cold Emailing • Alumni Databases • Facebook/LinkedIn
  • 24. Hello Robert, Alumni Reach Out Template My name is Philip Cortes and I am a 2011 graduate of Wharton's MBA program. My co-founder and I recently launched our company, Meeteor, at Wharton and I am now in NYC fundraising. I was hoping to get a few minutes with you to discuss Meeteor and our vision for the future. Would next ____ at ____ work for you? • School connection is enough, mention it first. One Sentence Blurb: Meeteor introduces you to people you don't know, but should, by leveraging data from Facebook, LinkedIn and Twitter. • State agenda/why you’re interesting Below are two links, one to our demo and the other to our summary video: Demo: http://vimeo.com/20063840 • Give links to additional information, your online profiles, Summary: http://meeteor.posterous.com/yc-video etc. Thank you in advance for your time, I look forward to speaking with you. All the Best, Philip J. Cortes
  • 25. The Meeting • Always ask what their needs are • Give first, reciprocity is a powerful motivator • Ask for two additional introductions
  • 26. Where to Network • Events/MeetUps • Cold Emailing • Alumni Databases • Facebook/LinkedIn
  • 27. Sign up for graph search!
  • 28. Requesting an Hey John, Introduction • Setup what you’re up to, your I hope this email finds you well. Things have been good on my side - I’m spending the month of March in a program called CodeFellows, which is a one month Ruby agenda. on Rails (coding) intensive class. It’s been pretty exciting! The program was organized by Andy Sachs (the founder of TechStars Seattle), and the admissions rate into the program was about 7%, I’m surrounded by some really impressive peers! • The Ask. Hyperlink whatever you I saw on LinkedIn that you were connected to Boris Wertz at VentureOne. I’m can. Give them an out. hoping to work full time as a developer at a startup after class, and am currently focusing my efforts on meeting venture capitalists in the independent publishing space. Would you be up for making an introduction? No worries if you’re not that • Write up a blurb that they can close, but wanted to reach out and check. forward. Make it easy! • Add as many hyperlinks to your Below is a brief blurb you can forward to him about me: online identities as possible. Philip is an ex-startup founder, reinventing himself as a junior developer. He was admitted into CodeFellows, which is a Ruby on Rails bootcamp organized by Andy Sack in Seattle. (Andy founded Techstars in Seattle). He’s looking to get into the independent publishing space as a developer. Do you think you would have time to • They want to know that you’re chat with him? not going to make them look bad. The better the justification, the Here's a little more about the Philip and what he did at Meeteor: more likely they are to pass it http://deck.meeteor.com through. Thanks John! Much appreciated Philip C.