1. Pink Panthers Cycling Team
Competitive Cycling in the 21st Century
Sponsorship Proposal 2011
Dear Potential Sponsor:
Founded in 2009, Pink Panthers Cycling Team is an elite, amateur bicycle racing
team based out of South Florida. We are composed of a group of elite road
cyclists, mountain bike racers and an Ironman triathlete who compete on a local,
regional and national level in road, criterium, time trial, off-road, and triathlon
events.
We have current and former Florida State Champions and are the #1 ranked
masters 35+team in the State and have the 2010 35+ individual State Champion.
We are the #5 ranked 45+ team with two racers in the top 10 in the State for
2. 2010. The current team has over 100 top three placings in various cycling
competitions.
GS Palm Beach – Garneau – H2O Overdrive policing the front during a race
At present, the team is titled GS Palm Beach – Garneau – H2O Overdrive. We are
incorporated as Groupe Sportif Palm Beach as a not-for-profit corporation that will
comply with Section 501(c)(3) of the IRS code. We are a member in good
standing of the USA Cycling Federation (Club ID 12789). For 2011, the team will
be named for its’ title sponsor(s).
This is your opportunity to get involved in one of the fastest growing, high profile
sports in the country. The team and events they attend will give you brand
exposure to a large number of consumers while also providing you the brand
equity of a winning team!
• Based in Broward and Palm Beach County, Florida
• 501(c)(3) Charitable Organization
• 15+ elite level Bicycle Racers
• Team goal: Gain race results as the top racing team in Florida
while raising awareness for breast cancer by wearing pink; and
awareness for the “Share the Road” initiative throughout the
State of Florida
• Provide sponsorship value
• Continued presence on the roadways representing cyclists
everywhere education both motorists and cyclists to obey the
laws and advocate sharing the road
3. In 2011, we are focused on winning USA Cycling points competition for the state
of Florida as well as major events throughout the USA, Caribbean and other parts
of North, Central and South America. We will participate in the most visible
racing and event venues in the state. We will be exposed to thousands of
consumer participants/spectators during racing events, charity rides and training
rides.
2011 Events
Date Event Location
Dec 5, 2010 KIDS in Distress Charity Ride Ft. Lauderdale
Jan 22-24 Tour of the Bahamas Nassau, Bahamas
Jan 30-31 Spring Fling Crit & Road Race Deland
Feb 6-7 Swamp Classic Time Trial & Crit Gainesville
Feb 13-14 Race for Humanity Dade City
Feb 20-21 ORC Race Weekend Lake Mary
Feb 27-28 Atomic Road Race & Crit Tallahassee
Mar 6-7 Chain of Lakes Cycling Classic Winter Haven
Mar 13-14 Squiggy Time Trial Tampa
Mar 20-21 Sugarloaf Race of the West Clermont
Mar 27-28 Tampa Twilight Crit & Circuit Tampa
Apr 3 Webster – Roubaix Webster
Apr 10-11 Sunrise Classic Ft. Lauderdale
Apr 17-18 Zimmerman MS150 Miami to Key Largo
May 22 Tour de Cure Jacksonville
May 29-30 State Time Trial Championship Jacksonville
Jun 5-6 Stuart Circuit Race and Criterium Stuart
Jun 12-13 Ocala Stage Race Ocala
Jun 19-20 PAL Cycle Race & Omnium Howey-In-The-Hills
Aug 28-29 Port Orange Cycling Classic New Smyrna Beach
Sep 4-5 Labor Day Challenge Tampa
Sep 18–19 Bartow Race Weekend Bartow
Oct 16-17 Brooksville Cycling Classic Brooksville
Oct 30-31 State Road Race Championships Ocala
Outside of the racing scene, the team will seek opportunities for 2011 to team up
with local charities in cycling events. The team will provide a positive impact on
the cycling community through its goodwill endeavors.
Several sponsorship levels are available. You can join an elite group that benefit
from the team’s success and our 501(c)(3) status. With a team sponsorship, you
will tap into one of the most exciting sports in the country revitalized by the
participation of Lance Armstrong. Some statistics to support its popularity:
• Cycling is the 2nd most popular recreational activity in the world
• Over 64 million people participate in cycling activities annually
• 31 million people are avid cyclists
• 750,000 new bicycles sold last year
Leisure Cyclists:
• 85% are between the ages of 25-54
• 63% are between the ages of 25 and 44
• 55% are male; 45% are female
• 63% are professional managers
4. • 90% have attended college
• 39% have post-graduate degrees
• 52% rate their brand loyalty as high
• Median household income is $90,000
Benefits of Team Sponsorship
• Increase company visibility - Cycling is a unique opportunity for
increased corporate identification, exposure, and brand awareness
• Entertain Key Customers, Clients, Employees, etc – Target preferred
customers by encouraging participation in races and charity events in
select target markets, you can leverage team relationship and offerings.
• Entertain Clients, Employees, etc. – Reward top talent by involving
team members in employee events, give-aways, etc. Also include
community partnerships and customer activities.
• Create a Positive Image in the Community – A study conducted by
Georgia Tech showed that the Tour of Georgia attracted over 748,000
spectators.
• Tradewinds Race Series – Every Wednesday night during the summer
months the Pink Panthers Cycling team organizes and operates a race
series which attracts the top cyclist in the South Florida region. This is an
opportunity to showcase products and/or services or use as a sampling
event to draw consumers to your product/services.
www.tradewindscycling.com
• A True Year Long Promotion – Top level, elite cycling runs from
January to December depending on budget.
• Value – cycling is one of the best value in the arena of international
sports sponsorships
5. Sponsorship Levels
Title Sponsor - $10,000 - $15,000
- Team bears the sponsors name
- Primary logo placement on uniforms and vehicles (Team Van and
Equipment Trailer
- Reference in media and collateral materials
- Team members available for Trade Events, Media and Company functions
- Events executed by Team Members in your company name
Co-Sponsorship – $5,000
- Logo placement on team clothing and vehicles
- Reference in media and collateral materials
Contributing Sponsor - $1,000 to $2,500
- Logo placement on team clothing
Equipment Sponsor
- Logo placement on the team clothing
- Prominent use of all sponsor equipment in all training rides and
competition
2010 Racing Team Sponsors:
Simon, Sigalos & Spyredes, P.A. The Falcon House iBike
6. 2011 Racing Team Members:*
Julio Rojas Shaun Redmond
Greg Blow Glen Schneider
Jeff Fleming Perry Silver
Jonet “Flaco” Hernandez Ronaldo Tavares
Chris Hoch Joe Vietro
Pedro Leon Amir Wexler
Ambre Levy Alex Yarnall
2011 Racing Team Manager: Randy Rivera
2010 Brief Summary of Race Results and Team Composition:
45 Podium finishes
o 18 First places
Florida Point Series 2010 State Champ 1st Place: 35+ Masters Team &
Individual
4 State Championship Podium finishes
Overall Women’s State Time Trial Champion – Ambre Levy
Top Florida State Male and Female Mountain Bike Racers
Elite Ironman Triathlete
*Biographies of Racers available upon request.
7. Contact:
info@pinkpanthercycling.com
Jeff Fleming, President jfleming@consultis.com - 561.289.0209
Glenn Schneider, Team Director glenn@nationalassemblers.com - 732.915.5500
Become a part of our team. We will deliver sponsor satisfaction!
Facebook Fan Page http://www.facebook.com/TeamPinkPanthers
Sponsoring Bicycle Shop: Velo’s Cyclery
3469 W Boynton Beach Blvd., Suite 9
Boynton Beach, FL 33436
Phone: 561.738.7798
http://veloscyclery.com/
Mission Statement:
We will race in top level pro, amateur and masters bicycle racing categories in
order to win and advocate breast cancer awareness and the “Share the Road”
initiative within the Florida cycling community. Through our actions and presence
on the Florida roadways, we will train and compete in order to communicate this
message. We will wear pink to advocate awareness for breast cancer victims and
research. We will provide education in a positive manner both to cyclists and
motorists to follow the law and share the roadways. We hope to make this a
larger and louder message through our actions and racing successes in order to
reduce the conflicts between riders and motorists.
8. 2011 Team Budget
EQUIPMENT EXPENSES
Team Clothing
Shorts
Short Sleeve Jerseys
Long Sleeve Jerseys
Sleeveless Jackets
Arm Warmers
Cycling Shoes
Shoe Covers
Regular Helmets
Time‐Trial Helmets
Racing Socks
Cycling Hats
Gloves
Undershirts
Eyewear
Total $15,000
Bicycles
Road Bikes
Racing Wheels
Total $30,000
Other Equipment
Tires, Tubes, Tape Wrap
Training Wheels
Crash Replacement Parts
Total $5,000
Total Equipment Expense $50,000
OPERATING EXPENSES
Competition Expenses
Race Fees
Travel Expenses (Fuel)
Food & Beverage
Hotel
Total $15,000
TOTAL BUDGET $65,000