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IN-STORE DESIGN PORTFOLIO




PREPARED FOR CONTACT NAME, COMPANY NAME - 00.00.11
STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




           What We Do

           Trans World Marketing helps brands, retailers and CPG’s create In-Store marketing
           programs consumers interact with….touch-points that generate ROI and drive sales by
           creating brand experiences that engage shoppers inside store environments!

           We begin with a brand’s strategy, then figure out how to tell its story by tweaking, optimiz-
           ing and positioning the brand for activation within a retail environment.

           Our designers, engineers and program managers have been designing Store-in-Store
           environments, interactive displays and branded merchandising programs for 45 years.

           You’ve seen our stories inside automotive dealerships, home improvement centers, drug
           stores, consumer electronic supercenters, sporting good stores and dealer showrooms.

           Here are what a few of them look like...




STRATEGY      DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




DEALER SHOWROOMS                                                                   HUMMER




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




DEALER SHOWROOMS                                                         SATURN / GENERAL MOTORS




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




STORE-IN-STORE ENVIRONMENTS                                              LG ELECTRONICS, USA




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




STORE-IN-STORE ENVIRONMENTS                                                             LG MOBILECOMM, USA




                                          attract - 30’
                    content hierarchies




                                          engage - 10’


                                          connect - 3’




STRATEGY   DESIGN   ENGINEER                  PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




STORE-IN-STORE ENVIRONMENTS                                              MITCHELL & NESS




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




STORE-IN-STORE ENVIRONMENTS                                               NEW BALANCE




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




STORE-IN-STORE ENVIRONMENTS                                                             SHAW




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




BRANDED MERCHANDISING PROGRAMS                                               SKYY VODKA




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




BRANDED MERCHANDISING PROGRAMS                                            NEW BALANCE




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




BRANDED MERCHANDISING PROGRAMS                                           KENNETH COLE NEW YORK + LUCKY BRAND




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




BRANDED MERCHANDISING PROGRAMS                                                            PING




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




BRANDED MERCHANDISING PROGRAMS                                                             OXO




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




BRANDED MERCHANDISING PROGRAMS                                                  CARHARTT




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




MODULAR CATEGORY MANAGEMENT SYSTEMS                                         MC CORMICK




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




MODULAR CATEGORY MANAGEMENT SYSTEMS                                      ACE HARDWARE




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




MODULAR CATEGORY MANAGEMENT SYSTEMS                                            ENERGIZER




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY)                          LG ELECTRONICS, USA




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY)                          ACUSHNET + FOOTJOY




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY)                                         SHAW




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY)                                LEAP FROG




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY)                                PANASONIC




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
© 2011 TRANSWORLDMARKETING




CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY)                          HUNTER DOUGLAS




STRATEGY   DESIGN   ENGINEER   PROTOTYPE   BUILD   ROLL OUT   MAINTAIN
Data-Driven Design Approach

We are Translators who turn retail strategies into executable, shopper-centric retail programs.

Observing shoppers and associates inside store environments tells us a lot. In fact, our design
process begins there! By turning observations and insights into creative direction, we offer clients
not only a design solution, but a point of view:
       - what should a brand consider doing
       - what should it stop doing immediately
       - what opportunities exist that have yet to be considered

The retail arenas we operate within are diverse, but our 7-step approach to problem solving
remains consistent and can be applied to any brand, product category, or retail application. These
seven steps help us turn brand strategy into retail experiences.

We are Trans World Marketing. Engage us where you see fit.



STRATEGY      DESIGN        ENGINEER    PROTOTYPE       BUILD         ROLL OUT      MAINTAIN
PETER HEXT
VICE PRESIDENT
IN-STORE STRATEGY + TRANSLATION



DR 201.559.2006
FX 201.559.1999
CE 310.722.9116


PHEXT@TRANSWORLDMARKETING.COM




WWW.TRANSWORLDMARKETING.COM

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  • 1. IN-STORE DESIGN PORTFOLIO PREPARED FOR CONTACT NAME, COMPANY NAME - 00.00.11 STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 2. © 2011 TRANSWORLDMARKETING What We Do Trans World Marketing helps brands, retailers and CPG’s create In-Store marketing programs consumers interact with….touch-points that generate ROI and drive sales by creating brand experiences that engage shoppers inside store environments! We begin with a brand’s strategy, then figure out how to tell its story by tweaking, optimiz- ing and positioning the brand for activation within a retail environment. Our designers, engineers and program managers have been designing Store-in-Store environments, interactive displays and branded merchandising programs for 45 years. You’ve seen our stories inside automotive dealerships, home improvement centers, drug stores, consumer electronic supercenters, sporting good stores and dealer showrooms. Here are what a few of them look like... STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 3. © 2011 TRANSWORLDMARKETING DEALER SHOWROOMS HUMMER STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 4. © 2011 TRANSWORLDMARKETING DEALER SHOWROOMS SATURN / GENERAL MOTORS STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 5. © 2011 TRANSWORLDMARKETING STORE-IN-STORE ENVIRONMENTS LG ELECTRONICS, USA STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 6. © 2011 TRANSWORLDMARKETING STORE-IN-STORE ENVIRONMENTS LG MOBILECOMM, USA attract - 30’ content hierarchies engage - 10’ connect - 3’ STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 7. © 2011 TRANSWORLDMARKETING STORE-IN-STORE ENVIRONMENTS MITCHELL & NESS STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 8. © 2011 TRANSWORLDMARKETING STORE-IN-STORE ENVIRONMENTS NEW BALANCE STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 9. © 2011 TRANSWORLDMARKETING STORE-IN-STORE ENVIRONMENTS SHAW STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 10. © 2011 TRANSWORLDMARKETING BRANDED MERCHANDISING PROGRAMS SKYY VODKA STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 11. © 2011 TRANSWORLDMARKETING BRANDED MERCHANDISING PROGRAMS NEW BALANCE STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 12. © 2011 TRANSWORLDMARKETING BRANDED MERCHANDISING PROGRAMS KENNETH COLE NEW YORK + LUCKY BRAND STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 13. © 2011 TRANSWORLDMARKETING BRANDED MERCHANDISING PROGRAMS PING STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 14. © 2011 TRANSWORLDMARKETING BRANDED MERCHANDISING PROGRAMS OXO STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 15. © 2011 TRANSWORLDMARKETING BRANDED MERCHANDISING PROGRAMS CARHARTT STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 16. © 2011 TRANSWORLDMARKETING MODULAR CATEGORY MANAGEMENT SYSTEMS MC CORMICK STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 17. © 2011 TRANSWORLDMARKETING MODULAR CATEGORY MANAGEMENT SYSTEMS ACE HARDWARE STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 18. © 2011 TRANSWORLDMARKETING MODULAR CATEGORY MANAGEMENT SYSTEMS ENERGIZER STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 19. © 2011 TRANSWORLDMARKETING CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) LG ELECTRONICS, USA STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 20. © 2011 TRANSWORLDMARKETING CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) ACUSHNET + FOOTJOY STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 21. © 2011 TRANSWORLDMARKETING CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) SHAW STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 22. © 2011 TRANSWORLDMARKETING CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) LEAP FROG STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 23. © 2011 TRANSWORLDMARKETING CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) PANASONIC STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 24. © 2011 TRANSWORLDMARKETING CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) HUNTER DOUGLAS STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 25. Data-Driven Design Approach We are Translators who turn retail strategies into executable, shopper-centric retail programs. Observing shoppers and associates inside store environments tells us a lot. In fact, our design process begins there! By turning observations and insights into creative direction, we offer clients not only a design solution, but a point of view: - what should a brand consider doing - what should it stop doing immediately - what opportunities exist that have yet to be considered The retail arenas we operate within are diverse, but our 7-step approach to problem solving remains consistent and can be applied to any brand, product category, or retail application. These seven steps help us turn brand strategy into retail experiences. We are Trans World Marketing. Engage us where you see fit. STRATEGY DESIGN ENGINEER PROTOTYPE BUILD ROLL OUT MAINTAIN
  • 26. PETER HEXT VICE PRESIDENT IN-STORE STRATEGY + TRANSLATION DR 201.559.2006 FX 201.559.1999 CE 310.722.9116 PHEXT@TRANSWORLDMARKETING.COM WWW.TRANSWORLDMARKETING.COM