1. The Personalization API:
Create a More Personalized
World
Real
Results
in
Real
Time
Engage
Customers
on
Rapleaf’s
API
gives
you
access
to
the
most
up-‐to-‐ a
Whole
New
Level
date,
complete,
online
consumer
data
available.
Augment
your
marketing
efforts
by
sending
Easy
integration
helps
you
instantly:
more
relevant
content,
improving
customer
• Understand
characteristics
of
your
audience
segmentation,
and
connecting
with
your
to
create
relevant
messaging
consumers
in
more
relevant
ways.
• Boost
Loyalty
and
Word-‐of-‐Mouth
Marketing
• Qualify
web
leads
Customers
have
seen
over
410%
• Append
information
to
customer
databases
lift
in
email
engagement
and
• And
much
more
20%
increase
in
website
activity.
API
Inputs
API
Outputs
• Demographics
• Household
data
• Interests
and
lifestyle
• And
much
more
Speed.
Coverage.
Accuracy.
We
pride
ourselves
on
enterprise-‐level
data
capabilities.
Today,
Rapleaf:
• Data
on
1
billion+
email
addresses
• Processes
>
5
million
transactions
daily
• Averages
<
10
ms
response
times
per
query
Want
More
Info?
For
more
information
on
our
Personalization
API
and
how
it
can
help
you
improve
your
customer
interactions,
please
visit
www.rapleaf.com.
2.
Better Insight. Better Results.
Bundled
Packages:
Basic
Premium
• Income
• Age
• Marital
Status
• Presence
of
Children
• Gender
• Homeowner
Status
Location
• Home
Property
Type
•
• Length
of
Residence
• Home
Market
Value
A
La
Carte:
Only
the
Fields
You
Want
Interests
Lifestyle
Financial
• Animals
• Lifestyles
• Likely
Smartphone
User
• Likely
to
use
Financial
Services
•
Automotive
• News
• Invested
Assets
•
Beauty/Care
• Shopping
• Loan-‐to-‐Value
Ratio
•
Business
• Net
Worth
• Sports
•
Entertainment
• Technology
• Credit
Card
Type
•
Food
&
Drink
• Travel
Auto
Purchase
Intent
Professional
•
#
Cars
in
Household
• Likelihood
to
purchase
• Occupation
• Vehicle
New/Used
Product
Type
(e.g.
Auto
)
• Education
•
Car
Type
• Business
Owner
Rapleaf
wants
every
person
to
be
able
to
have
a
truly
personalized
experience.
To
achieve
this,
Rapleaf
helps
leading
brands,
companies,
and
agencies
personalize
667
Mission
Street
th
4
Floor
customer
interactions
through
deeper
customer
insight.
For
more
information,
San
Francisco,
CA
94105
please
visit
www.rapleaf.com.