Yammer has distinguished itself as an enterprise social network on the inside of organizations, but its potential for engaging external customers, partners and vendors remains largely unnoticed. Most organizations have yet to tap into Yammer's ability to extend its features outside of the company walls. Find out how Yammer is redefining the traditional external network, and how its ease of adoption, powerfully interactive style of information sharing and governance tools combine with mobile accessibility and the power of the cloud to deliver social, secure and world-class external collaboration.

1. Yammer External Networks:
Engaging Customers & Partners
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2. Perficient is a leading information technology consulting firm serving clients throughout
North America.
We help clients implement business-driven technology solutions that integrate business
processes, improve worker productivity, increase customer loyalty and create a more agile
enterprise to better respond to new business opportunities.
About Perficient

3. • Founded in 1997
• Public, NASDAQ: PRFT
• 2013 revenue ~$373 million
• Major market locations throughout North America
• Atlanta, Boston, Charlotte, Chicago, Cincinnati, Columbus,
Dallas, Denver, Detroit, Fairfax, Houston, Indianapolis, Los
Angeles, Minneapolis, New Orleans, New York City,
Northern California, Philadelphia, Southern California, St.
Louis, Toronto and Washington, D.C.
• Global delivery centers in China, Europe and India
• >2,100 colleagues
• Dedicated solution practices
• ~90% repeat business rate
• Alliance partnerships with major technology vendors
• Multiple vendor/industry technology and growth awards
Perficient Profile

4. BUSINESS SOLUTIONS
Business Intelligence
Business Process Management
Customer Experience and CRM
Enterprise Performance Management
Enterprise Resource Planning
Experience Design (XD)
Management Consulting
TECHNOLOGY SOLUTIONS
Business Integration/SOA
Cloud Services
Commerce
Content Management
Custom Application Development
Education
Information Management
Mobile Platforms
Platform Integration
Portal & Social
Our Solutions Expertise

5. Our Microsoft Practice

6. Rich Wood, Director of Web & Social
Collaboration Practice at Perficient
Rich is a member of Microsoft’s Partner Advisory
Board for SharePoint and a keen advocate for
and frequent speaker/writer on information
architecture, social business, user experience
and web content management. Rich currently
focuses on these topics across the SharePoint,
Yammer and Sitecore platforms.
Our Speaker

7. Agenda
• Common Ground: #ESN and Extranets
o Enterprise Social Networks as an Engagement Tool
o Extranets and How They Work
• Why Yammer: Stating the Case
• Demo
o Governance in a Yammer External Network
• Wrap-Up / Q&A

8. #ESN as an Engagement Tool

9. Enterprise Social Networks (#ESN)

10. Forrester
The promise of Enterprise Social
Networks (#ESN) is that they will…

11. Drive more effective reuse of
content assets…
#ESN

12. Provide better and faster access to
expertise…
#ESN

13. Enable richer and more valuable
real-time interactions…
#ESN

14. Create a platform that can support
collective action…
#ESN

15. Wouldn’t it be nice to share these
benefits with vendors, partners, and
customers?

16. Extranets and How They Work

17. Extranets: What Are They?

18. Extranet Use Cases

19. Our Reflex? SharePoint

20. But the Cloud is the Game Changer

21. But the Cloud is the Game Changer

23. Stating the case: Yammer as an
extranet

24. Extranets: Why Yammer

25. Extranets: Why Yammer

26. Adoptability

27. Adoptability

28. Adoptability

29. Interactivity – With Customers

30. Interactivity – With Business Partners

31. The Proof is in the Pudding

32. The Ultimate Extranet Use Case

33. Partners

34. Customers

35. Cloud Advantages

36. Mobile Accessibility

37. Governance

38. Governance

39. DEMO: Setup and Governance in
Yammer External Networks

40. Station Stops

41. And That’s All for Today. But tomorrow?
• Office Web Apps and OneDrive for Business for
document collaboration
• Yammer Feed replaces SharePoint Social Feed =
Yammer + SharePoint Online extranets!
• Inline Social, Groups and Office Graph

42. Thank You!
www.facebook.com/perficient
www.perficient.com
www.twitter.com/perficient_msft
Rich Wood, Perficient
312.589.2041
rich.wood@perficient.com
@richOthewood

44. bit.ly/1p4anBQ
Lync Online: How the
Cloud is Changing the Way
We Communicate
bit.ly/Qm6qsl
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