2. Why be more localized?
•
•
•
•
•
•
•
Patrons have greater sense of connection
More targeted marketing
Each community is different
Learn about your online community
Control the online brand of each library
Make more localized announcements
Promote what makes YOUR library great!
3. But First… A Review
•SMCO Policies
•SMCL Plan
•Some Guidelines
22. Other Facebook Thoughts…
•
•
•
•
•
•
•
•
Post and promote your library’s events
Meet your community organizations
Online outreach
Be social with your community
Create literary groups
Create FB meetups in the library
Be a librarian in Facebook!
Have fun!
32. Why Use Goodreads?
•
•
•
•
•
•
Good personal alternative to Facebook
Create reading groups
Online Reader’s advisory
It’s a community of Readers
Talk about books with community
Post reading related events