A guide on successfully selling digital downloads. Visit https://www.payloadz.com to know more and start selling your digital downloads.

1. Sell Digital Downloads Guide
About 53.5 percent of the population watches videos online, and 70.8 percent of
Internet users do so. The average American spends about 14 hours watching online
videos in a month, according to a study by comScore, published in its annual report,
“The 2010 U.S. Digital Year in Review.” These statistics are about online videos only.
They don’t include other media, such as online books, music or games. As the facts
show, selling digital downloads can be quite lucrative. Learn how to get started
with your own digital products business.
What is a Digital Download?
A digital download is any eBook, document, music, game, software, photo or other
file a person downloads. EBooks are often in a PDF file, which can easily be
downloaded and read on a desktop, laptop or e-reader. Numerous people, trying to
save money on legal needs, seek documents such as legal templates for wills. Music,
games, software and photos are also popular when in digital format because they
can be downloaded immediately and used. Any digital download can be used
instantly once payment is made and the download has been run. This works better
than driving to the store the minute something is released like a new game, movie or
book.
Selling Digital Downloads in Three Easy Steps
It’s possible to sell digital downloads using three steps:
Know what to sell
Select the right platform to sell
Market your digital product
Know What to Sell
Before you choose what to sell, conduct online research. Certain digital goods willbe
in more demand than others. New games, top Hollywood movies and the latest CDs
sell well in stores and on places like Amazon. Conducting research can help you
learn how your product marketplace can become a trusted place to sell digital
products and how to get the products you want to sell.
Buying the products you sell through an affiliate program, where you become a
distributor for a producer, is one way to start your e-commerce business. There is a
secondary option: You can use your skills to create the products you sell. Maybe you
have photography skills or can write software. If so, sell what you create and keep
all the profits.
It’s best to use experts to create a finished product. Experts can help ensure your

2. product looks professional, sells well and has no glitches.This can lead to a better-
selling product.
Select Sales Platform
Learn to select the right sales platform to sell digital downloads using the following
three criteria:
Reputation
Multiple payment options
Know the pricing
Reputation is important. People don’t purchase products online they don’t trust.
Likewise, you want to select a company that has a trusted reputation. A company
that has good comments, one that you like the look of and one that has a solid
history should be a good choice. Analyze different companies to find the best one.
See what types of payment options are available. It’s better to accept multiple forms
of payment. Customers need a choice in how they pay for your digital downloads.
Not everyone has a PayPal account or a credit card. So, you should offer more than
one payment option. A sales platform that offers multiple payment choices is ideal.
Otherwise, you’d need toset up one account for selling digital downloads and
multiple accounts through various platforms to get the payment options you want.
Pricing varies with different sales platforms. Some charge a monthly fee, which you
must pay for having the account. You would pay this fee whether you sell products
or not. Paying out money when you are starting out with little to no sales puts you in
the red before you begin. It’s better to cut as many fees as possible. Look for a
company that offers a free account and that allows you to store your digital goods
without paying. You’d want to go this way if you haven’t made any sales yet. Also,
see whether the sales platform allows you to upgrade to a paid accountthat includes
options such as marketing tools and other resources.
Market Your Digital Product
Marketing is the most important aspect of a digital downloads business
besidesdetermining what you will sell. Having a great product only works if people
know you are selling it. If you get lost in the cyber world,your sales will be low to
nonexistent. Butthis can be the reality of Internet e-commerce. You must do some
marketing to be noticed. It’s great to find a sales platform like PayLoadz, which has
a good reputation and a marketing platform; however, you cannot be dependent on
your sales platform alone for success. You still need to do more. The three methods
of successful marketing have these features:
A website, blog and several storefronts to display products

3. Social network activity
Use of affiliates to market and sell
Marketing starts with a website where you can display your products. It’s good to
have one website, but multiple storefronts are better. With two or three storefronts,
you can market to specific target audiences to get more sales. Attach blogs to your
websites using WordPressor other options. Even blogging on other sites can be a
helpful marketing tool. Don’t overlook the power of the blog.Blogs get the word out
about your website and that you sell digital downloads.
Social media networks like Twitter and Facebook allow you to advertise by talking
about current news for your business. Mention news in an interesting way instead
of just making a statement.
Affiliates can help market and sell your products. You only need to control a couple
of websites when affiliates market for you. You enjoy a cut of the profits from sales,
while getting more exposure for your products.
What PayLoadz Can Offer You
PayLoadz, a sales platform, provides you a storefront, which can work with your
own website. You can sell multiple forms of digital downloads to gain more
customers and higher profits.
An important PayLoadz feature is the delivery system. You have a bulk upload
option in which files can be uploaded all at once from an Excel spreadsheet. Once
stored on the secure file server, anytime a purchase is made, an automated delivery
system kicks in. This system ensures your clients access the purchased files
instantly instead of waiting for you to hit the send button. PayLoadz also provides
multiple payment options and helps with marketing.
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