Presentation made just prior to a recent franchise client annual meeting. The presentation was made to franchisees considering multi-unit ownership, and included interaction with current multi-unit franchisees.
1/22-24
3. How? Develop formal multi-unit program Assist current franchiseesachieve objectives Assist current multi-unit operators improve
4. Meeting objectives⊠To foster thought on multi-unit ownership To gain franchiseeperspective To present franchiseegrowth opportunity options To establish next steps in growing the brand
5. Mindset & Skill Set A winning combination⊠Goals and objectives must be in line with expectations. Vision is necessary for multi-unit ownership and enterprise building Required skill set for multi-unit ownership including a successful single-unit operation
6. Letâs Explore⊠Why does multi-unit ownership excite you? What does a day-in-the-life of a multi-unit operator entail? What do you hope to achieve thru multi-unit ownership? What is your long-term vision with multi-unit ownership? What skills are required for successful multi-unit ownership? Would you consider your first operation a success?
7. Systems The foundation that is often ignored! Required systems for all phases of operations and management Mid-level management, delegation and accountability
8. Letâs Build⊠How important are systems to a multi-unit operation? Will you operate two businesses or one enterprise? How will your responsibilities change in a multi-unit operation? Do you enjoy managing people? Do you delegate well? How important is record-keeping to a multi-unit operation? How important is accountability to short and long-term success?
9. Economy of Scale Is bigger really better (and easier)? Perception or reality? Additional business logistics
10. Letâs Take a Look⊠Does one plus one equal two, three, one, or zero? Beyond financial benefits, how does economy of scale present additional advantages?
11. Location, Location, Location More than just where⊠Full service or satellite locations Spreading the word and sharing the vision
12. Follow Me⊠How important is location to your long-term vision? Type, size, proximity, future growth Why is location of the second store critically important to a multi-unit operation? Is there really economy of scale in marketing and public relations for a multi-unit operation?
13. Timing is Everything Can your decision stand the test of time? Timeframe to proceed â Knowing when youâre ready Exit strategy â voluntary & involuntary The next stepsâŠ
14. Are You Ready? How do you know when youâre ready to further explore multi-unit ownership? What steps must be taken to get from thought to reality? How must I prepare for multi-unit ownership? Do I NEED to do this now?
15. Wait⊠What if? What happens if the second location fails? What happens if the first location is adversely affected by the new location? What happens when I want to retire or move on?
16. To be, or not to be? How will multi-unit ownership affect my personal life? Understanding risks involved, am I willing to proceed? Am I comfortable with being an entrepreneur? Am I considering multi-unit for the right reasons? Am I (truly) committed to move forward?