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B2B MARKETING SOLUTIONS
SEARCH – DISPLAY - EMAIL MARKETING
CROSS-COUNTRIES
EXCHANGES ARE
THE NEW NORMAL
2012
2003
1993
1983
1973
1963
1953
0 billion $
Today's business buyers do not contact suppliers
ONLINE RESOURCES ARE KEY
PROCESSIN THE SALES
Search begins First real contact
with Sales
Purchase
Business customers are using digital
resources to form opinions and define a
shortlist of potential suppliers (*)
* Source: CeB, MlC Customer Purchase Research Survey, 2011; google.com/think/research-studies/the-digital-evolution-in-b2b-
marketing.html
directly until 57% of the purchase process is complete
0%8%13%19%26%32%41%57%
ONLINE RESOURCES ARE
57%
KEY
PROCESSIN THE SALES
Internet has become the backbone
of relationships between companies
and professionals. With billions of people
connected, it offers huge potential
as a tool for company growth
YOU CAN’T GET BY
WHITHOUT
THE
INTERNET
The EUROPAGES B2B marketing solutions offers you a gateway
to a network of millions of professionals and
buyers
33million
visitors
needs
62million
searches
opportunities
122million
page views
THAT YOU
GETENSURE FOUNDON THE
WEB
VISITORS COME FROM
1.4
million
1.7
million
24.9
million
3.4
million
0.1
million
1.5
million
Looking for all kinds
of B2B products
and services
Number of
searches
performed by visitors
- breakdown of main
activity sectors
Textiles
& Clothing
7.680.000
searches
Food &
Related Products
6.430.000
searches
Mechanical
Engineering &
Industry – Equipment
5.770.000
searches
Business Services
5.730.000
searches
Chemicals &
Pharmaceuticals
3.610.000
searches
Looking for all kind
of B2B products
and services
Number of
searches
performed by visitors
- breakdown of main
activity sectors
5.000MORE THAN
COMPANIES JOIN US EVERY MONTH
Most companies are in industrial and manufacturing sectors with service industries
increasingly present in our database of over 2.6 million companies
Company type
of activity
51%
Producer,
manufacturer
25%
Services
provider 20%
Wholesaler,
distributor
4%
Agent
46% CEO,
General Manager
35% Marketing,
Sales or Advertising managers
7% Executive of Import,
Export, Purchases,
Logistics
7% Management of
Industry, Technics,
Production and
services
5% administrative and other
support functions
2/3 of subscribers are
decision makers
5.000MORE THAN
COMPANIES JOIN US EVERY MONTH
www.europages.mawww.europages.com.ru
http://metallindustrie-
metallverarbeitung.europages.dehttp://www.europages.pt
The company profile
is published on 26 web sites
in different languages
EUROPAGES
SPEAKS THE
LANGUAGE
OF YOUR
CLIENTS
YOUR PROFILE
TRANSLATED & PUBLISHED
ON OUR NETWORK
CREATE A
LANDING PAGE TO FIT
YOUR IMAGE
_ E*Pages are
custom-made:
they act as virtual
storefronts displaying
the key details of
your business
Access
area
Profile
description
_ E*Page is a multimedia
space where each
company can post
photos, videos, and
documents about its
products and services
Product
Pages
Multimedia
Content
Search
engine
positioning
info
CREATE A
LANDING PAGE TO FIT
YOUR IMAGE
CREATE A
LANDING PAGE TO FIT
YOUR IMAGEPRODUCTS
SHOWCASE
YOUR
_ Products are what
professional buyers
are looking for
_ A company with a catalogue
increases its chances
of being selected
Each product page is
optimised to improve
its natural referencing
and increase targeted
enquiries
MYEUROPAGES
MANAGE YOUR CONTENT
THROUGH
Thanks to
myEUROPAGES,
the company can logon
and change all the
elements of its E*Page
at will
INVESTMENT
With mySTAT, every member
with a paid subscription
enjoys exclusive, secure
access to all of their
statistics.
EVALUATE
YOUR RETURN ON
SOLUTION
CHOOSE
THE BEST SUITED
_ EUROPAGES supports you
throughout the sales
process, helping you to convert
your visitors into genuine
prospective customers
_ A EUROPAGES inscription is
free, however a paid package
enables you to plan your campaign
and generate pertinent clicks to
your website
Clicks
22,000,000
72x
increased
visibility
29x
targeted
views
93x
cliks on customer’s
website
E*Card Views
1,025,000,000
E*Page Views
63,000,000
4 Paid members vs Free members
WITH OUR
BRAND EXPOSURE
CONTACTS
INCREASE
DISPLAY PRODUCTS
AND
WITH OUR
NEWSLETTER
INCREASE
BRAND EXPOSURE
_ Over 900.000 recipients
throughout Europe
_ Newsletter written in
recipient’s home language
Every month we send a personal
newsletter communicating
statistics on company profiles
TOOLS
INTERNATIONAL
MARKETING
_ Publish a description of your company and offer
your potential customers rich and appealing
content to grab their attention.
_ Promote your products and services on specific
pages, with optimised headings for effective
referencing.
_ Create advertising campaigns with a high return
on investment by targeting specific sectors.
_ Enhance the visibility of your brand and
generate leads with our monthly newsletter.
Company
page
Catalogues
Display
Newsletter
TOOLS
INTERNATIONAL
MARKETING
PRODUCTS
MAKE SURE
SOMEONE IN THE WORLDYOU ARE
WHEN
FOUND IS
LOOKINGFOR
YOUR
Get found
on the web,
internationally
Optimize
your E*Page
content to get
more
visible
Measure
your ROI
Convert
your visitors
into leadsB2B MARKETING SOLUTIONS
www.europages.com
To contact EUROPAGES
Our adress
EUROPAGES
Headquarter France
127, avenue Charles de
Gaulle
92200 Neuilly sur Seine
https://twitter.com/Europages
https://www.facebook.com/Europages
http://www.linkedin.com/company/europages
Follow us
on
EUROPAGES.com
Contact us by e-
mail
info@europages.com
From 9:00 am – 6:00 pm
(GMT+ 1h) Monday to Friday
+33 (0)1 41 16 49 14

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Europages v4 3min

  • 1. B2B MARKETING SOLUTIONS SEARCH – DISPLAY - EMAIL MARKETING
  • 2. CROSS-COUNTRIES EXCHANGES ARE THE NEW NORMAL 2012 2003 1993 1983 1973 1963 1953 0 billion $ Today's business buyers do not contact suppliers ONLINE RESOURCES ARE KEY PROCESSIN THE SALES Search begins First real contact with Sales Purchase Business customers are using digital resources to form opinions and define a shortlist of potential suppliers (*) * Source: CeB, MlC Customer Purchase Research Survey, 2011; google.com/think/research-studies/the-digital-evolution-in-b2b- marketing.html directly until 57% of the purchase process is complete 0%8%13%19%26%32%41%57%
  • 3. ONLINE RESOURCES ARE 57% KEY PROCESSIN THE SALES Internet has become the backbone of relationships between companies and professionals. With billions of people connected, it offers huge potential as a tool for company growth YOU CAN’T GET BY WHITHOUT THE INTERNET
  • 4. The EUROPAGES B2B marketing solutions offers you a gateway to a network of millions of professionals and buyers 33million visitors needs 62million searches opportunities 122million page views THAT YOU GETENSURE FOUNDON THE WEB
  • 6. Looking for all kinds of B2B products and services Number of searches performed by visitors - breakdown of main activity sectors Textiles & Clothing 7.680.000 searches Food & Related Products 6.430.000 searches Mechanical Engineering & Industry – Equipment 5.770.000 searches Business Services 5.730.000 searches Chemicals & Pharmaceuticals 3.610.000 searches
  • 7. Looking for all kind of B2B products and services Number of searches performed by visitors - breakdown of main activity sectors 5.000MORE THAN COMPANIES JOIN US EVERY MONTH Most companies are in industrial and manufacturing sectors with service industries increasingly present in our database of over 2.6 million companies Company type of activity 51% Producer, manufacturer 25% Services provider 20% Wholesaler, distributor 4% Agent 46% CEO, General Manager 35% Marketing, Sales or Advertising managers 7% Executive of Import, Export, Purchases, Logistics 7% Management of Industry, Technics, Production and services 5% administrative and other support functions 2/3 of subscribers are decision makers
  • 8. 5.000MORE THAN COMPANIES JOIN US EVERY MONTH www.europages.mawww.europages.com.ru http://metallindustrie- metallverarbeitung.europages.dehttp://www.europages.pt The company profile is published on 26 web sites in different languages EUROPAGES SPEAKS THE LANGUAGE OF YOUR CLIENTS
  • 9. YOUR PROFILE TRANSLATED & PUBLISHED ON OUR NETWORK CREATE A LANDING PAGE TO FIT YOUR IMAGE _ E*Pages are custom-made: they act as virtual storefronts displaying the key details of your business Access area Profile description
  • 10. _ E*Page is a multimedia space where each company can post photos, videos, and documents about its products and services Product Pages Multimedia Content Search engine positioning info CREATE A LANDING PAGE TO FIT YOUR IMAGE
  • 11. CREATE A LANDING PAGE TO FIT YOUR IMAGEPRODUCTS SHOWCASE YOUR _ Products are what professional buyers are looking for _ A company with a catalogue increases its chances of being selected Each product page is optimised to improve its natural referencing and increase targeted enquiries
  • 12. MYEUROPAGES MANAGE YOUR CONTENT THROUGH Thanks to myEUROPAGES, the company can logon and change all the elements of its E*Page at will
  • 13. INVESTMENT With mySTAT, every member with a paid subscription enjoys exclusive, secure access to all of their statistics. EVALUATE YOUR RETURN ON
  • 14. SOLUTION CHOOSE THE BEST SUITED _ EUROPAGES supports you throughout the sales process, helping you to convert your visitors into genuine prospective customers _ A EUROPAGES inscription is free, however a paid package enables you to plan your campaign and generate pertinent clicks to your website Clicks 22,000,000 72x increased visibility 29x targeted views 93x cliks on customer’s website E*Card Views 1,025,000,000 E*Page Views 63,000,000 4 Paid members vs Free members
  • 16. WITH OUR NEWSLETTER INCREASE BRAND EXPOSURE _ Over 900.000 recipients throughout Europe _ Newsletter written in recipient’s home language Every month we send a personal newsletter communicating statistics on company profiles
  • 17. TOOLS INTERNATIONAL MARKETING _ Publish a description of your company and offer your potential customers rich and appealing content to grab their attention. _ Promote your products and services on specific pages, with optimised headings for effective referencing. _ Create advertising campaigns with a high return on investment by targeting specific sectors. _ Enhance the visibility of your brand and generate leads with our monthly newsletter. Company page Catalogues Display Newsletter
  • 18. TOOLS INTERNATIONAL MARKETING PRODUCTS MAKE SURE SOMEONE IN THE WORLDYOU ARE WHEN FOUND IS LOOKINGFOR YOUR Get found on the web, internationally Optimize your E*Page content to get more visible Measure your ROI Convert your visitors into leadsB2B MARKETING SOLUTIONS
  • 19. www.europages.com To contact EUROPAGES Our adress EUROPAGES Headquarter France 127, avenue Charles de Gaulle 92200 Neuilly sur Seine https://twitter.com/Europages https://www.facebook.com/Europages http://www.linkedin.com/company/europages Follow us on EUROPAGES.com Contact us by e- mail info@europages.com From 9:00 am – 6:00 pm (GMT+ 1h) Monday to Friday +33 (0)1 41 16 49 14

Hinweis der Redaktion

  1. Text on top and Title : The EUROPAGES B2B marketing solutionsoffer you a gateway to a network of millions of professionals and GUARANTEE THAT YOU GET FOUND ON THE WEBTake “of” out in “million of”61 is to become 62 million searchesRalentir l’arrivée de la première phrase et du gros titre Supprimer l’ombré sur les éléments graphiques des bullesRecentrer les éléments graphiques et gérer des espaces identiques entre les 3 infosDescendre les mots en bleu (buyers / needs / opportunities)