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Increasethe efficiency of your Digital Signage with Queue & Customer Management System KioskComSelf-Service Expo London – September 30-October 1, 2009
INTRODUCTION The evolution of the (Digital) Signage … 02
INTRODUCTION … and theevolution of thecustomer’sreaction! 03
THE REASON Whya Digital Signagebecomesunefficient? Lack of motivation, toomany oronlya fewimpulses 1 Lack of targetedcontent fortargetedaudience 2 Effects, resultsarenot measured and immediatemeasuresarenottaken. 3 04
THE SOLUTION Howtomake a Digital Signageefficient? 1 Motivateyourcustomertowatch! Delivertargetedcontenttoyour audience! 2 Measuretheeffects , takeimmediate actions and makestrategicaldecisions! 3 The solution: Queue & Customer Management System 05
MAIN COMPONENTS Statistics & Administration Software Management Marketing Sales IT Central display     or      Plasma/LCD Main server Counterdisplays Desk No.1. Desk No.2. Desk No.X. Ticketdispenser HW or SW Terminals 06
HOW DOES IT WORKS? The customerenters intotheBranchor Customer Service area … … and select a service by touchingthescreenor pressing a button … … thentakethe printed ticket. 07
HOW DOES IT WORKS? Information displayed  onvariousticketdispenserscreens Information displayed on ticket ,[object Object]
 Ticket Number
 Selected service
 Arrival time/ People waiting for the same service
 Anticipated waiting time
 Company/Branch Name & logo
 List of services
 Choice of multiple languages
 Clerk selection/ VIP customer identification / Pre-registration
 Commercials/Useful information/Ticker08
HOW DOES IT WORKS? The customerswillsitwiththeticket and … ,[object Object]
watchdedicatedcommercialsorreadinformations/news displayed onindoor   LCD/Plasmascreens ,[object Object],09
HOW DOES IT WORKS? ,[object Object],called ,[object Object],number is displayed onthecentral display in order of calling ,[object Object],willseetherollingticketnumberstogetherwith   a runningcommercial and/orotherinformations ,[object Object],desknumber 10
HOW DOES IT WORKS? ,[object Object],onthecentralor LCD display, thesamenumber willappearontheclerk’scounter display ,[object Object],can be transferedtoanotherclerkfor another service, usingthesame number, thesameticket ,[object Object],clerkwillcall a newclient usingthe hardware or    software terminal 123 11
MORE THAN JUST A QUEUE BUSTER Managersoneverylevelhaveaccess tovariousreal-timeornear-timestatistics: ,[object Object]
aboutcustomers
aboutsales and workforceefficiencyAs a resultcantakeimmediateactions and areabletomakestrategicaldecisions inSales/Marketing/HR/Finances/Investments. 12
BENEFITS OF THE CLIENTS Whatdidthecustomerssays? „ I hatequeuing! This is a differentway of waiting” „ I don’tspeak English verywellbut here I canusetheservicesinmyownlanguage and I am directedalwaysto a cashierwho speaksittoo.” „ I havesent a text messagetomybranch tomake a pre-registration. It’sthatsimple. I willneverspendmylunchbreakinthe bank again.” „ I wasalwaystreatedlike a valuedcustomer. Withthe VIP management policy now I get even more.” 13

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Efficient Digital Signage With Queue Management System

  • 1. Increasethe efficiency of your Digital Signage with Queue & Customer Management System KioskComSelf-Service Expo London – September 30-October 1, 2009
  • 2. INTRODUCTION The evolution of the (Digital) Signage … 02
  • 3. INTRODUCTION … and theevolution of thecustomer’sreaction! 03
  • 4. THE REASON Whya Digital Signagebecomesunefficient? Lack of motivation, toomany oronlya fewimpulses 1 Lack of targetedcontent fortargetedaudience 2 Effects, resultsarenot measured and immediatemeasuresarenottaken. 3 04
  • 5. THE SOLUTION Howtomake a Digital Signageefficient? 1 Motivateyourcustomertowatch! Delivertargetedcontenttoyour audience! 2 Measuretheeffects , takeimmediate actions and makestrategicaldecisions! 3 The solution: Queue & Customer Management System 05
  • 6. MAIN COMPONENTS Statistics & Administration Software Management Marketing Sales IT Central display or Plasma/LCD Main server Counterdisplays Desk No.1. Desk No.2. Desk No.X. Ticketdispenser HW or SW Terminals 06
  • 7. HOW DOES IT WORKS? The customerenters intotheBranchor Customer Service area … … and select a service by touchingthescreenor pressing a button … … thentakethe printed ticket. 07
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  • 11. Arrival time/ People waiting for the same service
  • 14. List of services
  • 15. Choice of multiple languages
  • 16. Clerk selection/ VIP customer identification / Pre-registration
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  • 24. aboutsales and workforceefficiencyAs a resultcantakeimmediateactions and areabletomakestrategicaldecisions inSales/Marketing/HR/Finances/Investments. 12
  • 25. BENEFITS OF THE CLIENTS Whatdidthecustomerssays? „ I hatequeuing! This is a differentway of waiting” „ I don’tspeak English verywellbut here I canusetheservicesinmyownlanguage and I am directedalwaysto a cashierwho speaksittoo.” „ I havesent a text messagetomybranch tomake a pre-registration. It’sthatsimple. I willneverspendmylunchbreakinthe bank again.” „ I wasalwaystreatedlike a valuedcustomer. Withthe VIP management policy now I get even more.” 13
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  • 28. DIGITAL SIGNAGE INTEGRATION Information kiosks Indoor and outdoor Digital posters Central management/Monitoring /Statistics Media Management Server Cashier/Clerk Indoor central displays Interactive window display 15
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  • 30. RAIFFEISEN BANK: CASE STUDY How thesolution was implemented? Phase 1 : 2004-2009 Installation of Queue & Customer Management Systems in 160 branches Phase 2 : 2009 Installation of Digital Signage Systems incooperationwith Cisco in 70 branches IMPROVE the CustomerServices CONVERT into a SalesPoint 17
  • 31. RAIFFEISEN BANK: CASE STUDY Benefitsof thesolution MOTIVATION : Asthecustomersfollows the flow of theticketnumbers, they’llfollow themediacontent. 1 TARGETED CONTENT : The mediaplaylistcan be overwrittenaccordingtothe most selectedservices. 2 MEASURED EFFECTS : The successcan be measuredthroughthevariousstatistics providedbythesystem. 3 18
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  • 38. AWARDS Deloitte Technology Fast 50 CE – 2006,2007,2008 Deloitte Technology Fast 500 EMEA – 2007,2008 CE – Central Europe EMEA – Europe, Middle East, Africa 21
  • 39. EXPANSION 8 presentcompanies expansionin 2010-2011 expansionin 2012-2013 22
  • 40. SOME OF OUR CUSTOMERS 23 *Each logo is a registered trademark of it’s own company.
  • 41. WHY THE ONLINET SOLUTION ? NO MORE QUEUE NO MORE INFORMATION LOST NO MORE WRONG DECISIONS MORESATISFIED CLIENTS MOREACCURATE STRATEGY MOREPROFIT 24
  • 42. Informationin a touch AnyQUESTIONS ? THANK’S FOR YOUR ATTENTION ! LaszloPenzes Onlinet System Technologies Ltd. UK 0796 8489261 laszlo.penzes@onlinet.co.uk www.onlinet.co.uk