Пол Г. Хуппертц (Paul G. Huppertz), servicEvolution 121 Предоставление Сервиса – от спецификации к каталогу
1. 3rd Annual Conference of itSMF Russia
‚Who are you, Mr. Service?‘
Lecture
Service Offering
From Service Specifying to Service Cataloguing
September 13, 2012
Moscow, 1-st Zachatievskiy per 4, InfoSpace
E-Mail Paul.G.Huppertz@servicEvolution.com
Mobile +49-1520-9 84 59 62
XING https://www.xing.com/profile/PaulG_Huppertz
Paul G. Huppertz SlideShare http://www.slideshare.net/PaulGHz
Пол Г. Хуппертц CIO Netzwerk http://netzwerk.cio.de/profil/paul_g__huppertz
ICT-Consultant & System Architect yasni http://person.yasni.de/paul-g.-huppertz-251032.htm
Service Composer & Meta Service Provider LinkedIn http://www.linkedin.com/in/paulghuppertz
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servicEvolution – Schoene Aussicht 41 – 65396 Walluf – Germany | E-Mail: Paul.G.Huppertz@servicEvolution.com | Mobile +49-1520-9 84 59 62
2. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Contents – Segments & Sections
• Servicialisation – Methods, Objects & Results
Intro
• Catalogue Requirements – readable & understandable
• Catalogue Arrangement – presentation & information
• Catalogue Structure – contents & entries
Centro • Specification Requirements – complete & concise
• Specification Content – service quality & service price
• Specification Format – 12 service attributes & 3 service levels
• Discussion – Repeating, Reviewing & Revising
Extro
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
3. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Contents – Segments & Sections
• Servicialisation – Methods, Objects & Results
Intro
• Catalogue Requirements – readable & understandable
• Catalogue Arrangement – presentation & information
• Catalogue Structure – contents & entries
Centro • Specification Requirements – complete & concise
• Specification Content – service quality & service price
• Specification Format – 12 service attributes & 3 service levels
• Discussion – Repeating, Reviewing & Revising
Extro
3
Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
4. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Servicialisation – Methods, Objects & Results
Service Identifying Service Consumer,
Service Object, Benefit
Service Consumer Benefit
& Primary Benefit
Service Specifying Service Quality
12 Standard Service Attributes
Identified Service Type
& Service Specification
Service Composing Service Map
& Service Screenplay
Specified Service Type
& Service Concept
Service Supplier Operational Level Agreement
Service Orchestrating & Service Supply Chain Underpinning Contract
Service Cataloguing Service Specifications
= Service Catalogue Entries
Service Offerings
& Service Catalogue
Service Committing Service Demand
& Service Level Specification
Service Commitment
& Service Level Agreement
Providing Readiness On Service Triggering:
Service Concerting & Providing Capacity Service Providing
Service Price Service Bill
Service Billing x Service Count & Service Revenue
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
5. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Contents – Segments & Sections
• Servicialisation – Methods, Objects & Results
Intro
• Catalogue Requirements – readable & understandable
• Catalogue Arrangement – presentation & information
• Catalogue Structure – contents & entries
Centro • Specification Requirements – complete & concise
• Specification Content – service quality & service price
• Specification Format – 12 service attributes & 3 service levels
• Discussion – Repeating, Reviewing & Revising
Extro
5
Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
6. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Catalogue Requirements – Criteria & Aspects
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
7. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Contents – Segments & Sections
• Servicialisation – Methods, Objects & Results
Intro
• Catalogue Requirements – readable & understandable
• Catalogue Arrangement – presentation & information
• Catalogue Structure – contents & entries
Centro • Specification Requirements – complete & concise
• Specification Content – service quality & service price
• Specification Format – 12 service attributes & 3 service levels
• Discussion – Repeating, Reviewing & Revising
Extro
7
Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
8. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Catalogue Arrangement - Recipients & Responsibles
Service Recipients Service Responsibles
• Service Consumers • Service Providing Manager
• Service Customers • Service Composer
• Service Supply Chain Manager
• Service Providing Governance
Online access for Online access for
selecting & commissioning Service planning & processing
Online access for Catalogue
consulting & supporting
Service Actors Service Supplier
• Service Consumer Support Team • internal (departments, groups, teams, …)
• Service Customer Manager • external (Outsourcer, Cloud Provider, …)
• Servicescape Manager
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
9. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Catalogue Requirements – Implementation & Evolution
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
10. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Catalogue Arrangement – Documentation & Demarcation
Service Commissioning Service Consuming
Service Service
Customer Consumer
Service
Provider Service Concerting
ICT goods Ordering, Deliver System
Asset Docu-
catalogue ing &
Inventoring
menting documentation
inventory
(CMDB/CMS)
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
11. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Catalogue Arrangement – Registers & Documentations
Register of Register of all Detailed
complete & concise Register of copies of ICT technical
ICTility service complete & concise goods having been documentation
specifications ICT good procured & of service-
confirmed & specifications being used relevant ICT
approved by the for ordering & in the servuction systems
service consumers procuring copies of environment for used for rendering
and the service these goods rendering ICTility triggered ICTility
customers services services
ICT goods Ordering, Deliver System
Asset Docu-
catalogue ing &
Inventoring
menting documentation
inventory
(CMBD/CMS)
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
12. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Catalogue Arrangement – Versioning & Maintaining
continual maintenance
major version versioning:
by the catalogue
XX.yy.zz major.minor.micro
manager
general yearly main new simple
revision revision specification insertion
minor cleared cleared micro
version quarterly monthly version
xx.YY.zz version version xx.yy.ZZ
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
13. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Contents – Segments & Sections
• Servicialisation – Methods, Objects & Results
Intro
• Catalogue Requirements – readable & understandable
• Catalogue Arrangement – presentation & information
• Catalogue Structure – contents & entries
Centro • Specification Requirements – complete & concise
• Specification Content – service quality & service price
• Specification Format – 12 service attributes & 3 service levels
• Discussion – Repeating, Reviewing & Revising
Extro
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
14. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Catalogue Structure – Service Specifications & Catalogue Entries
Service Identifying Service Catalogue
Service Specifying
Service Composing
Service Orchestrating
Service Cataloguing
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
15. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Catalogue Structure – Contents & Offerings
Contents
Service Catalogue
1 Overview
2 Introduction
3 Service specifying
4 Service offerings
5 Service specification
6 Service commissioning
7 Service providing
8 Appendix
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
16. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Contents – Segments & Sections
• Servicialisation – Methods, Objects & Results
Intro
• Catalogue Requirements – readable & understandable
• Catalogue Arrangement – presentation & information
• Catalogue Structure – contents & entries
Centro • Specification Requirements – complete & concise
• Specification Content – service quality & service price
• Specification Format – 12 service attributes & 3 service levels
• Discussion – Repeating, Reviewing & Revising
Extro
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
17. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Requirements – Service Type & Service Identifiers
Service Identifying
Service
Consumer
Service
Type
Service-specific Service
Benefit Object
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
18. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Requirements – Service Definition & Service-specific Benefit
Service Identifying
Service =
A benefit is
benefit
on service object
a purposeful change of status
on a particular object,
that fulfils concrete requirements.
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
19. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Requirements – Service Identifiers & Service Object Categories
Service Identifying
Life Goods
& Limb & Chattels
Service
Consumer
Data Rights
& Documents & Claims
S e r v i c e O b j e c t Categories 19
Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
20. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Requirements – Basic Reference & Binding Document
Service Identifying
Service
Consumer
Service Specifying
Service
Customer
Service Composing
Service Orchestrating
Service Service
Bill Specification
Service Cataloguing
Service Committing
Service Concerting
Service
Concept
Service Billing
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
21. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Contents – Segments & Sections
• Servicialisation – Methods, Objects & Results
Intro
• Catalogue Requirements – readable & understandable
• Catalogue Arrangement – presentation & information
• Catalogue Structure – contents & entries
Centro • Specification Requirements – complete & concise
• Specification Content – service quality & service price
• Specification Format – 12 service attributes & 3 service levels
• Discussion – Repeating, Reviewing & Revising
Extro
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
22. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Content – Service Consumer & Service Quality
Service adequate? Service
Service
Quality Con-
Price reliable? sumer
Service
Cost
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
23. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Content – Service Customer & Service Price
affordable? Service
Service Service Service adequate?
Quality Con-
Customer
economical?
Price reliable? sumer
Service
Cost
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
24. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Contents – Segments & Sections
• Servicialisation – Methods, Objects & Results
Intro
• Catalogue Requirements – readable & understandable
• Catalogue Arrangement – presentation & information
• Catalogue Structure – contents & entries
Centro • Specification Requirements – complete & concise
• Specification Content – service quality & service price
• Specification Format – 12 service attributes & 3 service levels
• Discussion – Repeating, Reviewing & Revising
Extro
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
25. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Format – Service Attributes & Attribute Classification
Denomination of the service type
No. Attribute name Bronze Silver Gold Data type/measuremt unit
01 Service Consumer Benefits free text
02 Service-specific Functional Parameters service-specific
03 Service Provision Point location, interface
Service Quality
04 Service Consumer Count number
05 Service Providing Readiness Times day times
06 Service Consumer Support Times clear, complete & concise day times
07 Service Consumer Support Languages all 12 attribute values together
national languages
08 Service Fulfillment Target concerns each singular service %
09 Service Impairment Duration
2 pages only per service type hh:mm
service offering of the service provider
10 Service Providing Duration hh:mm:ss
11 Service Provision Unit service-specific
12 Service Providing Price Service Price €
Attributes 01 – 11 for service quality & attribute 12 with service price
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
26. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Format – Service Specification & Service Levels
Denomination of the service type
No. Attribute name Bronze Silver Gold Data type/measuremt unit
01 Service Consumer Benefits 01 B 01 S 01 G free text
02 Service-specific Functional Parameters 02 B 02 S 02 G service-specific
03 Service Provision Point 03 B 03 S 03 G location, interface
04 Service Consumer Count 04 B 04 S 04 G number
05 Service Providing Readiness Times 05 B 05 S 05 G day times
06 Service Consumer Support Times 06 B 06 S 06 G day times
07 Service Consumer Support Languages 07 B 07 S 07 G national languages
08 Service Fulfillment Target 08 B 08 S 08 G %
09 Service Impairment Duration 09 B 09 S 09 G hh:mm
10 Service Providing Duration 10 B 10 S 10 G hh:mm:ss
11 Service Provision Unit 11 B 11 S 11 G service-specific
12 Service Providing Price 12 B 12 S 12 G €
One self-contained set of 12 service attribute values per service level
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
27. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Format – Service Attributes & Service Value
Denomination of the service type
No. Attribute name In ITIL V3, Service Value is paraphrased as
01 Service Consumer Benefits
Service Utility
02 Service-specific Functional Parameters Fitness for purpose
03 Service Provision Point What the service consumers consumes
04 Service Consumer Count
05 Service Providing Readiness Times
06 Service Consumer Support Times
07 Service Consumer Support Languages Service Warranty
08 Service Fulfillment Target Fitness for rendering
09 Service Impairment Duration
How the service will be rendered
10 Service Providing Duration
11 Service Provision Unit
12 Service Providing Price
Coherent designation : ICTilities – ICT-system based Utility Services
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
28. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Format – E-Mailing Service & Service Attribute 01
Basic specfication for E-Mailing Service
Attribute value for Service Level Data type
No. Attribute name & short description Measurement
Bronze Silver Gold unit
01 Service Consumer Benefits
For each outbound e-mail copies of the original e-mail are each delivered to the Delivered e-
01.01 Delivering e-mail copies e-mail addresses specified by the service consumer. mail copy
Any outbound e-mail copy with an invalid e-mail address is directly bounced to
01.02 Bouncing invalid e-mail addresses the service consumer accompanied by an understandable explanation. Bounced e-
mail delivery
Any undeliverable copy of an outbound e-mail is directly bounced to the service errors
01.03 Bouncing undeliverable e-mail copies consumer accompanied by an understandable explanation.
A copy of each particular outbound and inbound e-mail is stored in the service Retained e-
01.04 Retaining e-mail copies consumers central e-mailbox for maximum 90 days. mail copy
A copy of each particular outbound and inbound e-mail can be completely and Restored e-
01.05 Restoring e-mail copies intactly restored for the next 14 days after corruption or erroneous deletion. mail copy
All outbound and inbound e-mail copies are purged from viruses or any other
01.06 Protecting e-mail copies against malware malware. Protected e-
mailbox
01.07 Protecting e-mailboxes against spam Inbound e-mail copies are protected against any spam
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
29. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Format – E-Mailing Service & Service Attributes 02 - 04
Basic specfication for E-Mailing Service
Attribute value for Service Level Data type
No. Attribute name & short description Measurement
Bronze Silver Gold unit
02 Service-specific Functional Parameters
Maximum allowable size per individual service
02.01 consumer for inbound and outbound e-mail 200 500 1.000 MB
copies
Maximum allowable size per particular
02.02 outbound or inbound e-mail copy including file 10 12 15 MB
attachments
Maximum allowable number of target
02.03 50 100 150 Number
addresses per e-mail
02.04 Blocked file attachments Any executable file type, e.g. *.EXE, *.COM, *.VBS File format
03 Service Provision Point
03.01 Microsoft/Outlook locally installed X X X
03.02 Microsoft/Outlook via RPC over HTTPS & SSL X X
Type of user
Microsoft/Outlook Web Access via HTTPS & Interface
03.03 X X
SSL
03.04 RIM/Blackberry Device X
04 Service Consumer Count 1 Number
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
30. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Format – E-Mailing Service & Service Attributes 05 - 07
Basic specfication for E-Mailing Service
Attribute value for Service Level Data type
No. Attribute name & short description Measurement
Bronze Silver Gold unit
05 Service Providing Readiness Times
05.01 Monday 00:00 – 24:00 00:00 – 24:00 00:00 – 24:00
05.02 Tuesday 00:00 – 24:00 00:00 – 24:00 00:00 – 24:00
05.03 Wednesday 00:00 – 24:00 00:00 – 24:00 00:00 – 24:00
hh:mm
05.04 Thursday 00:00 – 24:00 00:00 – 24:00 00:00 – 24:00
CE(S)T
05.05 Friday 00:00 – 24:00 00:00 – 24:00 00:00 – 24:00
05.06 Saturday 00:00 – 24:00 00:00 – 24:00 00:00 – 24:00
05.07 Sunday & holiday 00:00 – 24:00 00:00 – 24:00 00:00 – 24:00
06 Service Consumer Support Times
06.01 Monday 07:00 – 19:00 06:00 – 20:00 00:00 – 24:00
06.02 Tuesday 07:00 – 19:00 06:00 – 20:00 00:00 – 24:00
06.03 Wednesday 07:00 – 19:00 06:00 – 20:00 00:00 – 24:00
hh:mm
06.04 Thursday 07:00 – 19:00 06:00 – 20:00 00:00 – 24:00
CE(S)T
06.05 Friday 07:00 – 19:00 06:00 – 20:00 00:00 – 24:00
06.06 Saturday 07:00 – 15:00 06:00 – 17:00 00:00 – 24:00
06.07 Sunday & holiday Kein support 10:00 – 17:00 00:00 – 24:00
07 Service Consumer Support Languages
07.01 Russian X X X National
07.02 English X X X language
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
31. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Specification Format – E-Mailing Service & Service Attributes 08 - 12
Basic specfication for E-Mailing Service
Attribute value for Service Level Data type
No. Attribute name & short description Measurement
Bronze Silver Gold unit
Service Fulfillment Target
08 Ratio of successfully rendered e-mailing services and 95 97 98 %
triggered e-mailing services per service consumer covering
all applicable benefits specified in attribute 01
09 Service Impairment Duration 00:40 00:30 00:20 hh:mm
Service Providing Duration
10 Maximum period of time for rendering a triggered e-mailing 01:00 00:40 00:30 hh:mm
service, i.e. the applicable benefits specified in attribute 01
Service Provision Unit One copy each of the original e-mail delivered to the e-mailbox
Complete set
11 Basic portion of service rendering to a triggering service of delivered e-
of each addressee specified by the triggering service consumer
consumer mail copies
12 Service Providing Price
Service Access Price
12.01 5,00 7,50 10,00 €
Mandatory per authorized service consumer per month
Service Consumption Price option 1: Flat rate-based
12.02 Fixed price per authorized service consumer per month 50,00 150,00 500,00 €
for any consumed service volume
Service Consumption Price option 2: Volume-based
12.03 Staged fixed price per consumed service volume per tdb tdb tbd €
service consumer per month
Service Consumption Price option 3: Unit-based
12..04 0,10 0,30 1,00 €
Fixed price per consumed service delivery unit
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Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
32. Speech
‚Service Offering - From Service Specifying to Service Cataloguing‘
Contents – Segments & Sections
• Servicialisation – Methods, Objects & Results
Intro
• Catalogue Requirements – readable & understandable
• Catalogue Arrangement – presentation & information
• Catalogue Structure – contents & entries
Centro • Specification Requirements – complete & concise
• Specification Content – service quality & service price
• Specification Format – 12 service attributes & 3 service levels
• Discussion – Repeating, Reviewing & Revising
Extro
32
Intro | Catalogue Requirements | Catalogue Arrangement | Catalogue Structure | Spec Requirements | Spec Content | Spec Format | Extro
33. 3rd Annual Conference of itSMF Russia
‚Who are you, Mr. Service?‘
Lecture
Service Offering
From Service Specifying to Service Cataloguing
Your questions?
My answers!
E-Mail Paul.G.Huppertz@servicEvolution.com
Mobile +49-1520-9 84 59 62
XING https://www.xing.com/profile/PaulG_Huppertz
Paul G. Huppertz SlideShare http://www.slideshare.net/PaulGHz
Пол Г. Хуппертц CIO Netzwerk http://netzwerk.cio.de/profil/paul_g__huppertz
ICT-Consultant & System Architect yasni http://person.yasni.de/paul-g.-huppertz-251032.htm
Service Composer & Meta Service Provider LinkedIn http://www.linkedin.com/in/paulghuppertz
33
servicEvolution – Schoene Aussicht 41 – 65396 Walluf – Germany | E-Mail: Paul.G.Huppertz@servicEvolution.com | Mobile +49-1520-9 84 59 62