business environment micro environment macro environment.pptx
Inside virtual goods: the future of social gaming 2011
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Inside Virtual Goods
The Future of Social Gaming 2011
By Justin Smith and Charles Hudson
www.insidevirtualgoods.com
mail@insidevirtualgoods.com
Version 2.0 | Release Date: 16 November 2010
!2010 Inside Network, Inc.
Unauthorized duplication or redistribution is expressly
prohibited by law.
!2010 Inside Network, Inc. www.insidevirtualgoods.com
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About the Authors
Charles Hudson
Former VP Bus. Dev., Serious Business
Charles Hudson was the VP of Business Development for Serious Business, a
leading social games developer on the Facebook platform, until the company was acquired by
Zynga in March 2010.
Prior to Serious Business, he was formerly the Sr. Director for Business Development at Gaia
Interactive, a leading online hangout for teens. Prior to Gaia, Charles worked in New Business
Development at Google and focused on new partnership opportunities for early-stage products
in the advertising, mobile, and e-commerce markets. Prior to joining Google, he was a
Product Manager for IronPort Systems, a leading provider of anti-spam hardware appliances
that was acquired by Cisco Systems for $830 million in 2007. Charles holds an MBA and BA
from Stanford University.
Justin Smith
Founder, Inside Network
Justin Smith is the founder of Inside Network, the first company dedicated to
providing news and market research to the Facebook platform and social
gaming ecosystem. Justin leads Inside Network’s Inside Virtual Goods and AppData research
and data services, and serves as co-editor of Inside Facebook and Inside Social Games.
Prior to Inside Network, he was formerly Head of Product at Watercooler, one of the leading
application and game developers on the Facebook Platform. Prior to Watercooler, Justin was
an early employee at Xfire, the largest social utility for gamers, which was sold to Viacom in
2006. Justin holds a degree in Computer Systems Engineering from Stanford University.
!2010 Inside Network, Inc. www.insidevirtualgoods.com
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Rights
Unauthorized duplication or redistribution of this report is expressly prohibited by
law.
Please contact us at mail@insidevirtualgoods.com with licensing questions. It’s
important that you respect the copyright terms in order for us to be able to continue
our work. Thank you for purchasing this report.
!2010 Inside Network, Inc. www.insidevirtualgoods.com