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Social media marketing Keeps Moving On Way up.
1. Social media marketing Keeps Moving On Way up.
Social networking today is about seeing that common as chapped lips inside the winter. Just about
everywhere you turn, you can Like some thing (Facebook), Tweet it (Twitter), +1 it (Google), etc. Of
course, there's also Tumblr, Flickr, FourSquare, Digg, and the list continues and on… I came across
the most recent Nielsen Social Media Survey, and it read like a type of bathroom books full involving
fun facts.
According to Nielsen,
Social Media's popularity is constantly on the grown, connecting people with just about everything
they watch and obtain. Whether it's a brand icon inviting consumers for connecting with a company
on LinkedIn, a news ticker advertising an anchor's Twitter deal with or an advertisement requesting
a consumer to "Like" an item on Facebook, people are constantly being driven to social websites.
The latest Nielsen insights provide some answers on precisely how powerful this influence is on
consumer behavior, both online and away from.
In the U. S., social networks and information sites reach nearly 80 pct of active U. S. internet users
and represent many American's time online. The value of enough time consumers spend online and
on support systems and blogs is growing, most visible through the influence on purchase options.
For instance, 60 percent of folks who use three of more digital means of research for product
purchases learned about a specific brand of retailer from a social networking site. Forty-eight
percent of these consumers responded to a retailer's offer posted on Facebook.
Feel free to investigate entire report here if you like, but there's some pretty cool gems on this
report:
2. • Americans spend more time period on Facebook than they do on another website.
• Close to 40 percent of social media marketing users access social media content using their mobile
phone
• Internet users over age 55 are driving the growth of web 2 . 0 through the mobile net
• Across a snapshot associated with 10 major global marketplaces, social networks and sites reach
over three-quarters of active online users
Pretty cool stuff social business huh? It's so neat to view, especially in my life, how advertising has
removed from billboards and r / c spots to little banners upon Pandora and "Like Muscle building? "
links on my personal Facebook. And looking ahead, what does this mean for online advertising? Well
for one, the trend is a lot more folks are using cellular devices for their social networking needs.
Also, more and more people are watching video on their particular phones. See Nielsen chart here.
It doesn't take Stephen Hawking to find out that online advertising will keep grow and likely find an
increased presence on mobile phones. Especially with 70 percent of adult online sociable networkers
shopping online, and an increase inside product research and coupons via cellular phones, its time
to start hammering out that advertising layouts social media for Droid equipment.
Social networking apps are classified as the third-most used amongst You. S. smartphone owners.
Power to the people.
About SeedCornPPC: Seed Corn Advertising is an online Advertising Network based in Los Angeles,
California committed to establishing start up business development partnerships and to build your
search network along with ours.