2. Agenda Dinner at Parke Grille 5:15 Break 4:00 Client Ready Call 3:00 Regina/Nikki Regina/Nikki Marketing Ops overview 2:30 Beth Monahan Beth Pub & Thought Leadership Overview 2:00 Jenny Miklosi Jenny Comm. Overview 1:30 Stewart Cottman Stewart Creative Overview 1:00 Mo Manchanda Lunch (Mo explains Expense reporting) [Soperfina] 12:00 Joe & Sara Joe & Sara PR/ Advertising, Analyst Relations 11:15 Sara Carlson Sara HC/SALG Overview 10:45 Break 10:30 Joe Miccuci Joe H&B/Fed Overview 10:00 Laura Moran Laura CT/RET Overview 9:30 Jennifer Daniels Q2 Overview 9:00 Nikki Breakfast & Set up 8:30 Presenter Activity Time
10. What is Aon Consulting? Combines the following questions: What words would you use to describe the work that Aon does for its clients? How do you describe our service offerings? Please fill in the blank in this statement: Aon consulting provides clients with ______ solutions.
11. Aon Consulting Differentiation What words would you use to describe how Aon Consulting is differentiated from our competitors?
12. Aon Consulting Values What words would you use describe the values that we, as Aon Consulting, convey to our customers and the marketplace?
13. Aspirations of Aon Consulting What words would you use describe who we aspire to become as Aon Consulting?
25. Media Relations – Q1 2010 February, 2010 Profile on Aon Consulting; interviews with Andrew, Kathryn & Bal “ Despite all of the profitability pressures facing HR firms, Aon Consulting is on pace to come out of 2009 with its best margins of the decade.” – Consulting Magazine More than 60 placements including:
45. 2010 SALG Calendar *Included in marketing budget in 2010. HR Executive magazine * Advertising TBD TBD TBD TBD Testimonials Human Capital – performance-based pay Human Capital – Total rewards Retirement – DC plans Medicare Part B White papers/KIT Total Rewards Medicare Part B Newsletters Human Capital – Total rewards H&B - Medicare Part B Webinars Talent Survey* Linked In – recruiting survey Benefits Survey* Surveys NASRA – Aug. 5-11 – Seattle NAGDCA – Sept. 11-15 – Philadelphia (??) SALGBA – April 18-21 - Indianapolis Conferences Q4 Q3 Q2 Q1 Activity
49. 2010 Calendar – At a Glance Activity Q1 Q2 Conferences HRE Hospitality* SIOP*; Retail Roundtable*; HR Week* (Fed HR); WAW Multi-city tours Social Media Great Places to Work tour Surveys Linked In LinkedIn Webinars Rapid Alignment Mid-Market White papers Social Media Applicant tracking Product Launch Workplace Safety G.A.T.E. Advertising /Awards HRO Today advertising HRO Today’s Baker's Dozen (June-August) Campaigns Safety Rapid Align G.A.T.E. Mid-Market Testimonials McDonald’s Kellogg?
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62. 2010 Calendar – At a Glance *Included in National Marketing budget in 2010. Activity Q1 Q2 Conferences HRE Hospitality* SIOP*; Retail Roundtable*; HR Week* (Fed HR); WAW Multi-city tours Social Media Great Places to Work tour Surveys Linked In LinkedIn Webinars Rapid Alignment Mid-Market White papers Social Media Applicant tracking Product Launch Workplace Safety G.A.T.E. Advertising /Awards HRO Today advertising HRO Today’s Baker's Dozen (June-August) Campaigns Safety Rapid Align G.A.T.E. Mid-Market Testimonials McDonald’s Kellogg?
Looked at competitive websites and literature to creative a working list of names—most included “HR” Towers Watson: “HR Consulting – Risk Management Insurance – Compensation Benefits” (browser tag) Services are presented as “Benefits, Risk and Financial Services, Talent and Rewards” Towers Watson (NYSE, NASDAQ: TW) is a leading global professional services company that helps organizations improve performance through effective people, risk and financial management. The company offers solutions in the areas of employee benefits, talent management, rewards, and risk and capital management. Towers Watson has 14,000 associates around the world and is located on the web at www.towerswatson.com . Note: The way TW presents its services is inconsistent. Hewitt: “Human Resources Consulting and Outsourcing” (browser tag) Hewitt is one of the world's leading HR consulting and outsourcing companies. Our mission is both simple and ambitious—making the world a better place to work. Hewitt Associates (NYSE: HEW) provides leading organizations around the world with expert human resources consulting and outsourcing solutions to help them anticipate and solve their most complex benefits, talent, and related financial challenges. Hewitt works with companies to design, implement, communicate, and administer a wide range of human resources, retirement, investment management, health care, compensation, and talent management strategies. With a history of exceptional client service since 1940, Hewitt has offices in more than 30 countries and employs approximately 23,000 associates who are helping make the world a better place to work. For more information, please visit www.hewitt.com . Mercer “Consulting. Outsourcing. Investments” (browser tag) Mercer is the global leader for trusted HR and related financial advice, products and services. In our work with clients, we make a positive impact on the world every day. We do this by enhancing the financial and retirement security, health, productivity and employment relationships of the global workforce. About Mercer: Mercer is a leading global provider of consulting, outsourcing and investment services. Mercer works with clients to solve their most complex benefit and human capital issues, designing and helping manage health, retirement and other benefits. It is a leader in benefit outsourcing. Mercer’s investment services include investment consulting and multi-manager investment management. Mercer’s 18,000 employees are based in more than 40 countries. The company is a wholly owned subsidiary of Marsh & McLennan Companies, Inc., which lists its stock (ticker symbol: MMC) on the New York, Chicago and London stock exchanges. Note: All main competitors mention HR somewhere. Karen Courtright and/or Jennifer Daniels spoke with Cindy Keaveny, Reinier Hinse, Mark Arian, Cecil Hemingway, Piyush Chaudhari, Ken Haderer The 5 “Buckets of Names” are Talent and Rewards names (e.g., Aon Talent & Rewards Solutions) HR names (e.g., Aon HR Consulting) People-oriented names (e.g., Aon People Solutions; Aon Human Capital Consulting) Benefits names (e.g., Aon Benefits Solutions) Employer-type names (e.g., Aon Employer Solutions, Aon Workforce/Workplace Solutions)
Beyond helping us to understand what colleague think about our brand, this exercise was a great way to engage employees. Survey results will be distributed through various channels—in the US in Connections and GCN. A list of names was generated and our employees weren’t shy—some 39 said they wanted us to leave the name as it is. Which is a good reminder that “Aon Consulting” is not off the table.
Reading the cloud. It’s a bit like reading tea leaves, but what you can do is pull out the prominent words to create a sentence. This one could be read as: Above all, employees think that Aon Consulting provides clients with SOLUTIONS. We offer consulting, service(s), advice and create value around benefits and human capital. This could indicate that “solutions” rather than “consulting” would make a better ending for our name.
This one says: Our colleagues believe that what sets Aon Consulting apart from our competitors is our focus on CLIENTS. Our service, innovative solutions and global resources developed by our talented people create value for our clients.
As a firm, we value INTEGRITY. This means doing the right thing for our clients. Our clients can trust us to be honest, transparent, professional and to provide quality solutions.
We aspire to be a LEADER in the markets we serve. We're focused on being the best at what we do and a trusted partner to our clients.