The implications of socual media for public sector information - a practical guide, presented at 'Managing Public Sector Information' Kable / The Guardian conference 1st March 2011
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
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1. Ticket Success Media Your Social To The implications of social media for public sector information - a practical guideAngus Fox, Multizone Limitedwww.multizone.co.uk @multizone Follow us on
17. Outsourcing your Social Media OperationsWin a ÂŁ500 Social Media Maturity advisory session using our powerful methodology Enter by visiting www.ezone.co.ukand pressing the blue tweet button Or by following @ez0ne on twitter Tweet today and you could also win an iPod shuffle (offer available until 30/6/2011)
18. Topics An orientation to real time information networks and social media Understanding how is social media currently being used and how can it be applied in a public sector context Integrating social media into your existing information strategy
19. An orientation to real time information networks and social media What For? What Networks? To What End? What Tools?
21. What are they doing? http://www.wordle.net/show/wrdl/3005755/Social_Network_Use
22. When are they doing it? Answer: Now! âNot a social network, we are an Information Networkâ. Twitter
23. Why is this important? How else can you deliver service quality improvements with diminished budgets?
24. Why should the PUBLIC SECTOR care? Because you are missing the conversation if you do not engage
25. Engage with what and How? What kinds of networks? Blogs Micro Blogs Comments Reviews Sites News Audio Video Personal Local Company Market Sector Analysis Using Tools to listen RSS feed aggregators Google Reader (Web) NetNewsWire (Mac) FeedDemon (Win) Feed Aggregation Sites Socialmention.com Tweetgrid.com Social Listening Platforms Workstreamer.com (free)
26. Tracking - socialmention Search Term Likelihood of discussion Repeatedly discussed Results Influence Keywords
30. Visualisation FOR insight Staying engaged, these are examples of the many free and paid for tools you can use for visualisation of information
31. StreamGraph After the session I ean a streamgraph for Croydon for an attendee. Look at the Twitter conversation the previous night! It was an opportunity to engage! http://www.neoformix.com/Projects/TwitterStreamGraphs/view.php
34. Waves or echoes http://moritz.stefaner.eu/projects/revisit/#/%22first%20great%20western%22/FGW/200/false
35. Engagement Timeline TwitterStreamGraphs Real uses for these things Deciding when to engage with a post, comment or tweet Understanding the terms and tags that get attention Working out who is relevant and what their connection is Experiment and be brave, this is all new, social gurus donât know the answers Set your calendar to tweet things in the right place at the right time with www.twical.net
36. www.twiCal.net Need a reminder to Tweet? A simple open source driven calendar to twitter web service Allows you to upload, add, mute, delete, edit and tweet your personal calendar events. A project set by Multizone for the WarbleCamp Developer camp, and of real value to event data tweeters Actively used, free service Seeking more users Automatic Calendar Tweets
47. Surrey Police A demonstrator for live deployment in Surrey All open public networks New analytics Mobile Phone social engagement app for the public Mobile Phone social app for SNT members Built in taxonomy from jargon to social terms Built in governance Automatic Twitter Updates Live end March 2011
49. Social Media Transparency Trust / Brand Authenticity Sense of purpose = People are the brand = Sincere, real = Intention + Interest âIf people are the brand, and their sincerity and sense of purpose is the key to social engagement success, then a long and uncomfortable look at the capabilities of people in the organisation will illuminate whether it can succeed exploiting the potential of engagement for growthâ â Angus Fox