Research says about 60% people move towards the social media for their health related issues. Health care industry use the social media to share its messages and information.

1. SOCIAL MEDIA INFLUENCE ON HEALTH
CARE INDUSTRY
Health care industry use the social media to share its messages
and information

2. INTRODUCTION
• Research says about 60% people move towards the social media for their health related
issues
• Around 15% people use social media for sharing and to get knowledge about the issues
related to their health care
• World health and other organizations use social media for their businesses
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3. • Health care practitioners easily communicate with the social networking blogs, sites,
forums, communities and etc.
• The practitioners interact with other and can share the information and ideas
• The relationship between care takers and patients is updated by using the social media.
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4. SOCIAL MEDIA ISSUES
• Social media brought several issues and risks
• Health care providers are concerned with the information provided on social media
• Moderation of health care content is essential to stay away from the useless information
as well as rumors

5. ETHICAL ISSUES
• Social networking sites are using to spread out the health care related information
• Ethical issues on posting of information depends on whether the information is private or
public
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6. INFORMATION AUTHORITY
• Health care professionals are responsible for the safety and confidentiality of information
• Health care providers are responsible for the privacy law of company
• This information minimized the risk of information sharing

7. USAGE OF SOCIAL MEDIA
• All health care providers including doctors, clinicians, physicians etc. all get advantages
from social media
• Social media used for engagement of community activities including customer support,
fund raising, education of patients, provision of news and advertising of new services

8. PHYSICIAN GET BENEFITS FROM SOCIAL
MEDIA
• Physicians have opportunity to read articles on online communities
• They discuss their problems they are facing during their practices
• They research development and new medical techniques and easily get connected with
anyone anytime
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9. BENEFITS OF PATIENTS
• Patients get advantage of education through social media, perform research also, obtain
their demanded information and receive support on social media
• Patients get their targeted result for health care industry on social media
• They get awareness about their health issues

10. CONCLUSION
• Social media makes possible to get connected easily with physicians
• Patients have advantage to read online blogs, articles regarding their health care issues
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