"ENGAGE Your Association" shows how bar associations can tap into the potential its members, inviting participation at all levels. Download a PDF of this presentation: http://reallifepractice.com/wordpress/wp-content/uploads/2011/08/engage-your-association.pdf

1. ENGAGE Your Association
Tap into the potential of your members to create an
association with participation from members at all levels.
nora riva bergman. law firm coach.
nora@reallifepractice.com
© 2011

2. Encourage
Network
Gauge
Anticipate
Grow
Empower
nora riva bergman. law firm coach.
nora@reallifepractice.com
© 2011

3. Encourage
• Involvement at all levels
• Participation at board meetings
• Include an Encouragement
report from board members
• What can you do differently
to encourage involvement?
nora riva bergman. law firm coach.
nora@reallifepractice.com
© 2011

4. Network
• Create opportunities for relationship building
• Face‐to‐face
• Online
• Events
HINT: Not the same old stuff
• How can you offer more
networking opportunities?
nora riva bergman. law firm coach.
nora@reallifepractice.com
© 2011

5. Gauge
• What do members want?
• How do you know?
• How can you find out?
• SWOT
• How can you better gauge
you members’ needs?
nora riva bergman. law firm coach.
nora@reallifepractice.com
© 2011

6. Anticipate
• Plan for the future
• Watch trends
• www.bethkanter.org
• www.boardsource.org
• What can you do to anticipate
your members’ needs?
nora riva bergman. law firm coach.
nora@reallifepractice.com
© 2011

7. Grow
• Where are your new members?
• Who are your new leaders?
• Make your website a recruitment tool
• Give stuff away
• Where are your opportunities
for growth?
nora riva bergman. law firm coach.
nora@reallifepractice.com
© 2011

8. Empower
• Create raving fans
• High ROBMT
• How can you empower members to be ambassadors?
nora riva bergman. law firm coach.
nora@reallifepractice.com
© 2011

9. ENGAGE Your Association
Tap into the potential of your members to create an
association with participation from members at all levels.
nora riva bergman. law firm coach.
nora@reallifepractice.com
© 2011