2. lou reed’s Berlin
For Lou Reed’s performance of his
1973 concept album Berlin, I directed
a series of short films based on the
main character of the album, Caroline,
played by french actress Emmanuelle
Seigner. These films were projected on-
stage during the live performances.
3. lou reed’s Berlin
I assisted Julian Schnabel in directing the
live performances of Berlin which entailed 30
musicians on stage, including an orchestra
and youth choir.
5 performances in Brooklyn were captured
on film under Mr. Schnabel’s direction by the
renowned cinematographer Ellen Kuras.
4. lou reed’s Berlin
Mr. Schnabel returned to Paris to continue
work on his feature, the Diving Bell and
the Butterfly. Before leaving, he handed
over roughly 17 cans of film and said,
“good luck, kid.” Over the course of
the next 6 months, combining the short
films I directed and the footage of the
live performances, I edited the feature
length concert film, Berlin.
Working closely with Mr. Reed on the
edit, I handled everything from the edit
itself, to music mastering and color
correction.
Berlin had its world premiere at the Venice
Film Festival and went on to screen at
the Toronto and San Sebastian Film
Festivals among others.
5. lou reed’s Berlin
During the summers of 2007 and 2008, I joined
Lou Reed for 17 city tours of Europe, the UK, and
Spain, directing the live show on Mr. Schnabel’s
behalf.
I also directed a short documentary of the tour
that was included on the DVD release of Berlin.
In early 2009, Rizzoli Press published a hardcover
book featuring full color stills from the film, Berlin.
Working closely with Mr. Schnabel and Mr. Reed,
I pulled select stills from the film and consulted
on the layout of the book. A large number of the
published photos were ones that I had taken.
6. Red ShiRley
A work in progress, Red Shirley is a film
I’m collaborating on with Lou Reed and the
photogtapher Ralph Gibson. Shirley Novack
is Mr. Reed’s 100 year old cousin, a survior
of the Holocaust, a pioneer of worker’s rights
and a terribly charming lady.
She tells her own story through interviews with
Mr. Reed. I photographed the film with Mr.
Gibson and am currently finishing the edit.
7. TWO UNTAMED
MINI came to us needing a polarizing and provocative strategy for the release of two new
concepts cars: the MINI Coupe and MINI Roadster. With the exception of being different colors
and one being a convertible, the cars are very similar in design, style and features. As an
added challenge, the cars could not be shown prelaunch.
In response, we developed the Two Untamed campaign, using twin models to represent the
different personality of each car. We created a series of 3 viral teasers (each revealing more
about the cars) that lead up to the launch of the cars at the IAA show in Munich.
I developed the above concept, entitled Mirros, an homage to the Marx Brothers mirror scene
in Duck Soup. We see a woman in the mirror putting on make-up, but don’t realize until the
end of the piece, when one girl crashes through the mirror and grabs the other, that we’ve
been watching two girls. The final shot reveals the difference between the two girls.
This spot is available on MINI’s Youtube Channel.
8. TWO UNTAMED
This spot, entitled Same, focused on the features of
the women being the same, until we reached their
heads, which illustrated their differences.
Like the cars, one model is more agressive, wild
while the other is more posh and refined.
This concept was written by our creative director.
I directed, edited and color corrected the spot.
It’s available for viewing on MINI’s Youtube channel.
9. TWO UNTAMED
The final spot in the series is entitled, Shine, an homage to the scene with the twin girls in Stanley Kubrick’s, The Shining, and also
a comment on a sort of Eurotrash bourgeois aesthetic. I wrote and directed the spot. The twins stand at the end of a long hallway
as we move closer. Finally as we stop, the music hits and the hallway is transformed into a disco, with the girls ripping off their
dresses revealing their other side, and the “two untamed” scrawled across their bellies.
The spots were released via Youtube, Facebook and MiniSpace receiving a total of nearly 300,000 hits in the 16 days prior to the
launch of the cars, and also receiving the polarizing feedback we intended.
This spot is available fo viewing on MINI’s Youtube channel.
10. countryman
These spots were produced for the release of the MINI Countryman, MINI’s first
foray into the SUV market. The concept was to produce three teaser spots
that mimiced user generated content. Simple, clean, and funny. I delevoped all
three concepts and directed the spots, using stock footage almost entirely.
They are available for viewing on DVD upon request.
11. The Showdown in Chinatown is an annual charity soccer game held in Chinatown NYC. The event features NBA and
European soccer players on an eight-a-side field in the heart of lower manhanttan. This years attendees included Thierry
Henry, Ivan Cordoba, Javier Zanetti, Grant Hill, Tony Parker, among others...and Steve Nash, a co-founder of the event.
I directed a 10 camera shoot where everything from HD, to Super 8, to a pixel cam was used. I edited the 24 minute cut
which will air on FOX Soccer Channel in December.
12. Training Day - STeve naSh
Training Day was created in conjunction with Steve Nash as a bio spot for Nike. I spent 3 days with Mr. Nash in Manhattan
following him through his daily activities, most of which include some sort of sport. The concept was to show the reality
of how Mr. Nash trains and how he lives his training.
I directed, photographed and edited the 1:30 second spot which was originally available on Nike.com, followed by
YouTube. It’s now available on my showreel.
13. The above :30 spot features Zac Posen’s 2008 Resort collection. Using simple, slow motion movement of clothes on the body,
a mood was created to communicate the sensuality of Mr. Posen’s designs. I directed, photographed and edit the spot which
was featured on zacposen.com and is currently available on my showreel at nobodyslooking.com
Below is a :30 sec spot entitled Seduction featuring Zac Posen which was inspired by a quote given during an interview when
he referred to design as a “sedution of form.” The spot combines dreamy, sensual images with his voiceover and was played
as a loop in his showroom. I served as director, photographer and editor.
14. This film evolved out of a collaboration between Zac Posen and Virgin
Atlantic Airlines. Mr. Posen was chosen from a group of fashion designers
to redesign the uniforms for all of the Virgin Atlantic Employees.
Using a combination of behind the scenes footage, stock material,
interviews, and motion graphics the film aims to communitcate Mr.
Posen’s inspiration for the project and his nostalgia for the glamour of
air travel in the 50’s.
15. Energia Communications is a boutique public
relations firm based in Miami. I created branding
for the company and handeled the art direction of
the website.
16. Always open.
The print ads to the left were created
for MINI’s Always Open campaign and
appeared on back to back pages in
auto and lifestyle magazines.
Below is MINI’s Holidays card.
the new mini cabrio
17. Countryman
These pieces are a part of a poster
series teaser campaign for the upcoming
release of the MINI Countryman, MINI’s
first SUV.
arrives 08.02.09
The concept involved creating iconic, or
archetypal images of males that would
be easily identifiable in each of the
various markets.
Countryman
Countryman
arrives 08.02.09
arrives 08.02.09
18. Wisconsin Wins is a state funded initiative to reduce the sale of tobacco
to minors. Through PAXIS Institute, I branded the campaign and designed
the website, as well as created brochures and various other collateral
including a stand along flash presentation.
19. This print ad, in addition to others, was created for Sony’s Hear
More campain for their line of premium DJ headphones. The
ads all feature portraits of people, even animals, with big and/or
interestingly shaped ears.
The brief called for simple, funny if not slightly eccentric
communication.
20. username@myaccount.com | Help | Log Out
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common afflictions harming children, youth and adults.
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I created the above Simple Gifts Logo, handled the art direction of
the website and served as director of video production.
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