2. Company Profile:
Golf Outdoor Media is the only Indian OOH company which as of today boasts
media property sites in 85% of Golf Courses across India - delivering more
targeted opportunities than any other outdoor advertising company in the
country.
An entrepreneurial enterprise with a vision for the development of exciting A++
Out of Home Media Solution, Golf Outdoor Media is widely regarded as India's
most innovative company in the industry today.
Mission:
To offer a cost effective medium having its reach strictly to upscale captive TG
as an alternative mediums offered at Airport , Ambient or any other alternate
media vehicles.
3. The Media:
Media options in several formats are available such as the advertising structures
on exterior & interior - includes club house, restaurant, bar, gym, changing
rooms, lounges and on the greens , where there is high circulation of
players, members and consumers present round the week.
USP:
The advertisement displays will hold the attention of this highly desirable
demographic and will deliver the advertising messages effectively.
“More than 85% consumers say Golf OOH catches their attention
and 70% say they have taken action as a result of these ads”
4. Media’s strength:
Appealing creative's on designer / innovative structures .
Captures the consumer attention is highly effective.
Targets the consumers in their dwell time .
Communicates directly to a desirable upscale TG .
Provides superior Brand recall .
Flexible in budget and inventory .
5. Highlights:
More than 98% of the golfers noticed the advertising message at the
Golf courses.
The rate of awareness of this media upscale TG is 95% which is higher
than any other media’s penetration.
Overall, the Golf OOH reaches 95% golfers in India .
90% of the brands had recorded an increase in sales up to 35% by using
Golf OOH Media.
6 lac footfalls on the greens & 12 lac footfalls off the greens per month.
6. Below the line / Tournaments:
Advertisers will be given opportunity on a select
basis, to be the Title sponsor for the Golf Events
Product sampling and promotion opportunity
EXTRA SWING
Physical Branding
Launch and learn - presentation opportunity
Opportunity to donate / present prizes and gifts for
Golf tournaments
Opportunity to distribute Discount coupons in
Locker rooms, Club lounges, Coffee shops, Pubs,
Bar lounges etc
7. Our presence:
Andhra Pradesh Manipur
Arunachal Pradesh Meghalaya
Assam Mizoram
Bihar Nagaland
Chandigarh Orissa
Delhi Punjab
Goa Rajasthan
Gujarat Sikkim
Haryana Tamil Nadu
Himachal Pradesh Tripura
Jammu and Kashmir Uttaranchal
Jharkhand Uttar Pradesh
Karnataka West Bengal
Kerala
Madhya Pradesh
Maharashtra