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BRIDGING ONSITE AND ONLINE
        VISITOR EXPERIENCES




Featuring Seth! Leary, Tamara Schwarz, Rob Semper, and Nina Simon
we all live in a multi-platform world.
some institutions have capitalized on this well...




                                     http://www.ushmm.org/genocide/take_action/
some institutions have capitalized on this well...




                                http://www.flickr.com/photos/getlincolnized/
some institutions have capitalized on this well...




                           http://www.vam.ac.uk/collections/textiles/lawty/world_beach/
but we aren’t always as creative as we could be.

                                      Aren’t there any
                                    OTHER doors in this
                                          place?



         PRE-VISIT   VISIT   POST-VISIT
but we aren’t always as creative as we could be.
how, as museum experience developers,
  can we bridge platforms effectively?

       local event

     social network

 museum visit

     text message

 educational program


                website
OUR PLAN


share quick case studies and provocations

live brainstorming on a real project from the studio audience

discussion punctuated by illustrative images
ELECTRONIC GUIDEBOOK
    EXPERIMENTS
     A ten-year evolution (1999-2009)




  presented by Rob Semper, Exploratorium
Electronic Guidebooks
Experiments with the value of localization - 2000
Experiments with onsite vs at-home relationships - 2004
Experiments with real world technology - 2009
SCULPTURAL TRAVEL BUGS
A teen art project, involving art production and exhibition,
              plus community participation




         presented by Seth! Leary, NRG! Exhibits
Green materials (ceramic, found objects, recycled materials, etc.)
+ Geocaching (GPS-based game) = Traveling sculptures
Challenge One: Scale of project (a LOT of kids involved)
Challenge Two: Scope of project (numerous desired outcomes)
Successes:
    A LOT of kids involved
    Many community members participated
   and continue to participate
    Online record keeps the content/
   experience available and in use
    Some teen participants chose to extend
   the experience on their own; change
   occurred
BILL NYE’S CLIMATE LAB
   An integrated exhibit and website (still in development)




presented by Tamara Schwarz, Chabot Space & Science Center
Bill nye’s climate lab
How & why do visitors move from one experience to another?
Experiences in museum settings
Same topic, different experience,
comparable quality of interaction
Science where it matters: applying it to our daily lives
Track and reward accomplishments
SEARCHING FOR SYMBIOSIS
   Making decisions about what to do where




    presented by Nina Simon, Museum 2.0
Our Green Trail: real-world actions, virtual world rewards




                                                  http://www.ourgreentrail.org/
Our Green Trail: how we got there...
Our Green Trail: how we got there...
Giskin Anomaly: cellphone interactions in physical spaces




                                             http://www.flickr.com/photos/nathaninsandiego/3465762639/
Giskin Anomaly: what we’re planning

          find the
          symbol


  call the
  number



  jump into
  the story


(keep in touch online)
LET’S DO IT.
If you want to follow up with us...

 Seth! Leary - seth@nrg-exhibits.com

 Tamara Schwarz - tschwarz@chabotspace.org

 Rob Semper - rsemper@exploratorium.edu

 Nina Simon - nina@museumtwo.com

 slides are posted at http://bit.ly/astconline

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Bridging Online/Onsite Experiences in Science Centers and Museums