1. A
Presentation on
“TESCO”
Prepared By
NILESH SEN
Submitted to
Prof. Laxman Rathore

2. Name Tesco
Type Public LTD. Company
Traded as LSE:TSCO
Industry Retailing
Founded 1919(East London)
Founder Jack Cohen
Headquater England,UK.
Numbers of
Locations
6351 Stores
Area Served Worldwide
Revenue 64.539 Billion Pounds
Employees 5,19,671.

3. Some Facts about Tesco
3rd Largest
Retailer
Diversified
in 1990
2nd
Largest in
terms of
profit
It’s
Name

5. 1919
• Founded Tesco in 1919
1924
• The first TESCO brand appeared
1929
• The first TESCO store was opened
1947
• TESCO was floated on LSE
1956
• The first self service store opened
1987
• TESCO completed its hostile take-over
of the Hillard Chain

6. 1994
• TESCO took over the supermarket chain
William Low
1995
• TESCO introduced the Loyalty Club Card
1997
• On 21 March 1997 Tesco announced the purchase
of the retail arm of Associated British Foods
2001
• In July 2001 Tesco became involved in
internet grocery retailing in the USA when it
obtained a 35% stake in Grocery Works.
2003
• The company launched a UK telecoms
division

7. 2004
• In January 2004 TESCO acquired
Adminstore
2007
• TESCO was placed under investigation by
the UK Office of Fair Trading (OFT)
2011
• Tesco launched a range of Tesco Venture
Brands
2012
• Tesco re-launched its own brand Tesco value range as
'Tesco Everyday Value', with new packaging and
recipes

8. Market share
Supermarket
Market share
March 2012
+/- from
March 2011
Tesco 30.2% -0.4%
ASDA 17.9% 0.6%
Sainsbury's 16.6% 0.0%
Morrisons 12.3% 0.0%
The Co-operative
Food
6.9% 0.4%

9. Values
The Tesco Values sit at the heart of our
business and help us deliver our core
purpose – to create value for customers to
earn their lifetime loyalty.

10. Tesco Carrefo
ur
Kroger Wall-
mart
Sainsbur
y
Revenue £64.53
9 billio
n
€81.271
billion
US$
90.374
billion
US$
446.950
billion
£22.68
Billion
Market
Experience
1919 1958 1883 1962 1869
Sales per
Store
Market
penetration
Market Cap 24.4

11. Variables Tesco Carrefour Wall-mart Sainsbury
Revenue £64.539
billion
€81.271 bi
llion
US$
446.950
billion
£22.68
Billion
Market
Experience
1919 1958 1962 1869
Sales per Store
Sales per
Employee
12419 20315
Net Profit

12. Our
Strategy
To grow the UK core
To be a creator of highly credited brand
To be an outstanding international retailer in store and online
To be as strong in everything we sell as we are in food
To grow retail services in all our market
To put our responsibilities to the communitieswe serve at the
heart Of what we do
To build our team so that We create more values

15. Our vision
Our vision is for Tesco “to be most highly valued by the
customers we serve, the communities in which we
operate, our loyal and committed staff and our
shareholders; to be a growth company; a modern and
innovative company and winning locally, applying our
skills globally.”

16. Grocer Gold
Awards
Carbon
Disclosure
Project
Business in
the
Community
FTSE4 Good
Dow Jones
Sustainability
Index
Environmental
and community
initiatives
Business
charity
awards

17. Five things Tesco got wrong
Shabby Shops
Branding
Botch - Up
Big price drop
flop
Forgetting about the
food
Eyes on China

18. Around the World
UK
Malaysia
South
Korea
Thailand Hungary Ireland
China India USA
Poland Slovakia Turkey

21. Tesco's UK store
portfolio