Multicultural Marketing 101

•

0 likes•1,367 views

Crash course in multicultural marketing and areas where marketing people can focus their campaigns to target multicultural consumers.

Business

Multicultural
Marketing 101

Crash Course In How
To Reach Emerging
Consumer Segments

Friday February 22 13 w.

There’s
a new
sheriff in
town...
Friday February 22 13 w.

OK...
So maybe he/she
doesn’t look
exactly like that.
Friday February 22 13 w.

An Early
Adopter

Friday February 22 13 w.

More
like this.

Friday February 22 13 w.

Now these guys
will have to start
thinking in new ways
Friday February 22 13 w.

Does this mean
that the marketing
department is lost?

Friday February 22 13 w.

Here’s 4 areas
to use
for multicultural
marketing
Friday February 22 13 w.

Sports

will always work
Friday February 22 13 w.

Family

is more important
than before
Friday February 22 13 w.

Communication

is a top activity as
people are miles apart
Friday February 22 13 w.

Media

online from the home
country is consumed
more than ever
Friday February 22 13 w.

Want more ideas
on how to reach
multicultural consumers?

Follow Joinville and our
multicultural blog for more.

Friday February 22 13 w.

Photo credits:

http://www.flickr.com/photos/72923553@N00/6826209483
http://www.flickr.com/photos/75199686@N00/4456497360
http://www.flickr.com/photos/40143737@N02/4265173624/
http://www.flickr.com/photos/40387397@N04/8014765713/
http://www.flickr.com/photos/w4nd3rl0st/6457006853/
http://www.flickr.com/photos/coreytempleton/6330769180/
http://www.flickr.com/photos/revertebrate/914284844/
http://www.flickr.com/photos/ivan70s/6001521922/
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http://www.flickr.com/photos/64667396@N00/7098164733

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Multicultural Marketing 101

1. Multicultural Marketing 101 Crash Course In How To Reach Emerging Consumer Segments Friday February 22 13 w.

2. Did you know? Friday February 22 13 w.

3. There’s a new sheriff in town... Friday February 22 13 w.

4. OK... So maybe he/she doesn’t look exactly like that. Friday February 22 13 w.

5. An Early Adopter Friday February 22 13 w.

6. Nope. Friday February 22 13 w.

7. More like this. Friday February 22 13 w.

8. And like him. Friday February 22 13 w.

9. Now these guys will have to start thinking in new ways Friday February 22 13 w.

10. Does this mean that the marketing department is lost? Friday February 22 13 w.

11. Nope. Friday February 22 13 w.

12. Here’s 4 areas to use for multicultural marketing Friday February 22 13 w.

13. Sports will always work Friday February 22 13 w.

14. Family is more important than before Friday February 22 13 w.

15. Communication is a top activity as people are miles apart Friday February 22 13 w.

16. Media online from the home country is consumed more than ever Friday February 22 13 w.

17. Want more ideas on how to reach multicultural consumers? Follow Joinville and our multicultural blog for more. Friday February 22 13 w.

18. Photo credits: http://www.flickr.com/photos/72923553@N00/6826209483 http://www.flickr.com/photos/75199686@N00/4456497360 http://www.flickr.com/photos/40143737@N02/4265173624/ http://www.flickr.com/photos/40387397@N04/8014765713/ http://www.flickr.com/photos/w4nd3rl0st/6457006853/ http://www.flickr.com/photos/coreytempleton/6330769180/ http://www.flickr.com/photos/revertebrate/914284844/ http://www.flickr.com/photos/ivan70s/6001521922/ http://www.flickr.com/photos/deadhorse/429479445/ http://www.flickr.com/photos/64667396@N00/7098164733 Friday February 22 13 w.

Multicultural Marketing 101

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Multicultural Marketing 101