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Kieran Bourke | Head of Mobile | Mobext | Sept 2011
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QUANTUM MACE
The consumerism of physics
And new ways to engage
Is changing our device relationships
And how we feel about them
Tomorrow’s iPhone 5 may be a huge leap

                       • Updates delivered OTA

                       • NFC?

                       • Wallet?

                       • iCloud?
As will the 2012 tablet explosion




• A6 Quad-core Processor as powerful as any high-end desktop
• Wireless charging technology
• Multi-touch gesture technology
• iCloud technology
• 5MP camera with 1080p or 720p video recording quality of 60 frames
per second.
E-Readers will tease the early majority
Browsers will become pervasive
Mobile screen hours will ramp
39,000 device profiles
Will convergence simplify permission ?
Convergence – HTML5
Convergence –Transcoding Engines
Convergence - Smart Web Apps




      It
Convergence - The Cloud
Divergence - Apps




      It
Divergence - OS
Divergence - The internet of things
Convergence v Divergence




Source: Rob Manson-Mobile Online Business
Convergence v Divergence




Source: Rob Manson-Mobile Online Business
Convergence v Divergence




Source: Rob Manson-Mobile Online Business
The New Divergence Opportunity




Source: Rob Manson-Mobile Online Business
The New Divergence Opportunity

      • In-Car Commerce
      • TV Commerce
Divergence - Peel
Divergence - Peel
Divergence - Peel

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