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Content Marketing

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Nick France
Nick France
BusinessTechnologie
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Content Marketing Nick France Design - @nfrance
What is content marketing? • Creation and sharing of content • Attract, acquire and engage potential consumer bases • Driving profitable customer action
Your Content Should Be • Meaningful • Targeted • Authentically helpful
Create a hub for your content
Your Hub
Establish Social Media Channels
Technology Strategy • Web • Social Media • Video • Mobile
Content Strategy - Tactics • Blogging • Social Networks • Photo Sharing • Crowdsourcing • Commenting • Video • Podcasting
Why Outsource Challenges for businesses to handle in-house
Benefits to Content Marketing • Increased brand loyalty and consumer trust • Thought leadership • Higher SEO rating • Lead generation • Increased direct sales • Improved customer retention
What We Do For Your Business • Establish technology strategy • Modify, redesign your website • Set up Social Media Channels • Set up Content Strategy • Create content • Post content on a pre-defined schedule • Engage (as far as we can)

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Content Marketing

  • 1. Content Marketing Nick France Design - @nfrance
  • 2. What is content marketing? • Creation and sharing of content • Attract, acquire and engage potential consumer bases • Driving profitable customer action
  • 3.
  • 4. Your Content Should Be • Meaningful • Targeted • Authentically helpful
  • 5. Create a hub for your content
  • 8. Technology Strategy • Web • Social Media • Video • Mobile
  • 9. Content Strategy - Tactics • Blogging • Social Networks • Photo Sharing • Crowdsourcing • Commenting • Video • Podcasting
  • 10.
  • 11. Why Outsource Challenges for businesses to handle in-house
  • 12. Benefits to Content Marketing • Increased brand loyalty and consumer trust • Thought leadership • Higher SEO rating • Lead generation • Increased direct sales • Improved customer retention
  • 13. What We Do For Your Business • Establish technology strategy • Modify, redesign your website • Set up Social Media Channels • Set up Content Strategy • Create content • Post content on a pre-defined schedule • Engage (as far as we can)