Technically savvy users answered questions about their online behavior, use of devices for media, and social media habits. I used the Pyne iOS app. as a polling platform. - See more at: http://visual.ly/2014-online-behavior-poll-infographic#sthash.umvfH1lC.dpuf

1. w/ Pyne
Q2. The last time you wrote an online
review of a product or service, you were ____.
Q3. The last time you used your phone in a
store, you used it to ________.
Pleased
Angry
46
answers
41%
59%
48
answers
Take a picture of a
product in the store
10%
Call someone
42%
Conduct online research
about a product in the store
48%
Q1. When researching products online,
which reviews/ratings do you read first?
The following is independent research that I conducted, using
Pyne App (http://getpyne.com) as a polling platform. Pyne did
not sponsor, and is in no way afilliated, with the study.
I. Retail and Ecommerce
Editor’s ratings/reviews
56
answers
14%
User ratings/reviews
86%
Q4. Which of the following best describes
why you own certain movies on DVD or
digital download?
II. Media and Entertainment
40
answers
“It’s a collector’s edition”
12% “I want to watch
it again”
60%
“It is better resolution
or hi-def, or 3D”
13%
“It’s for my
child(ren)”
15%
Q5. For Music, I use ________.
Q6. I watch more movies and TV shows
on my ________.
by @userexperience
40
answers
42% 53
answers
A turntable
2%
mp3s or iTunes
34%
Pandora
22%
Spotify
58
answers
Computer/Laptop
29% TV
50%
Tablet
12%
Smartphone
9%
Q8. I’m most likely to give out my personal info.,
(name, date of birth) when ___________.
III. Privacy
Q7. I watch movies based on ________.
The trailer
37%
Online reviews
26%
Netflix
recommends
4%
Friends’ recommends
33%
54
answers
I’m making a
purchase
27%
I’m creating a profile
for a social network
43%
56
answers
57
answers
All of the
above
25%
I’m editing my
preferences
5%
Q10. Which posts to your Facebook newsfeed,
from your friends, are you most likely to “Like”?
IV. Social Media
Photos of friends
and family
43%
Status updates that
support your political views
5%
54
answers
All of the
above
35%
Humor/
entertainment
17%
Q9. When asked to provide personal info.
online, what is most important to you?
That my info.
will be kept private
61%
What I get in
return for the info.
39%
Q11. Which types of “tweets” are you most likely
to “retweet”, on Twitter?
Tweets about
your profession
30%
Humorous tweets
40%
44
answers
Both
30%
Q12. Which types of “pins” are you most likely
to “repin”, on Pinterest?
Fashion/Apparel/
Cosmetics
17%
Products/
Decor/Gadgets
25%
36
answers
Other
36%
Photograph/y/Art/
Design
22%
2014 Online Behavior