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Online Trends 2011
1.
ONLINE TRENDS 2011
2.
Good evening! My
name is Bart.
3.
This is my
daughter Merel
4.
I’m passionate about
coffee
5.
I work at
web agency Netlash. ... and a few other companies:
6.
@netlash
7.
8.
http://slideshare.net/netlash
9.
ONLINE TRENDS 2011 Netlash Online
Trendrapport
10.
11.
Read, download, print,
order: http://ntl.sh/trendrapport2011
12.
35 online experts,
trying to predict the trends for next year.
13.
My personal predictions...
14.
@netlash
15.
My personal predictions...
16.
8 mobile
html5 social mobile first ipad quantified self appiffication QR codes
17.
1. Mobile
18.
Finally...
19.
Mobile ‣
data ‣ smartphones ‣ social is driver ‣ huge!
20.
@netlash
21.
Mobile ‣
war for mobile payments ‣ location is the new context
22.
8 mobile
html5 social mobile first ipad quantified self appiffication QR codes
23.
2. Social
24.
@netlash
25.
Social becomes an adjective.
26.
Social ‣
social commerce ‣ social credits ‣ social CRM ‣ social enterprise ‣ ...
27.
@netlash
28.
The ‘Second
Life money’ is gone.
29.
Now HR is
moving into Social...
30.
8 mobile
html5 social mobile first ipad quantified self appiffication QR codes
31.
3. iPad
32.
iPad ‣
touch ‣ consumption vs. production
33.
8 mobile
html5 social mobile first ipad quantified self appiffication QR codes
34.
4. Appiffication
35.
Appiffication ‣
TV ‣ Car ‣ Everything with embedded software...
36.
All hardware will
virtualise into a platform.
37.
@netlash
38.
The ‘Second
Life money’ is gone.
39.
8 mobile
html5 social mobile first ipad quantified self appiffication QR codes
40.
5. HTML 5
41.
Trend in software/online: move
to cloud computing.
42.
Trend in software/online: move
to cloud computing. Mobile/iPad WILL follow.
43.
@netlash
44.
The ‘Second
Life money’ is gone.
45.
8 mobile
html5 social mobile first ipad quantified self appiffication QR codes
46.
6. Mobile first
47.
Websites: designed for
interaction on touch devices first.
48.
Test: does your
website work on iPad? (hover...)
49.
8 mobile
html5 social mobile first ipad quantified self appiffication QR codes
50.
7. Quantified self
51.
Quantified self Sensors everywhere. ‣
Runkeeper ‣ Sleep Cycle ‣ ...
52.
@netlash
53.
@netlash
54.
(We love infographics.)
55.
Outsource your willpower.
56.
8 mobile
html5 social mobile first ipad quantified self appiffication QR codes
57.
8. QR codes
58.
QR codes are dead.
59.
QR codes are dead. (They
were never alive anyway.)
60.
8 mobile
html5 social mobile first ipad quantified self appiffication QR codes
61.
More: http://ntl.sh/trendrapport2011
62.
Questions?
63.
twitter.com/netlash bart@netlash.com www.netlash.com
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