SlideShare a Scribd company logo
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Knowledge Sharing in the Digital Society




                2011. 3.
Where it begins...
Watching TED.com on TV in Korea
from http://www.oercommons.org/logo.jpg
Rapidly growing intellectual content




                from http://www.oercommons.org/logo.jpg
, http://gall.dcinside.com/list.php?id=f_drama&no=252731&page=1&bbs=
Share on entertainment content Vs. academic content




                        , http://gall.dcinside.com/list.php?id=f_drama&no=252731&page=1&bbs=
While growing intellectual content and OER
globally,
still low level of awareness and access on
them in Korea




Why?
We think of the reason for
by Samdogs , http://www.flickr.com/photos/samdogs/3253791356/sizes/l/
Barrier of language




 by Samdogs , http://www.flickr.com/photos/samdogs/3253791356/sizes/l/
by Danard Vincente , http://www.flickr.com/photos/danardvincente/2512148775/
                                                                    sizes/o/
scattered enormous content




   by Danard Vincente , http://www.flickr.com/photos/danardvincente/2512148775/
                                                                       sizes/o/
How to overcome?

Helping users surpass the language barrier
Allowing them to study their research interests
at their pace to find with ease the lecture of
world class scholars
Providing     a    convenient    channel     of
communication among users
inspiration from TED Open Translation Project
Korean lecture description/transcript on content
Open and share content with "embedded
<object width="425" height="344"><param
 name="movie" value="http://www.youtube.com/v/
 PbUtL_0vAJk&hl=en_US&fs=1&"></
 p a r a m > < p a r a m n a m e = " a l l o w F u l l S c re e n "
 value="true"></param><param
 name="allowscriptaccess" value="always"></
Open and share content with "embedded
 param><embed src="http://www.youtube.com/v/
 PbUtL_0vAJk&hl=en_US&fs=1&"
 type="application/x-shockwave-flash"
 allowscriptaccess="always" allowfullscreen="true"
 width="425" height="344"></embed></object>
Pile up intellectual content with CC license!
3      CC guideline
    +copyright term of
     use/CC research

    shared by SNOW
    as administrator
    video lectures with CC
    are extracted from
    permitted university/
    organization that offered




    shared by
    individual
    Each person has
    responsibility of
    copyright and source
    for the content
1    Collecting
                  3      CC guideline
        and           +copyright term of
    researching        use/CC research
        OER
                      shared by SNOW
                      as administrator
                      video lectures with CC
    Open              are extracted from
    Educational       permitted university/
                      organization that offered
    Resources



                      shared by
                      individual
    Global            Each person has
    Knowledge         responsibility of
                      copyright and source
                      for the content
1    Collecting
                  2   CC guideline
                                         3      CC guideline
        and            +copyright            +copyright term of
    researching       term of use/            use/CC research
        OER           CC research
                                             shared by SNOW
                      Copyright              as administrator
                      no problem in          video lectures with CC
    Open              case with CC           are extracted from
    Educational                              permitted university/
                                             organization that offered
    Resources

                      Database
                      Protection             shared by
                      Law                    individual
    Global            Problems               Each person has
    Knowledge         coming up in           responsibility of
                      case of no             copyright and source
                      agreement from         for the content
                      original creator
                      for continuos
                      streaming
                      service
1    Collecting
                  2   CC guideline
                                         3      CC guideline
        and            +copyright            +copyright term of
    researching       term of use/            use/CC research
        OER           CC research
                                             shared by SNOW
                      Copyright              as administrator
                      no problem in          video lectures with CC
    Open              case with CC           are extracted from
    Educational                              permitted university/
                                             organization that offered
    Resources


    Copyright Research of OER Contents
                      Database
                      Protection             shared by
                      Law                    individual
     Global           Problems               Each person has
     Knowledge        coming up in           responsibility of
                      case of no             copyright and source
                      agreement from         for the content
                      original creator
                      for continuos
                      streaming
                      service
ask for permission...
Thank you for your interest in Open Yale
Courses. You are free to reuse and repurpose
the materials from Open Yale Courses provide
you follow the terms of the creative commons
license.
------------------------------------
Thank you for your kind words and it is good to
know our courses are popular on your website.
We would be happy to provide the transcripts
for translations. Would you mind telling me for
which courses you are interested in receiving
the transcripts and in which format. For
example, do you need text files or other types
such as .srt, .smi, .yt for closed captions?
Congratulations!
We are excited to have you join a passionate
community of people across the dedicated to
the mission of ‘idea worth spreading.’ At TED,
we believe in the power of great ideas to
transform our world.

Lara Stein
TED Conferences Licensing Director
SNOW shares
SNOW shares
SNOW shares   Everybody shares
Open Knowledge Share Dreams
2009.12.3 BETA / 2010.3.19 Official Launching
Index tool / lecture summary/ script/ comment in
                      Korean
content 'localization' with use of Wiki
1
       Provide
    'user guide'
    - User guide for
    searching OER
    contents
    - Search Manual
    for scholarly
    literature
    - English Study
1                      2
       Provide
    'user guide'           Add Lecture
    - User guide for       - title
    searching OER          - lecturer
    contents               - original URL
    - Search Manual        - copyright
    for scholarly          - embedded code
    literature             - description
    - English Study        - tag
1                      2                     3
       Provide
    'user guide'           Add Lecture           Lecture filtering
    - User guide for       - title               - check type of
    searching OER          - lecturer            content, entered data
    contents               - original URL        - check copyright
    - Search Manual        - copyright           - notification of
    for scholarly          - embedded code       approval or
    literature             - description         non-approval
    - English Study        - tag
1                       2                     3
       Provide
    'user guide'            Add Lecture           Lecture filtering
    - User guide for        - title               - check type of
    searching OER           - lecturer            content, entered data
    contents                - original URL        - check copyright
    - Search Manual         - copyright           - notification of
    for scholarly           - embedded code       approval or
    literature              - description         non-approval
    - English Study         - tag



4
    Lecture Post
    - category search
    - keyword search
    - tag search
    - add comments
    - favorites list
    - sharing by
    email, twitter
1                       2                     3
       Provide
    'user guide'            Add Lecture            Lecture filtering
    - User guide for        - title                - check type of
    searching OER           - lecturer             content, entered data
    contents                - original URL         - check copyright
    - Search Manual         - copyright            - notification of
    for scholarly           - embedded code        approval or
    literature              - description          non-approval
    - English Study         - tag



4                       5
    Lecture Post            Participating
    - category search       in Localization
    - keyword search        - English dictation
    - tag search            - Korean translation
    - add comments          using wiki system
    - favorites list
    - sharing by
    email, twitter
1                       2                     3
       Provide
    'user guide'            Add Lecture            Lecture filtering
    - User guide for        - title                - check type of
    searching OER           - lecturer             content, entered data
    contents                - original URL         - check copyright
    - Search Manual         - copyright            - notification of
    for scholarly           - embedded code        approval or
    literature              - description          non-approval
    - English Study         - tag



4                       5                            6
    Lecture Post            Participating                Volunteerism
    - category search       in Localization              - SNOW points
    - keyword search        - English dictation          for motivation
    - tag search            - Korean translation         - Idea from users
    - add comments          using wiki system            - SNOW
    - favorites list                                     contribution
    - sharing by                                         project with
    email, twitter                                       volunteers
1                       2                     3
       Provide
    'user guide'            Add Lecture            Lecture filtering
    - User guide for        - title                - check type of
    searching OER           - lecturer             content, entered data
    contents                - original URL         - check copyright
    - Search Manual         - copyright            - notification of
    for scholarly           - embedded code        approval or
    literature              - description          non-approval
    - English Study         - tag

               Open for Everyone
4                 5            6
    Lecture Post            Participating              Volunteerism
    - category search       in Localization            - SNOW points
    - keyword search        - English dictation        for motivation
    - tag search            - Korean translation       - Idea from users
    - add comments          using wiki system          - SNOW
    - favorites list                                   contribution
    - sharing by                                       project with
    email, twitter                                     volunteers
twitter marketing
NO. 1 knowledge sharing site in Korea




                 reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
page view   4,630,810



NO. 1 knowledge sharing site in Korea




                      reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
page view    4,630,810

    visits / absolute unique visitor   408,787 /
NO. 1 knowledge sharing site in Korea




                              reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
page view   4,630,810

             visits / absolute unique visitor   408,787 /
  NO. 1 knowledge sharing site in Korea
total lecture / total Korean script   4,953 / 945



                                       reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
page view   4,630,810

             visits / absolute unique visitor   408,787 /
  NO. 1 knowledge sharing site in Korea
total lecture / total Korean script   4,953 / 945

                        SNOW users    4,257
                                       reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
page view   4,630,810

             visits / absolute unique visitor   408,787 /

total lecture / total Korean script   4,953 / 945

                        SNOW users    4,257
                                       reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
We share
                                      knowledge
                                       together




    Circulation of knowledge, learning and hope
                                                                    We gain SNOW
     Hope build          Our SNOW points become our hope in area     points through
 new snow culture        of Women , Technology and Education       our cooperative
for knowledge learning                                                 learning
We share
                                      knowledge
                                       together




                                                                    We gain SNOW
     Hope build          Our SNOW points become our hope in area     points through
 new snow culture        of Women , Technology and Education       our cooperative
for knowledge learning                                                 learning
donation ideas from users
1st donation: laptop donation for foreign workers’
                     learning
2nd donation : English study guide for high school
           students at distant island
What we found out...
Korean education culture
Peculiarity of Korean universities
Grass-roots driven change!
open in ... and open out!
Korean contents distribution with English subtitle
SNOW learning wiki

      major 1                   major 2                    major 3              major 4

              Wiki                       Wiki                       Wiki              Wiki




From open lecture major 6sharemajor 7
        major 5    To          knowledge
  professor              Wiki                       Wiki                      Wiki



                student
                      studentstudent
                                          user     user
                                                          SNOW Open University



                     student   student   alumni   alumni     user      user    user
SNOW learning wiki

    major 1                   major 2                    major 3               major 4

            Wiki                       Wiki                       Wiki              Wiki



               major 5                     major 6                   major 7

professor              Wiki                       Wiki                      Wiki



              student
                    studentstudent
                                        user     user
                                                        SNOW Open University



                   student   student   alumni   alumni     user      user    user
by Erica_Marshall , http://www.flickr.com/photos/erica_marshall/3324280509/
                                                                    sizes/l/
One snow flake is too weak and fragile




          by Erica_Marshall , http://www.flickr.com/photos/erica_marshall/3324280509/
                                                                              sizes/l/
by Kevin Eddy , http://www.flickr.com/photos/kevineddy/2103439353/sizes/l/
But, when snow gather, it changes world




           by Kevin Eddy , http://www.flickr.com/photos/kevineddy/2103439353/sizes/l/
snow.or.kr

             I Ji Sun Lee
jisunlee@sookmyung.ac.kr
sun.neofuture@gmail.com
      twitter : jisunlee

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영메이커 연구소 활동안내 by 이지선
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TED Active2011 SNOW (english)

  • 1. Knowledge Sharing in the Digital Society 2011. 3.
  • 3.
  • 4. Watching TED.com on TV in Korea
  • 6. Rapidly growing intellectual content from http://www.oercommons.org/logo.jpg
  • 8. Share on entertainment content Vs. academic content , http://gall.dcinside.com/list.php?id=f_drama&no=252731&page=1&bbs=
  • 9. While growing intellectual content and OER globally, still low level of awareness and access on them in Korea Why? We think of the reason for
  • 10. by Samdogs , http://www.flickr.com/photos/samdogs/3253791356/sizes/l/
  • 11. Barrier of language by Samdogs , http://www.flickr.com/photos/samdogs/3253791356/sizes/l/
  • 12. by Danard Vincente , http://www.flickr.com/photos/danardvincente/2512148775/ sizes/o/
  • 13. scattered enormous content by Danard Vincente , http://www.flickr.com/photos/danardvincente/2512148775/ sizes/o/
  • 14. How to overcome? Helping users surpass the language barrier Allowing them to study their research interests at their pace to find with ease the lecture of world class scholars Providing a convenient channel of communication among users
  • 15.
  • 16. inspiration from TED Open Translation Project
  • 18. Open and share content with "embedded
  • 19. <object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/ PbUtL_0vAJk&hl=en_US&fs=1&"></ p a r a m > < p a r a m n a m e = " a l l o w F u l l S c re e n " value="true"></param><param name="allowscriptaccess" value="always"></ Open and share content with "embedded param><embed src="http://www.youtube.com/v/ PbUtL_0vAJk&hl=en_US&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object>
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27. Pile up intellectual content with CC license!
  • 28. 3 CC guideline +copyright term of use/CC research shared by SNOW as administrator video lectures with CC are extracted from permitted university/ organization that offered shared by individual Each person has responsibility of copyright and source for the content
  • 29. 1 Collecting 3 CC guideline and +copyright term of researching use/CC research OER shared by SNOW as administrator video lectures with CC Open are extracted from Educational permitted university/ organization that offered Resources shared by individual Global Each person has Knowledge responsibility of copyright and source for the content
  • 30. 1 Collecting 2 CC guideline 3 CC guideline and +copyright +copyright term of researching term of use/ use/CC research OER CC research shared by SNOW Copyright as administrator no problem in video lectures with CC Open case with CC are extracted from Educational permitted university/ organization that offered Resources Database Protection shared by Law individual Global Problems Each person has Knowledge coming up in responsibility of case of no copyright and source agreement from for the content original creator for continuos streaming service
  • 31. 1 Collecting 2 CC guideline 3 CC guideline and +copyright +copyright term of researching term of use/ use/CC research OER CC research shared by SNOW Copyright as administrator no problem in video lectures with CC Open case with CC are extracted from Educational permitted university/ organization that offered Resources Copyright Research of OER Contents Database Protection shared by Law individual Global Problems Each person has Knowledge coming up in responsibility of case of no copyright and source agreement from for the content original creator for continuos streaming service
  • 33.
  • 34. Thank you for your interest in Open Yale Courses. You are free to reuse and repurpose the materials from Open Yale Courses provide you follow the terms of the creative commons license. ------------------------------------ Thank you for your kind words and it is good to know our courses are popular on your website. We would be happy to provide the transcripts for translations. Would you mind telling me for which courses you are interested in receiving the transcripts and in which format. For example, do you need text files or other types such as .srt, .smi, .yt for closed captions?
  • 35.
  • 36. Congratulations! We are excited to have you join a passionate community of people across the dedicated to the mission of ‘idea worth spreading.’ At TED, we believe in the power of great ideas to transform our world. Lara Stein TED Conferences Licensing Director
  • 37.
  • 40. SNOW shares Everybody shares
  • 42. 2009.12.3 BETA / 2010.3.19 Official Launching
  • 43.
  • 44. Index tool / lecture summary/ script/ comment in Korean
  • 45.
  • 47.
  • 48.
  • 49. 1 Provide 'user guide' - User guide for searching OER contents - Search Manual for scholarly literature - English Study
  • 50. 1 2 Provide 'user guide' Add Lecture - User guide for - title searching OER - lecturer contents - original URL - Search Manual - copyright for scholarly - embedded code literature - description - English Study - tag
  • 51. 1 2 3 Provide 'user guide' Add Lecture Lecture filtering - User guide for - title - check type of searching OER - lecturer content, entered data contents - original URL - check copyright - Search Manual - copyright - notification of for scholarly - embedded code approval or literature - description non-approval - English Study - tag
  • 52. 1 2 3 Provide 'user guide' Add Lecture Lecture filtering - User guide for - title - check type of searching OER - lecturer content, entered data contents - original URL - check copyright - Search Manual - copyright - notification of for scholarly - embedded code approval or literature - description non-approval - English Study - tag 4 Lecture Post - category search - keyword search - tag search - add comments - favorites list - sharing by email, twitter
  • 53. 1 2 3 Provide 'user guide' Add Lecture Lecture filtering - User guide for - title - check type of searching OER - lecturer content, entered data contents - original URL - check copyright - Search Manual - copyright - notification of for scholarly - embedded code approval or literature - description non-approval - English Study - tag 4 5 Lecture Post Participating - category search in Localization - keyword search - English dictation - tag search - Korean translation - add comments using wiki system - favorites list - sharing by email, twitter
  • 54. 1 2 3 Provide 'user guide' Add Lecture Lecture filtering - User guide for - title - check type of searching OER - lecturer content, entered data contents - original URL - check copyright - Search Manual - copyright - notification of for scholarly - embedded code approval or literature - description non-approval - English Study - tag 4 5 6 Lecture Post Participating Volunteerism - category search in Localization - SNOW points - keyword search - English dictation for motivation - tag search - Korean translation - Idea from users - add comments using wiki system - SNOW - favorites list contribution - sharing by project with email, twitter volunteers
  • 55. 1 2 3 Provide 'user guide' Add Lecture Lecture filtering - User guide for - title - check type of searching OER - lecturer content, entered data contents - original URL - check copyright - Search Manual - copyright - notification of for scholarly - embedded code approval or literature - description non-approval - English Study - tag Open for Everyone 4 5 6 Lecture Post Participating Volunteerism - category search in Localization - SNOW points - keyword search - English dictation for motivation - tag search - Korean translation - Idea from users - add comments using wiki system - SNOW - favorites list contribution - sharing by project with email, twitter volunteers
  • 57.
  • 58. NO. 1 knowledge sharing site in Korea reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
  • 59. page view 4,630,810 NO. 1 knowledge sharing site in Korea reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
  • 60. page view 4,630,810 visits / absolute unique visitor 408,787 / NO. 1 knowledge sharing site in Korea reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
  • 61. page view 4,630,810 visits / absolute unique visitor 408,787 / NO. 1 knowledge sharing site in Korea total lecture / total Korean script 4,953 / 945 reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
  • 62. page view 4,630,810 visits / absolute unique visitor 408,787 / NO. 1 knowledge sharing site in Korea total lecture / total Korean script 4,953 / 945 SNOW users 4,257 reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
  • 63. page view 4,630,810 visits / absolute unique visitor 408,787 / total lecture / total Korean script 4,953 / 945 SNOW users 4,257 reference : SNOW Google Analytics data 12/16/2009 ~ 01/10/2011
  • 64. We share knowledge together Circulation of knowledge, learning and hope We gain SNOW Hope build Our SNOW points become our hope in area points through new snow culture of Women , Technology and Education our cooperative for knowledge learning learning
  • 65. We share knowledge together We gain SNOW Hope build Our SNOW points become our hope in area points through new snow culture of Women , Technology and Education our cooperative for knowledge learning learning
  • 67.
  • 68. 1st donation: laptop donation for foreign workers’ learning
  • 69.
  • 70. 2nd donation : English study guide for high school students at distant island
  • 71.
  • 72. What we found out...
  • 74.
  • 75. Peculiarity of Korean universities
  • 76.
  • 78.
  • 79. open in ... and open out!
  • 80. Korean contents distribution with English subtitle
  • 81.
  • 82. SNOW learning wiki major 1 major 2 major 3 major 4 Wiki Wiki Wiki Wiki From open lecture major 6sharemajor 7 major 5 To knowledge professor Wiki Wiki Wiki student studentstudent user user SNOW Open University student student alumni alumni user user user
  • 83. SNOW learning wiki major 1 major 2 major 3 major 4 Wiki Wiki Wiki Wiki major 5 major 6 major 7 professor Wiki Wiki Wiki student studentstudent user user SNOW Open University student student alumni alumni user user user
  • 84. by Erica_Marshall , http://www.flickr.com/photos/erica_marshall/3324280509/ sizes/l/
  • 85. One snow flake is too weak and fragile by Erica_Marshall , http://www.flickr.com/photos/erica_marshall/3324280509/ sizes/l/
  • 86. by Kevin Eddy , http://www.flickr.com/photos/kevineddy/2103439353/sizes/l/
  • 87. But, when snow gather, it changes world by Kevin Eddy , http://www.flickr.com/photos/kevineddy/2103439353/sizes/l/
  • 88. snow.or.kr I Ji Sun Lee jisunlee@sookmyung.ac.kr sun.neofuture@gmail.com twitter : jisunlee