This slide provides a mapping on the various trends today and moving forward which would be shaping the digital consumption of eBook content. There are ancillary products and channels which could arise, e.g. for children, education enrichment market opportunities. I look forward to share and engage with you on your take in your markets.

1. Key Trends in eBooks & Education | Community, Ancillary
eBook Content
stores
1. Google cloud 1. Breaking the book
eBookstore (3M (single chapters – travel
free titles and guides, textbooks, seria
hundreds of lized works – get a
thousand of chapter a week)
ebooks to buy 2. Rapid growth in
2. Amazon (1.8M children’s rich media
eBook Technology
Consumer Access free, >630k paid)– eBooks
Format & Hardware destination for 3. Long-form content
eBooks, Kindle reformatted for reading
Direct later.
1. Rapidly 1. eBook apps 1. Proliferation of 1. Bundling of 3. Apple iBooks 4. Social/Layer reading
increasing overtake tablets and Internet (>200k eBooks) – 5. Transmedia production:
numbers games in Apps smartphones service richness and reach EduGames, Video, AR
2. Increasing Store. 2. Advent of 2. Emergence of (SoLoMo)
willingness to 2. Richness of broad band and online
buy eBook “always on” education Community
online, mobile standalone 3. Tablet-PC-TV portals
Portals Commerce
3. Social apps versus convergence 3. Emergence of
reading: ePub format 4. Tablets for tots, eBookstores –
sharing (static page 5. Tablets for browser- 1. Emergence of 1. Comparison shopping
reviews, com turners) students based, client book clubs for and meta-navigators
ments, favouri readers reviews, social 2. Ongoing channel
te phrase on network, special conflicts (traditional
social deals versus online
networks 2. Increased user-to- publishing)
4. 1 in 4 adults user collaboration 3. Ads supported
buy 3. Facebook Books eBookstore (24
audiobooks. Fan Pages symbols)
4. Parents forums on 4. Japan: subscription and
kid’s education – ads drive novels eBook
kiasuparents.com business models.
Source: Nelson Wee | Twitter: @nelsonwee 5. eBook sharing /loans
(Kindle)