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Collections Online and Copyright
  Law: is there a disconnect?




    A Research Project funded by the New Zealand
                  Law Foundation

                                                   1
The elephant in the room

              Copyright Law

                              2
Orphan works

               3
“ ….a black hole of 20th and 21st
       century content”




                                    4
But we know…



….that museums are digitising their
collections …




                                      5
”


Lawrence Lessig’s “generation of pirates”.

                                             6
Museum workers - the new pirates?
                                    7
The Research
  Interviews with 26 employees working
at 7 museums and archives in New Zealand.

• What do they know about copyright and
  digitisation?
• What do they do?
• What would they like to do?

                                            8
The typical CHI collection includes..

• Public domain items


• Copyright items – 3 categories
   a) copyright transferred to institution (rare)
   b) copyright owner known and traceable (also rare)
   c) orphan works




                                                        9
PROBLEM 1
   The archiving exceptions in copyright law

  apply to archives and libraries, not museums!


(Obscure and difficult information trail through 3 separate Acts of
Parliament to discover in what aspects they do apply to
museums)


                                                                      10
The Comments

“They are useless …. if a museum person read
the Act, you don’t see the word ‘museum’
there, not even in the definitions.”




                                               11
The comments
“We do our best to ignore copyright at all
 points. ….”



“The law is too complicated to understand. I’ve
  been to a couple of copyright things and the
  general feeling is that it’s next to
  impossible…”

                                              12
PROBLEM 2.
The digital archiving exceptions


strictly limit public access to digital copies.




                                                  13
Why digitise?



“ essentially it’s
access first and
then
preservation....”
                     Kermit the Frog and Friends
                     American History Museum's Collections
                     smithsonianmag.com


                                                             14
Access to digital copies (s 56A)
An archive may communicate 1 lawfully obtained
digital copy in protected format to an
authenticated user

but the number of users must be no more than
the aggregate number of the archive’s lawfully
obtained digital copies

and the user must be WARNED about copyright
misuse.

                                                 15
New Zealand research participants agreed:

“ the main reason for digitisation is to improve
                accessibility”



                                                   16
“Oral history recordings are easier to reproduce
 and reutilise in digital format, for example by
            extracting sound bytes…

     … essentially it’s access first and then
               preservation....”



                                                   17
PROBLEM 3.     The digital archiving
  exceptions

      permit limited numbers of copies

                     but
  digitisation is synonymous with many copies


                                                18
“If we made one copy of something and lost
it we would have much bigger problems than
people complaining about copyright. …
 I don’t think there is an organisation in the
country that would only make one copy.
Certainly not in a digital format.”


                                                 19
PROBLEM 4 The digital archiving exceptions


 – focus on preservation of items at risk of
   deterioration.

 – but museums use digitisation for collections
   management


                                                  20
• Is digitisation the answer?

            Not everyone agreed




                                  21
Preservation?
        Collections management?

“Digital is not better… it is so easy to lose things
  when they are digital. ..

  In IT we can’t even access things that were 15
  years old. Yet, we can read books that were
  written 600 years ago.”


                                                       22
The orphan works dilemma for cultural
                 heritage
• If museums take a risk averse approach- many
  items cannot be made more widely accessible

• If museums take a risk management approach –
  they join Lessig’ s band of copyright pirates!

      And, as State institutions, many do not want
to take that risk

                                                 23
Museum practices
1. They ignore the archiving exceptions

2. They digitise – but usually only post
   online with permission of the copyright
   owner

3. Many “orphan works” remain unseen
   outside the physical institution.

                                             24
Digitisation of a cultural heritage collection



Do the digital images themselves have separate
   copyright protection?

                    Maybe!




                                                   25
Online collections: the Digital Dilemma for
               Cultural Heritage
new opportunities   v.   risks




                                                26
Once uploaded to a website, an image, video or
sound recording can be downloaded, appropriated
and remixed by any user with sufficient technical
knowledge.




                                                    27
Conflicting views
“Usually with those there is restricted access and we
don’t put them online unless permission has been
granted by the iwi.”

“Weighing up the benefit and the harm. … what if
somebody puts Hitler’s head on Te Rauparaha or
what is somebody puts a Tā Moko on a tea-towel
and somebody finds it offensive? The consequence
of designing a policy around the exceptions is that
nobody gets to see anything much.”
                                                      28
“Paradoxically, at the same time the Dane-zaa people
are asserting their right to control how their cultural
heritage is circulated on-line,

representations of their culture and language are
more prevalent on the Internet than ever before”
                         Kate Hennessey, British Columbia researcher


                                                                       29
Public Domain


“If we borrow something from another
museum that is well out of copyright, they
put their own copyright restrictions on it
anyway and say no one’s allowed to
photograph it because of copyright.”


                                             30
AN330971001
© The Trustees of the British
Museum

                                31
Is this a good thing?
1. Should public domain entities now effectively
   qualify for another lengthy term of copyright
   protection?

2. Is this contrary to one of the objectives of
   copyright – to encourage cultural development?

3. Conversely is it a good thing for the owners of
   the original cultural heritage?


                                                     32
CONCLUSION

The archiving exceptions are

• Impracticable

• Unworkable

• Constrain institutional objectives.

                                        33
Recommendations (1)
changes to the archiving exceptions

  – to specifically include museums and galleries
  – not limited to ‘not for profit’ institutions.
  – to allow multiple digital copies,
  – to allow both on site and off site access to
    multiple digital copies.

                                                    34
Recommendations (2)
A new provision in the Copyright Act- to reflect
current practices of CHIs and apply a balanced
approach.

 public interest in culture v indigenous
concerns.



                                                   35
Thank you – please contact me if you would like a
  copy of my report

            susan.corbett@vuw.ac.nz



                                                    36

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Collections online and copyright law – Is there a disconnect? Susan Corbett

  • 1. Collections Online and Copyright Law: is there a disconnect? A Research Project funded by the New Zealand Law Foundation 1
  • 2. The elephant in the room Copyright Law 2
  • 4. “ ….a black hole of 20th and 21st century content” 4
  • 5. But we know… ….that museums are digitising their collections … 5
  • 7. Museum workers - the new pirates? 7
  • 8. The Research Interviews with 26 employees working at 7 museums and archives in New Zealand. • What do they know about copyright and digitisation? • What do they do? • What would they like to do? 8
  • 9. The typical CHI collection includes.. • Public domain items • Copyright items – 3 categories a) copyright transferred to institution (rare) b) copyright owner known and traceable (also rare) c) orphan works 9
  • 10. PROBLEM 1 The archiving exceptions in copyright law apply to archives and libraries, not museums! (Obscure and difficult information trail through 3 separate Acts of Parliament to discover in what aspects they do apply to museums) 10
  • 11. The Comments “They are useless …. if a museum person read the Act, you don’t see the word ‘museum’ there, not even in the definitions.” 11
  • 12. The comments “We do our best to ignore copyright at all points. ….” “The law is too complicated to understand. I’ve been to a couple of copyright things and the general feeling is that it’s next to impossible…” 12
  • 13. PROBLEM 2. The digital archiving exceptions strictly limit public access to digital copies. 13
  • 14. Why digitise? “ essentially it’s access first and then preservation....” Kermit the Frog and Friends American History Museum's Collections smithsonianmag.com 14
  • 15. Access to digital copies (s 56A) An archive may communicate 1 lawfully obtained digital copy in protected format to an authenticated user but the number of users must be no more than the aggregate number of the archive’s lawfully obtained digital copies and the user must be WARNED about copyright misuse. 15
  • 16. New Zealand research participants agreed: “ the main reason for digitisation is to improve accessibility” 16
  • 17. “Oral history recordings are easier to reproduce and reutilise in digital format, for example by extracting sound bytes… … essentially it’s access first and then preservation....” 17
  • 18. PROBLEM 3. The digital archiving exceptions permit limited numbers of copies but digitisation is synonymous with many copies 18
  • 19. “If we made one copy of something and lost it we would have much bigger problems than people complaining about copyright. … I don’t think there is an organisation in the country that would only make one copy. Certainly not in a digital format.” 19
  • 20. PROBLEM 4 The digital archiving exceptions – focus on preservation of items at risk of deterioration. – but museums use digitisation for collections management 20
  • 21. • Is digitisation the answer? Not everyone agreed 21
  • 22. Preservation? Collections management? “Digital is not better… it is so easy to lose things when they are digital. .. In IT we can’t even access things that were 15 years old. Yet, we can read books that were written 600 years ago.” 22
  • 23. The orphan works dilemma for cultural heritage • If museums take a risk averse approach- many items cannot be made more widely accessible • If museums take a risk management approach – they join Lessig’ s band of copyright pirates! And, as State institutions, many do not want to take that risk 23
  • 24. Museum practices 1. They ignore the archiving exceptions 2. They digitise – but usually only post online with permission of the copyright owner 3. Many “orphan works” remain unseen outside the physical institution. 24
  • 25. Digitisation of a cultural heritage collection Do the digital images themselves have separate copyright protection? Maybe! 25
  • 26. Online collections: the Digital Dilemma for Cultural Heritage new opportunities v. risks 26
  • 27. Once uploaded to a website, an image, video or sound recording can be downloaded, appropriated and remixed by any user with sufficient technical knowledge. 27
  • 28. Conflicting views “Usually with those there is restricted access and we don’t put them online unless permission has been granted by the iwi.” “Weighing up the benefit and the harm. … what if somebody puts Hitler’s head on Te Rauparaha or what is somebody puts a Tā Moko on a tea-towel and somebody finds it offensive? The consequence of designing a policy around the exceptions is that nobody gets to see anything much.” 28
  • 29. “Paradoxically, at the same time the Dane-zaa people are asserting their right to control how their cultural heritage is circulated on-line, representations of their culture and language are more prevalent on the Internet than ever before” Kate Hennessey, British Columbia researcher 29
  • 30. Public Domain “If we borrow something from another museum that is well out of copyright, they put their own copyright restrictions on it anyway and say no one’s allowed to photograph it because of copyright.” 30
  • 31. AN330971001 © The Trustees of the British Museum 31
  • 32. Is this a good thing? 1. Should public domain entities now effectively qualify for another lengthy term of copyright protection? 2. Is this contrary to one of the objectives of copyright – to encourage cultural development? 3. Conversely is it a good thing for the owners of the original cultural heritage? 32
  • 33. CONCLUSION The archiving exceptions are • Impracticable • Unworkable • Constrain institutional objectives. 33
  • 34. Recommendations (1) changes to the archiving exceptions – to specifically include museums and galleries – not limited to ‘not for profit’ institutions. – to allow multiple digital copies, – to allow both on site and off site access to multiple digital copies. 34
  • 35. Recommendations (2) A new provision in the Copyright Act- to reflect current practices of CHIs and apply a balanced approach. public interest in culture v indigenous concerns. 35
  • 36. Thank you – please contact me if you would like a copy of my report susan.corbett@vuw.ac.nz 36