Created for "Managing Your Professional Identity and Growth with LinkedIn" Webinar for IPN Global.

1. A LinkedIn Case Study
By Naveed Lalani
i am linked in

2. About Me
Serial
Entrepreneur
Community
Builder
Thought
Leader

3. Profile
Snippet
Views
Graph

4. Stats
2,874 Connections link me to 19,438,485+ professionals
53,780 New people in my Network since March 20
37 Recommendations Received
7 Recommendations Given
13 People have viewed my profile in the past 3 days
73 Times I have shown up in search results in the
past 3 days
1% Most Viewed LinkedIn profiles for 2012

5. Yes, I am a LinkedIn addict, but why?

6. How LinkedIn Helps Me
Serial Entrepreneur

7. Summary
Background
“Who are you?”
Experience

8. DonorNation Company Page
Company Page
“Tell me more about your past companies.”

9. Recommendations Received
Recommendations
“Are you legit?”

10. My Endorsements
Endorsements
“Who else likes you and for what.”

11. Mutual Connections
Cross-Checking Connections
“Whom do we both know?”

12. Search Results
Finding Connections
“I need to talk to xyz company.”

13. Get Introduced
Asking For Introduction
“I want to connect with xyz person.”

14. How LinkedIn Helps Me
Community Builder

15. Community Service Profile
Volunteer Experience & Causes
“What else are you up to?”

16. IPN LinkedIn Group
My LinkedIn Groups
“I want to mobilize my community.”

17. “Muslim” Groups Search
Joining Other LinkedIn Groups
“I want to outreach to other groups.”

18. Finding A New Speaker Through 2nd Degree
Speaker Connections
“I need to find speakers for an event.”

19. How LinkedIn Helps Me
Thought Leader

20. My SlideShare Presentations
Professional Portfolio
“I want to see some of your presentations.”

21. What I’ve Written
Publications
“Where can I read your thoughts?”

22. Where I Have Spoken & Been Recognized
Honors & Awards
“Has anyone else recognized him?”

23. Who Influences Me
Influencers
“I want to learn from others.”

24. Recommended News
LinkedIn Pulse
“What do I need to learn today?”

25. Let’s Connect!
Add me on LinkedIn:
www.linkedin.com/in/naveedlalani
Follow me on Twitter:
www.twitter.com/naveed_l
Email me:
naveed.lalani@gmail.com