Home Seller Book

Exceeding Expectations
What can you expect from your Prudential Fox & Roach
sales representative?

We’re committed to providing you with more than just a successful real estate
transaction. We believe our clients are entitled to an experience that’s
convenient, stress-free and remarkably satisfying. Here’s how we do it.
• Constant Communication
• Increased Understanding
• Personal Attention
• Enhanced Confidence
• Problem-Solving
• Your Real Estate Representative For Life

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
E-mail: nate.anderson@prufoxroach.com
Direct: 215.440.2274

Rock Solid. Family Proud.

Our Market Dominance Means Peak Performance for You.
Let’s do the numbers: 60 offices, 3,600 sales
associates, #1 in the region, #1 single-market
Realtor in the nation. Now let’s translate those
numbers into a benefit for you: our size and
muscle means we can afford the most advanced
technological and human resources to help you
find or sell your home.

We Will Market Your Home Relentlessly and Systematically.

From the very second you list until the second
your home sells, it will be promoted nonstop.
Our Home Marketing System has powerful,
synergistic components: real estate’s finest
web site, Guided Virtual Tours of every
listing and full-page ads that trumpet
every PF&R listing.

Technology That Makes Buyers and Sellers say, “www.wow!”

The Internet isn’t just an information source
anymore. It’s an inescapable force. Homebuyers
who use the net are younger and they spend
more money. Knowing this, we have invested in
what is arguably real estate’s most compelling
and resourceful site, prufoxroach.com. This
isn’t online presence. It’s online dominance.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Our Mission Statement
Prudential Fox & Roach Realtors/Trident Group is an innovative home-related
services company that dominates the markets we serve. We are a powerful
team dedicated to providing the highest quality service and holding ourselves
to a standard of excellence. Our relationships with our
Clients, Sales Associates, Employees, Strategic
Partners and the Community we serve is built
on trust and integrity. We create a positive
experience and add value to all those we
impact. Our professionalism is a role
model for our industry and the public.
Here is
Our Family’s
Guiding Principles Pledge
to Yours.
All of our stakeholders are critically important to us.
We are committed, therefore, to these Guiding Principles because it is
our responsibility to provide:
• Our Clients with a service experience that will delight them throughout every stage of their
homeownership because they are our first allegiance and we place their interest above all else.
• Our Sales Associates with a commitment to our ongoing and mutually beneficial relationship
in an environment that will: nurture their professionalism, increase their growth opportunities
and ensure their future quality of life by being “The Place to Be for the Professional Realtor.”
• Our Employees at all levels with satisfying and financially rewarding work in a stimulating and
enjoyable environment with continuing opportunities for personal development and advancement.
• Our Strategic Partners with the opportunity for a long-term relationship built on fairness and
a shared commitment to meeting the highest standards of excellence.
• Our Industry with a devotion to professionalism and honesty that will serve as a role model to
the larger business community.
• Our Community with a dedication to their well-being and improvement by being an excellent
corporate citizen through financial contribution and deep personal involvement and concern.

The Region’s Dominant
Real Estate Company

SALES TERRITORY BY STATE AND COUNTY
DELAWARE NEW JERSEY Hunterdon PENNSYLVANIA
New Castle Atlantic Mercer Bucks
MARYLAND Burlington Middlesex Chester
Cecil Camden Monmouth Delaware
Cape May Ocean Montgomery
Cumberland Salem Philadelphia
Gloucester Somerset

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Prudential Real Estate
Why Prudential Real Estate can do
more to meet your homeselling
and buying needs:
Reputation
Prudential*, with a history of 125 years in financial services, offers a broad range of financial
products and services for people in the U.S. and abroad. Prudential's distinctive Rock of Gibraltar
logo and the Prudential name are among the most enduring brands in U.S. corporate history. The
company's long history is a testament to the quality of service it has provided its customers.

Commitment to Customer Service
The needs of home sellers and buyers come first. Because the Prudential Real Estate Network is
affiliated with the Prudential family of companies, Prudential Real Estate Network members can
connect customers throughout the United States with Prudential professionals who can assist with
a lifetime of financial services, ranging from insurance to securities to retirement planning.

Advanced Technology
Prudential Real Estate has pioneered the most advanced tools in the industry to create solutions to
our customers' homeselling and buying needs. A world-class Web site, www.prudential.com, is
designed with easy-to-use features that enhance the homeselling and buying experience.

Network Strength
The Prudential Real Estate Network is one of the largest real estate brokerage franchise networks in
North America, with more than 1,940 member offices. Its network of 62,000 sales associates can
satisfy your homeselling and buying needs virtually anywhere in the United States and Canada.

High Standards
Not every company is invited to join the Prudential Real Estate Network. It is a highly selective
process, and only those companies that measure up to their demanding criteria may become part
of the Network.

*The Prudential Insurance Company of America (Prudential)
©2009, The Prudential Insurance Company of America. Prudential Real Estate brokerage services are
offered through the network of franchisees of The Prudential Real Estate Affiliates, Inc., a Prudential company.
Most franchisees are independently owned and operated. is a registered trademark of
The Prudential Insurance Company of America. Equal Housing Opportunity.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Your Needs Come First

The process of marketing and
selling your house must
match your objectives,
priorities and needs.

In order to best serve you, I will want to learn more about your plans, so please feel
free to ask questions and share your concerns with me. The following worksheets on
the topics outlined below can help me understand your goals and help us build a
strong working relationship:

• The agency laws that may apply as we work together in the marketing and sale
of your property.

• The objectives you want to achieve from the sale of your house and the support
you expect to receive from me.

• How the homeselling process should be tailored to fit the characteristics of
your property.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Homeselling Process
Selling a house typically includes many of the following elements.
I will be your resource and guide every step of the way.

Initial Consultation
• Determine your needs and priorities
• Review "agency" choices and select appropriate working relationship
• Discuss Marketing Plan
• Establish Pricing Strategy

Design and Implement Marketing Plan
• Complete home enhancement recommendations
• Carry out scheduled marketing activities
• Show the property to brokers and prospective buyers
• Communicate with you on a regular basis
• Monitor results of marketing activities
• Modify Marketing Plan and Pricing Strategy as necessary

Review Offer and Reach Agreement with Buyer
• Buyer's Real Estate Professional presents offer
• Discuss and clarify proposed terms and conditions
• Negotiation; possible counteroffers
• Reach final agreement

Complete Settlement Process (per purchase contract)
• Deposit of buyer's earnest money
• Sign documents
• Title search; preliminary title report to buyer
• Inspections
• Removal of remaining contingencies
• Buyer's final walk-through of property
• Loan funding/balance of funds from buyer
• Recording of title
• Relocation of seller; possession of property by buyer

After-sale Service
• Help you find your next home, as needed
• Assist you with relocation, as needed
• Provide resources for other after-sale home owner needs

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

The Goals of Effective Marketing

To successfully promote your
property to the market, a
comprehensive plan of targeted
activities is essential.
Our marketing program has three aims:

Promote directly to prospective buyers
• Print advertising
• The Internet
• Yard sign
• Open houses
• Other marketing activities

Enlist the efforts of other real estate professionals
• The Prudential Real Estate Network
• Referral and relocation resources
• Multiple Listing Service (MLS)
• Direct promotion to other real estate professionals

Maintain communication with you
• Review the results of our marketing activities
• Consult with you to fine-tune our marketing strategy, as needed

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Understanding Market Value

Market-sensitive pricing can be the key to
maximum market exposure and, ultimately,
a satisfactory sale.

The existing pool of prospective buyers determines a property’s value, based on:

• Location, design, amenities and condition.

• Availability of comparable (competing) properties.

• Economic conditions that affect real property transactions.

Factors that have little or no influence on the market value of a house include:

• The price the seller originally paid for the property.

• The seller’s expected net proceeds.

• The amount spent on improvements.

The impact of accurate pricing:

• Properties priced within market range generate
more showings and offers, and sell in a shorter period
of time.

• Properties priced too high have a difficult time selling.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Determining a Market-Sensitive Price

An impartial evaluation of market activity
is the most effective way to estimate
a property’s potential selling price.

A Comparative Market Analysis considers similar properties that:
Have sold in the recent past
• This shows us what buyers in this market have actually paid for properties
similar to yours.
Are currently on the market
• These are properties that will be competing with yours for the attention of
available buyers.
Failed to sell
• Understanding why these properties did not sell can help avoid disappointment
in the marketing of your property.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

The Dangers of Overpricing

An asking price that is beyond
market range can adversely
affect the marketing of a
property.

• Fewer buyers are attracted, and fewer offers received.
• Marketing time is prolonged, and initial marketing momentum is lost.
• The property attracts "lookers" and helps competing houses look better by comparison.
• If a property does sell above true market value, it may not appraise, and the buyers may
not be able to secure a loan.
• The property may eventually sell below market value.

Percent of Buyers Who Will View Property
Asking Price in Relationship % of Prospective Purchasers
to Fair Market Value Who Will Look at Property

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

You are the Key Player on
the Homeselling Team
No one has a more important role in the
homeselling process than you.
Here are some ways your participation can contribute to a successful sale:

q Maintain the property in ready-to-show condition.

q Ensure that the house is easily accessible to real estate professionals (lock box and key).

q Try to be flexible in the scheduling of showings.

q When you are not at home, let me know how you can be reached in case an offer is received.

q If approached directly by a buyer who is not represented by a real estate professional, please
contact me. Do not allow them into the property unescorted.

q Remove or lock up valuables, jewelry, cash and prescription medications.

q If possible, do not be present when the property is being shown.

q Securely pen up pets, or take them with you.

q Be cautious about saying anything to buyers or their sales professionals that could weaken
your negotiating position, especially regarding price or your urgency to sell.

q Collect the business cards of real estate professionals who preview and show your home, and
pass them on to me.

q Let me know of any change in the property's condition that would need to be disclosed to
potential buyers.

q Be available to review with me the list price and condition of your property if it has not sold in
a reasonable period of time.

q Feel free to contact me at any time with questions or concerns.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

From Offer to Completed Sale
When our marketing efforts bring a purchase offer, I will:
Negotiate the agreement
• Explain the offer to you and answer your questions.
• Help you determine the best course of action by pointing out potential advantages and
disadvantages of the offer and clarifying the choices available to you.
• Prepare an Estimate of Net Proceeds based on the proposed price and terms.
• Negotiate through the buyer's agent, and handle possible counteroffers, to reach a final
agreement that is favorable to you.
Complete the transaction
• Explain to you in detail all the steps that will occur for a successful closing, and answer
any questions you might have.
• Work with the buyer's broker, settlement officer, title officer and others to help
coordinate their activities and keep the transaction moving forward.
• Monitor progress of inspections, the buyer's loan and other contingencies as called for in
the purchase contract. Resolve questions or problems that might arise, in order to ensure a
timely closing.
• Accompany the buyer and buyer's agent during their final walk-through of the property.
• Assist you in handling details required for the completion of the transaction.
• Communicate with you on a regular basis so that you can stay informed and as
worry-free as possible.
Follow up after the sale closes
• Confirm that all your real estate-related needs have been met, and provide information
on service providers you may require.
• Offer relocation assistance, if moving to a new area.
• Help you locate a new home if remaining in this area.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

>
Marketing Your Home With
One Thing In Mind: Results.
In this day and age, the home marketing process begins on the internet.
The internet has become the Information Source of Choice. Since you’re
a home seller, you want to list your home with a company that doesn’t
just realize this; it really realizes this! For years, www.prufoxroach.com has
been a national model. We’ve invested millions in tools and training to
make sure we don’t just meet the home buyer’s web expectations; we
exceed them! Do we still rely on traditional marketing tools and the savvy
of our sales associates? Of course! But we start on the internet, because
home buyers do, too.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

What you need to know about
selling your home in the
internet age:

This visual is worth a thousand words.
Sure, selling a home will always involve
a professional real estate sales
associate to create a strategy and close
the sale. But over the last few years there has been a
seismic shift in the mechanics of marketing a home.
Today, home buyers begin their home search on the internet.
They return to it. Frequently. And they trust the information
they find there. Here are some facts that will explain why Prudential
Fox & Roach doesn’t just accept the internet. We’ve embraced it!
FACT: FACT: FACT: FACT:
Use of the More than More than Approximately
Internet to
find and buy 69% 81% 82%
a house has of home of home first-time
increased buyers say buyers say home buyers
they consult they find use the internet.
27% the internet internet
in just the
last five years.
“frequently.” information
“very useful.”
78%
repeat home
buyers do so.
Source: 2008 National Association of REALTORS® Profile of Home Buyers and Sellers.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Of the thousands of real estate
web sites out there, one site,
prufoxroach.com, rocks!
We have made it our mission to ask home buyers what
they want on a web site. And then give it to them.

INVENTORY TOOLS ROAD TRIP
Home buyers know they can search for Not just mortgage calculators, Once home buyers have selected the
their dream home all over the region. but also easy to submit homes they want to see, we’ll set them
To the shore and back. With more than pre-qualification forms. up with directions and an optimized map.
100,000 homes, ours is the largest, And a vast amount They’ll be on the road to a purchase
widest and deepest selection. of helpful content. in no time!

WHAT'S HOME OPEN
SOLD? PILOT HOUSES
In neighborhoods and price ranges Visitors to our web site get the Nothing says “For Sale! more
home buyers are searching, now chance to sign up for instant alerts emphatically than an Open House.
they can see what’s sold, when it sold, of new listings using specific criteria. We post a regional list of hundreds of
and for how much. Today’s market These Home Pilot subscribers are them every weekend. With directions!
features intense comparison shopping. important to us - and to you. We’re What’s more, we email personal
This is an invaluable tool for in touch with them often. An invitations to Home Pilot subscribers
comparison shoppers. exclusive on prufoxroach.com! who are searching for a home in your
area and price range.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

prufoxroach.com’s home page
is speciﬁcally designed to get
the home buyer searching
right from the get-go

Point. Click!
Dream! Buyers
get right to the
search here!
Hundreds A map and
upon hundreds directions
of Open Houses are generated
are right here! in seconds!

We’re in constant
contact with our
thousands of
Home Pilot
members. Here’s
where they log in!

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Two great tools to drive more
visits to the site and drive
more visits to your home:
1) Home Tour Planner
Talk about the ultimate Road Trip!
The Home Tour Planner allows buyers to enter listing numbers (up to five)
and we’ll generate
a well-thought-out
map and full set of
directions such as
the one below...

2) Homes Sold
Recently.
Let’s say your prospective buyers are searching a
Buyers get access to
particular neighborhood and price range. Now
“Recently Sold” data on our they can get a print out of what’s sold there
Property Detail pages. recently. A great source of comparative data!

1968 Rutgers Road
Devon, PA 19333
Listing No: 549087
Bedroom : 4
Bath: 3 full; 1 partial

When a buyer clicks on “Homes
Sold Nearby” he or she
gets property descriptions,
selling prices and a map.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Here’s how your home
gets big play on the
biggest and best
web site in the region:
Your property won’t just be listed on prufoxroach.com. It will be showcased!
In addition to “vital statistics,” buyers will see:
• a slide show featuring multiple full-color photographs
• map and directions to your home • neighborhood and school information
• enhanced financing data, including a mortgage calculator based on your listing price
• buyers can print a flyer, schedule a showing while they’re still online,
even get a mortgage pre-approval!

Property Detail
You se arched, S ingle Family/Detached Listings - at least 3 bedro oms / at least 2 Bathrooms in PA for $300,000 to $950, 000.

$699,000
18788 Lincoln Road
Kennett Square, PA 19348-
2677
Listing No: 5644977

Bedroom: 4

Bath: 3 full, 2 partial

India Wilkes
Devon

431 West La ncaster Ave

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Being on prudential.com
puts your home in front of
a world of potential buyers.

Prudential’s real estate platform
features technology nothing
short of awesome. Visitors to
prudential.com can go right to a
home search. Home buyers can
request a home tour to a Prudential
Fox & Roach sales associate right
while they’re online. It adds
Prudential’s clout to Prudential
Fox & Roach’s renowned regional
sales force.

And Prudential puts daily alerts and
reports in front of us.
Because we are part of the Prudential Real Estate
Network, our sales associates take advantage of what’s
called the Online Seller Advantage. This program
supplies us with regular email data updates. On the left
is an Activity Report that details the number of times
web site visitors have searched your property––by week
and 30-day periods. Bar charts visualize the trend of
property searches. On the right is a Competitive
Overview, an extraordinary mapping report that shows
all the properties for sale near yours, with prices
(including adjustments) and date listed. These OSA
reports give us, and you, data not available elsewhere.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Our “Inline” Strategy:
A global online alliance
that propel buyers in
to your home’s listing.
We have created a collection of web connections - local, regional and
international - that put our listings onto hot real estate sites as quickly
as possible. This exposure is incomparable in the industry.

AOL.com InvestorLoft.com Military.com Overstock.com
Cyberhomes.com LakeHomesUSA.com Mynewplace.com Philly.com*
Delawareonline.com* Landwatch.com MyRealty.com Phillyburbs.com*
dothomes.com Local.com Oodle.com Propbot.com
enormo.com Lycos.com OpenHouse.com Prudential.com
eRealInvestor.com Realtor.com
Fizber.com Resortscape.com
Frontdoor.com Trulia.com
Google Base Vast.com
Homefinder.com WallStreetJournal.com
Homescape.com Walmart.com
Hotpads.com Yahoo! Real Estate
Zillow.com

*All listings may not be displayed
depending on the geographical
focus of the web site.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

At the heart of our web-centric
marketing are still our passionate,
professional marketers.
Most real estate companies have a few top sales associates.
We seem to have more than our share of them!

The same data that show us that
home buyers are using the
internet more and more also tell
us that the real estate agent is still essential. Ask any serious real
estate professional in the region; they’ll tell you, “Prudential
Fox & Roach is the place to be.” Ours is an impressive team:
4,000 strong. You’ll appreciate their knowledge. You’ll trust their
advice. Yes, we’ve put our stock in today’s technology to sell your
home. But our people are still the heartbeat of the entire
home selling enterprise.

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542-220 ML#4278818 542-220 ML#4278818a Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor
LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 AB ING T ON $799,900
negotiate long term lease. Call Dennis Mcguinn215- ML#4279449 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor
542-220 ML#4278818 AM B L E R $440,000 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp,
AB ING T ON

LL w/fp/BA. Call Rhonda Rosenthal 215-542-220
$799,900
Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor
R m w/gas fp, LR, DR w/ wood cab, FR w/stone fp, negotiate long term lease. Call Dennis Mcguinn215-
542-220 ML#4278818
AB ING T ON $799,900
ML#4279449
philadelphia open
ML#4279449 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor R m w/gas fp, LR, DR w/ wood cab, FR w/stone fp,

greatly exaggerated. While we have
AMB L E R $440,000 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, AB ING T ON $799,900 ML#42794492
LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor negotiate long term lease. Call Dennis Mcguinn215- AB ING T ON $799,900
LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 ML#4279449 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, 542-220 ML#4278818 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor
negotiate long term lease. Call Dennis Mcguinn215- ML#4279449 AM B L E R $440,000 AM B L E R $440,000 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp,
542-220 ML#4278818 AMB L E R $440,000 LL w/fp/BA. Call Rhonda Rosenthal 215-542-220
AM B L E R $440,000 ML#4279449 LL w/fp/BA. Call Rhonda Rosenthal 215-542-220
negotiate long term lease. Call Dennis Mcguinn215- AM B L E R $440,000 negotiate long term lease. Call Dennis Mcguinn215- ML#4279449
negotiate long term lease. Call Dennis Mcguinn215- 542-220 ML#4278818 542-220 ML#4278818a AM B L E R $440,000
negotiate long term lease. Call Dennis Mcguinn215- 542-220 ML#4278818 AB ING T ON $799,900 AB ING T ON $799,900
542-220 ML#4278818a AM B L E R $440,000 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor negotiate long term lease. Call Dennis Mcguinn215- Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor
AB ING T ON $799,900 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, 542-220 ML#4278818 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, negotiate long term lease. Call Dennis Mcguinn215-
Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor AB ING T ON $799,900 542-220 ML#4278818
Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, negotiate long term lease. Call Dennis Mcguinn215- LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 AB ING T ON $799,900
542-220 ML#4278818a ML#4279449 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, ML#4279449 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor

put increased emphasis on the
LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 AB ING T ON $799,900 AMB L E R $440,000 AM B L E R $440,000 R m w/gas fp, LR, DR w/ wood cab, FR w/stone fp,
ML#4279449 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor LL w/fp/BA. Call Rhonda Rosenthal 215-542-220
AM B L E R $440,000 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, ML#4279449 LL w/fp/BA. Call Rhonda Rosenthal 215-542-220
negotiate long term lease. Call Dennis Mcguinn215- AM B L E R $440,000 negotiate long term lease. Call Dennis Mcguinn215- ML#4279449
LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 542-220 ML#4278818 542-220 ML#4278818 AMB L E R $440,000
negotiate long term lease. Call Dennis Mcguinn215- ML#4279449 AB ING T ON $799,900 AB ING T ON $799,900
542-220 ML#4278818 AM B L E R $440,000 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor negotiate long term lease. Call Dennis Mcguinn215- Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor
AB ING T ON $799,900 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, 542-220 ML#4278818 R m w/gas fp, LR, DR w/ wood cab, FR w/stone fp, negotiate long term lease. Call Dennis Mcguinn215-
Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor AB ING T ON $799,900 542-220 ML#4278818
Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, negotiate long term lease. Call Dennis Mcguinn215- LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 AB ING T ON $799,900
542-220 ML#4278818 ML#4279449 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, ML#42794492 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor
LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 AB ING T ON $799,900 AM B L E R $440,000 AB ING T ON $799,900 Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp,
ML#42794492 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor
AB ING T ON $799,900 ML#4279449

internet (that’s where the buyers
R m w/gas fp, LR, DR w/ wood cab, FR w/stone fp, Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, LL w/fp/BA. Call Rhonda Rosenthal 215-542-220
Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor negotiate long term lease. Call Dennis Mcguinn215- AMB L E R $440,000 ML#4279449
LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 AM B L E R $440,000

calll for appointment We welcome another
A B ING T ON $799,900
AM B L E R $440,000 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor
Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp,
Passionate Professional
R m w/gas fp, LR, DR w/ wood cab, FR w/stone fp, R m w/gas fp, LR, DR w/ wood cab, FR w/stone fp,
to our Family

are!) we continue to create superb,
negotiate long term lease. Call Dennis Mcguinn215- LL w/fp/BA. Call Rhonda Rosenthal 215-542-220
LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 542-220 ML#4278818 ML#42794492 L L w/fp/BA. Call Rhonda Rosenthal 215-542-220
ML#4279449 AM B L E R $440,000 A B IN G T O N $799,900 ML#4279449
JANE DOE
AM B L E R $440,000 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor AM B L E R $440,000
R m w/gas fp, LR, DR w/ wood cab, FR w/stone fp,
negotiate long term lease. Call Dennis Mcguinn215-
negotiate long term lease. Call Dennis Mcguinn215- 542-220 ML#4278818a LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 negotiate long term lease. Call Dennis Mcguinn215- dsivhs ifvnam snfeiuhbv
542-220 ML#4278818 AB ING T ON $799,900 ML#4279449 542-220 ML#4278818
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AB ING T ON $799,900 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor AM B L E R $440,000 AB ING T ON $799,900
Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor dfdks fdjf efns dvnuefu
Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp,
LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 negotiate long term lease. Call Dennis Mcguinn215-
ML#4279449
ML#4279449 542-220 ML#4278818 LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 sernv isd vies nvds iv
AM B L E R $440,000 AB ING T ON $799,900 ML#4279449
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well-read newspaper ads and
AM B L E R $440,000 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor AM B L E R $440,000

negotiate long term lease. Call Dennis Mcguinn215-
Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, fn sdv nuef uw ebkdfvn;
negotiate long term lease. Call Dennis Mcguinn215- 542-220 ML#4278818 LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 negotiate long term lease. Call Dennis Mcguinn215- xioh k djf iser n visd vie
542-220 ML#4278818 AB ING T ON $799,900 ML#4279449 542-220 ML#4278818
AB ING T ON $799,900 Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor AM B L E R $440,000 AB ING T ON $799,900
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Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, Fab cstm 3 sty 6BR/5.5BA Stone Hm w/9000 sf, Parlor
Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp, Rm w/gas fp, LR, DR w/ wood cab, FR w/stone fp,
LL w/fp/BA. Call Rhonda Rosenthal 215-542-220 negotiate long term lease. Call Dennis Mcguinn215- P LEASE CONT ACT JANE DOE AT THE MALVERN
ML#4279449
ML#42794492
542-220 ML#4278818
ML#4279449 PAOLI OFFICE: 555-555-5555.

personalized promotional We are pledged to the letter and spirit of U.S. policy for the achievement of equal housing

and marketing program in which there are no barriers to obtaining housing because of
www.prufoxroach.com
An Independently Owned and Operated Member

materials on behalf of our clients.
race, color, religion, sex handicap, familial status, or national origin.

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Our major relocation eﬀorts
Marketing

can be a major beneﬁt for you.
Your
Home

Everyday, from every corner of the globe, key executives are relocating
to this economically and culturally robust Region! Prudential Fox &
Roach’s Relocation Staff reaches them before they make their move.
No Realtor does a better job at connecting with the relocation market
than Prudential Fox & Roach. We have a full-time staff dedicated to
putting our listings in front of these affluent, decisive home buyers. And
outside the region, our network of 1,940 Prudential Offices and 62,000
Prudential real estate professionals from around the globe create a steady
and constantly replenishing source of corporate referrals. Here is a sampling
of organizations currently serviced by our Relocation Division:
AET Ernst & Young Pegasus Communications
Adolor FMC Penn Engineering
American Red Cross Franklin Mint Penn Mutual Insurance
AmeriSourceBergen GE Capital Philadelphia Inquirer
Amertek Glaxo Smith Kline Philadelphia Newspapers
Astra Zeneca Home Depot Pin Point Inc.
Astro Power ING Bank Rodel, Inc.
Atofina Chemicals ISI Rowan University
BTG Independence Blue Cross/Blue Shield SCT
Bankers Trust - DE Inter Digital Communications Sanofi
Boeing JP Morgan Shire Pharmaceutical
Booz Allen Hamilton Johnson & Johnson Schlumberger
British Energy Kendall Confab Sarnoff
Burlington Coat L-3 Corporation Suburu of America
Campbell Soup Lippincott, Williams & Wilkins Synthes
CGU Lockheed Martin Temple University
CIBA Specialty Chemicals Longshore Simmons Teva Pharmaceutical
Catholic Health East Lowes The Bank of New York - DE
Certainteed/St. Gobain Marriott Corporation The Wharton School of Business
Chase Manhattan of DE MBNA Thomas Jefferson University
Children’s Hospital of Philadelphia McDonald’s Corporation Tyco Healthcare
Chubb Insurance Merck Unisys
Cigna Companies Merrill Lynch University of Pennsylvania
Commerce Bank Mobil Oil Valero Refinery
CSX Transportation Morgan Stanley Dean Witter Vanguard
Data Systems Analysts, Inc. Motorola Vertical Net
David’s Bridal Nabisco Visteron
Decision One Neose Technology Williams Scotsman, Inc.
delage landen Nycomed W L Gore
Delaware Investment Advisory Okidata World Gate Communications
E.I. Dupont PNC
PSE&G

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

Building a Legacy of Giving
Committed to Addressing the Needs of Children and Families
in Stressful Life Circumstances; Especially Their Housing

In 1995, Prudential Fox & Roach/Trident founded Fox & Roach Charities, a Pennsylvania nonpro t
corporation that is a public charity. Since our inception, Fox & Roach Charities has donated over $3,400,000 in charitable
contributions to more than 350 organizations in the tri-state area. It is thanks to our sales associates and employees, who
contributed about $1,600,000, and the company contributing more than $1,800,000 to Fox & Roach Charities, that we have
successfully raised and donated $3,400,000. Outside of the charitable funding program Prudential Fox & Roach/Trident has
the Bill Fox, Sr. Family Fund to help our own sales associates and employees. We have donated in excess of $435,000 to this
fund to help our own. Without the voluntary support of our sales associates’ and employees’ contributions from commissions
and salary, this could not have been accomplished.

Since beginning in 1995 “Community Service Day” has become an important company-wide tradition
at Prudential Fox & Roach/Trident. Each year, the company closes every oﬃce and department to enable sales associates and
employees to lend a helping hand to those in need. A day of hammering nails, painting walls and sprucing up yards … at soup
kitchens, day care centers, shelters, food banks, and construction sites…allows us to give back to our communities, touch lives,
and help the less fortunate. It’s a day that gives us another dimension and lets us feel good about ourselves, our company and
our work.

For eight years, Fox & Roach Charities has partnered with Delaware Valley Habitat for humanity for their
annual “Build A House … Build A Dream Contest for Kids.” rough this partnership, we have helped raise over $516,000
(gross) to support Habitat’s regional home building mission. For six years, we have partnered with Delaware Hospice for the
annual Barbara Santoro Jazz Brunch and other smaller scale events. is has
enabled the Delaware Hospice to grow that $60,000 in donations into over $330,000
(gross). Last but not least, we have partnered with ESF Dream Camp Foundation
for the past three years to hold our annual Main Line Jazz event. Fox & Roach
Charities gave $30,000 and through this event, we were able to raise over $285,000
for ESF Dream Camp Foundation’s year-long mentoring and summer camp for
underprivileged children.

In addition, through a partnership between Prudential Fox &
Roach/Trident and our sales associates and employees, we were able to raise
more than $400,000 for Tsunami Relief and over $450,000 for Hurricane Katrina
Relief, resulting in a “House in a Box” for a Louisiana family who lost their home.

The Charitable Arm of Prudential Fox & Roach, REALTORS® and The Trident Group

Prudential Real Estate Has The
Highest Average Sales Price
Who do you want to
sell your house?

Nate Anderson
Office: 215.627.6005
Office Fax: 215.627.3412
Direct: 215.440.2274

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