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Mobile
nGagement:
The Future of
Customer Experience
Management.
Mobile: The Power Shift Accelerates
Mobile & Analytics – The Sweet
Spot
Mobile: Apps Hidden Costs &
Consequences
Living in an MultiScreen World
Consumers Want Seamless
Experiences
Tablet vs. Smartphone Behaviors
Mobile: Integral to Customer
Engagement
The Science of Mobile Engagement
The Art of Mobile Engagement
Mobile: Relevant at Every Stage of the
Purchase Funnel
Mobile: Context is Everything
Mobile: Context Drives Relevance
Changing the In-Store Experience
Mobile: Measuring Impact & ROI

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nGage Labs mCXM Overview

Editor's Notes

  1. Customer value. How will mobile change your relationship with and add value to the customer at different stages of the customer life cycle? Brand engagement. What new marketing pathways will mobile create, and how will it enhance interactions with existing assets? Business impact. How will mobile create new revenue or cost savings, and what effect will this have on your organization and internal processes? Mobile agility.How does this mobile program grow your understanding of consumer needs and prepare your company to take advantage of mobile opportunities in the future?
  2. Customer value. How will mobile change your relationship with and add value to the customer at different stages of the customer life cycle? Brand engagement. What new marketing pathways will mobile create, and how will it enhance interactions with existing assets? Business impact. How will mobile create new revenue or cost savings, and what effect will this have on your organization and internal processes? Mobile agility. How does this mobile program grow your understanding of consumer needs and prepare your company to take advantage of mobile opportunities in the future?
  3. Customer value. How will mobile change your relationship with and add value to the customer at different stages of the customer life cycle? Brand engagement. What new marketing pathways will mobile create, and how will it enhance interactions with existing assets? Business impact. How will mobile create new revenue or cost savings, and what effect will this have on your organization and internal processes? Mobile agility. How does this mobile program grow your understanding of consumer needs and prepare your company to take advantage of mobile opportunities in the future?