1. Developing Your Personal Brand Written by: Heather E. Coleman Edited by: Ron Marshall Ferndale Career Center 713 East Nine Mile Road Ferndale, MI 48220 248.545.0222 www.ferndaleschools.org/fcc www.facebook.com/ferndalecareercenter www.linkedin.com/in/ferndalecareercenter LinkedIn Group: Ferndale Career Center www.twitter.com/ferndalecareer Ferndalecareercenter.wordpress.com Revised 6.27.11

3. “ OPBs” – Other People’s Brands in Metro Detroit @CharlieCurve Detroit, Michigan Chief Troublemaker at Curve. I know a thing or two about marketing. I love shiny objects, bacon & business. I'm on a mission to rekindle the fire in your belly. @terrybean Detroit I am far more interested in you than I will ever be in me. Author. Pro Speaker. Trainer. Coach. @ MotorCity Founder. Lumbee Indian. Detroit Lover. 248.224.1326 @HeatherEColeman Metro Detroit Career Coach | Speaker | Social Media Vixen | Innovative Leadership | #MIsuccess | Blended Families | BioStepMom | www.leadswag.com | Married to @ PaulWVoss linkedin.com/in/heatherecoleman @Ron_Marshall A round, profound noun: speaker, creator, motivator. My team puts entrepreneurs and small businesses in the game, on the Web, and in the money. #FLinT #Ferndale www.ronmarshalljr.com @DaveMurr Troy, MI Director, Social Web Communicationsfor @regroupincSpeaker # Tedx # unGeeked #BWENY #140conf . Foodie & blogger w/ @ thehungrydudes . Movies and sleep rule. http://www.themurr.com/ @theblisslady Bliss is everywhere Bliss Ambassador and Chief Visionary Officer at TheBlissNetwork.com also a writer, creator, producer, humanitarian, Self love and Miracle Box Workshops http://theblissnetwork.com

5. What are your passions? Personal branding is much more than your previous or current job title. It is about your greatest strengths, your career passions and what makes you uniquely qualified.