SlideShare ist ein Scribd-Unternehmen logo
1 von 20
Downloaden Sie, um offline zu lesen
We Build Trust !
Market
• GDP
– The real estate market
will reach a whopping
US$24 billion (3.5% of
GDP)
3.30% 3.50%
4.70%
2003 2005 2010
infastructure spending as a GDP
• Construction industry is the second largest industry in India
• Growth Rate
– The real estate market
is pegged to grow at a
staggering 7.4% every
year
4.60%
7.40%
July-Sept 2004 July-sept 2005
Growth Rate of construction sector
Trends
• Aesthetic appeal
• Infrastructure
• Good elevations
• Developments in outskirts
Geographical distribution
• Pune
• Pimpri-Chinchwad
• Mumbai
Segments
• Commercial
• Malls
• Shopping centre
• Residential Buildings
Core Values
• Excellent customer relationship
• Finest Quality
• Easy financing options for customers
• Customer friendly
• Trustworthy
Perceptual Map
LOW(Y)
HI
HI LOW(X)
Modi
Builders
Kumar
Clover
Suyog
Gera
Kolte Patil
Key.
Y=Value for Money
X= Trust
Brand Personality
• RELIABLE
• INNOVATIVE
• YOUTHFUL
• TRUSTWORTHY
• EXPERIENCED
• GOODWILL
Brand Identity
Trust
Quality
Experience
Competitor analysis
• Kumar Builders
– Diverting in the Retail . i.e Malls
– Diverting in the Infrastructure, i.e Roads,
Dam, Bridge etc
• Gera Developer
– Future Plan to Expanding the Projects.
– Independent unique design
• Brahma Builders
– Excessive amenities
Points of Differences
• Only commercial and housing and no
retail
• High Income class segment
• Good locations
Points of Parity
• Value for Money
• Amenities like Club houses and many
more…
• Same product
SWOT
• STRENGTH
– ISO approved Co.
– Building Elevation
– Good past record
– Member of PBAP
– Diversified Co.
• Furniture Business
• Garments retail
• WEAKNESS
– Lack of man power
– Gap in take-over of family business by next
generation
– Lack of skills
– Lack of professionalism
• OPPORTUNITIES
– Good support from fellow Builders
– Plenty of plots / areas for development in
Pune & out skirts
– 100% FDI
• THREATS
– 100% FDI
– losing customer trust
– Changes in FSI / Other Government Rules
VISION
• Modi Builders aims at the top slot of this
business in Pune.
– To provide a home for every family
– To provide homes at reasonable prices
– To provide guidance on property related
matters
– To provide complete property related services
MISSION
......to give our customers a home within reach;
so that its no more a dream
but a decision to enjoy!
• Thanking you,
– Sunny Patel (39 )
– Aditya Shah ( 45 )
– Piyush Bhandari ( 7 )
– Sandeep Modi ( 35 )

Weitere ähnliche Inhalte

Andere mochten auch

負荷対策はCloudFront
負荷対策はCloudFront負荷対策はCloudFront
負荷対策はCloudFrontiret, Inc.
 
EC-CUBEクラウドサーバ
EC-CUBEクラウドサーバEC-CUBEクラウドサーバ
EC-CUBEクラウドサーバiret, Inc.
 
cloudpack導入資料(2011/09/01版)
cloudpack導入資料(2011/09/01版)cloudpack導入資料(2011/09/01版)
cloudpack導入資料(2011/09/01版)iret, Inc.
 
Vegetación de la península de yucatán
Vegetación de la península de yucatánVegetación de la península de yucatán
Vegetación de la península de yucatánCristy Breck
 
cloudpack監視項目一覧表(サンプル)
cloudpack監視項目一覧表(サンプル)cloudpack監視項目一覧表(サンプル)
cloudpack監視項目一覧表(サンプル)iret, Inc.
 
ActionScript API for Amazon Web Services (AWS)
ActionScript API for Amazon Web Services (AWS)ActionScript API for Amazon Web Services (AWS)
ActionScript API for Amazon Web Services (AWS)iret, Inc.
 
cloudpack監視項目一覧表(サンプル 2012/01/05版)
cloudpack監視項目一覧表(サンプル 2012/01/05版)cloudpack監視項目一覧表(サンプル 2012/01/05版)
cloudpack監視項目一覧表(サンプル 2012/01/05版)iret, Inc.
 

Andere mochten auch (7)

負荷対策はCloudFront
負荷対策はCloudFront負荷対策はCloudFront
負荷対策はCloudFront
 
EC-CUBEクラウドサーバ
EC-CUBEクラウドサーバEC-CUBEクラウドサーバ
EC-CUBEクラウドサーバ
 
cloudpack導入資料(2011/09/01版)
cloudpack導入資料(2011/09/01版)cloudpack導入資料(2011/09/01版)
cloudpack導入資料(2011/09/01版)
 
Vegetación de la península de yucatán
Vegetación de la península de yucatánVegetación de la península de yucatán
Vegetación de la península de yucatán
 
cloudpack監視項目一覧表(サンプル)
cloudpack監視項目一覧表(サンプル)cloudpack監視項目一覧表(サンプル)
cloudpack監視項目一覧表(サンプル)
 
ActionScript API for Amazon Web Services (AWS)
ActionScript API for Amazon Web Services (AWS)ActionScript API for Amazon Web Services (AWS)
ActionScript API for Amazon Web Services (AWS)
 
cloudpack監視項目一覧表(サンプル 2012/01/05版)
cloudpack監視項目一覧表(サンプル 2012/01/05版)cloudpack監視項目一覧表(サンプル 2012/01/05版)
cloudpack監視項目一覧表(サンプル 2012/01/05版)
 

Ähnlich wie Branding

Zolijns Design Competitive Analysis
Zolijns Design Competitive AnalysisZolijns Design Competitive Analysis
Zolijns Design Competitive Analysistashanagi
 
Marketing strategy of DLF
Marketing strategy of DLFMarketing strategy of DLF
Marketing strategy of DLFChanchal Sharma
 
Iim calcutta invictus round2 Lodha Australia Strategy
Iim calcutta invictus round2 Lodha Australia StrategyIim calcutta invictus round2 Lodha Australia Strategy
Iim calcutta invictus round2 Lodha Australia StrategyGhouse S
 
Indian IT - BPO Industry BFSI
Indian IT - BPO Industry BFSIIndian IT - BPO Industry BFSI
Indian IT - BPO Industry BFSIStrongBoxVentures
 
Overview of Furniture Industry in India
Overview of Furniture Industry in IndiaOverview of Furniture Industry in India
Overview of Furniture Industry in IndiaSathish Kumar
 
Call centres, bpo,outsourcing
Call centres, bpo,outsourcingCall centres, bpo,outsourcing
Call centres, bpo,outsourcingVikas Tyagi
 
REAL ESTATE SECTOR - GODREJ PROPERTIES
REAL ESTATE SECTOR- GODREJ PROPERTIESREAL ESTATE SECTOR- GODREJ PROPERTIES
REAL ESTATE SECTOR - GODREJ PROPERTIESAkshay Jain
 
Real estate in India - Case of DLF & Unitech
Real estate in India - Case of DLF & UnitechReal estate in India - Case of DLF & Unitech
Real estate in India - Case of DLF & UnitechDeepesh Singh
 
Pitch presentation - Star Gold 22nd Dec 2014
Pitch presentation - Star Gold 22nd Dec 2014Pitch presentation - Star Gold 22nd Dec 2014
Pitch presentation - Star Gold 22nd Dec 2014Nishi Mulchandani
 
Krish City Residential Property in Bhiwadi
Krish City Residential Property in BhiwadiKrish City Residential Property in Bhiwadi
Krish City Residential Property in BhiwadiKrish Group
 
THE VALERON TOWER
THE VALERON TOWERTHE VALERON TOWER
THE VALERON TOWEREden DMCI
 
Workplace Evolution Research_GRIA2015
Workplace Evolution Research_GRIA2015Workplace Evolution Research_GRIA2015
Workplace Evolution Research_GRIA2015Sonmoy Chatterjee
 
Careers in Multimedia at Wiztoonz
Careers in Multimedia at Wiztoonz Careers in Multimedia at Wiztoonz
Careers in Multimedia at Wiztoonz Wiztoonz Amd
 
Multimedia Careers at Wiztoonz
Multimedia Careers at Wiztoonz Multimedia Careers at Wiztoonz
Multimedia Careers at Wiztoonz Wiztoonz Amd
 
THE VALERON TOWER
THE VALERON TOWERTHE VALERON TOWER
THE VALERON TOWEREden DMCI
 
Viva Height (Greater Bhiwadi) -Premium residences at affordable pricing
Viva Height (Greater Bhiwadi) -Premium residences at affordable pricingViva Height (Greater Bhiwadi) -Premium residences at affordable pricing
Viva Height (Greater Bhiwadi) -Premium residences at affordable pricingSandeep Mohan
 

Ähnlich wie Branding (20)

Zolijns Design Competitive Analysis
Zolijns Design Competitive AnalysisZolijns Design Competitive Analysis
Zolijns Design Competitive Analysis
 
Urban ladder
Urban ladderUrban ladder
Urban ladder
 
Marketing strategy of DLF
Marketing strategy of DLFMarketing strategy of DLF
Marketing strategy of DLF
 
Housing project
Housing projectHousing project
Housing project
 
Iim calcutta invictus round2 Lodha Australia Strategy
Iim calcutta invictus round2 Lodha Australia StrategyIim calcutta invictus round2 Lodha Australia Strategy
Iim calcutta invictus round2 Lodha Australia Strategy
 
Indian IT - BPO Industry BFSI
Indian IT - BPO Industry BFSIIndian IT - BPO Industry BFSI
Indian IT - BPO Industry BFSI
 
Overview of Furniture Industry in India
Overview of Furniture Industry in IndiaOverview of Furniture Industry in India
Overview of Furniture Industry in India
 
Call centres, bpo,outsourcing
Call centres, bpo,outsourcingCall centres, bpo,outsourcing
Call centres, bpo,outsourcing
 
REAL ESTATE SECTOR - GODREJ PROPERTIES
REAL ESTATE SECTOR- GODREJ PROPERTIESREAL ESTATE SECTOR- GODREJ PROPERTIES
REAL ESTATE SECTOR - GODREJ PROPERTIES
 
Real estate in India - Case of DLF & Unitech
Real estate in India - Case of DLF & UnitechReal estate in India - Case of DLF & Unitech
Real estate in India - Case of DLF & Unitech
 
Analysis of the supplier selection criteria adopted by Architects and Interi...
Analysis of the supplier selection criteria adopted by Architects  and Interi...Analysis of the supplier selection criteria adopted by Architects  and Interi...
Analysis of the supplier selection criteria adopted by Architects and Interi...
 
Pitch presentation - Star Gold 22nd Dec 2014
Pitch presentation - Star Gold 22nd Dec 2014Pitch presentation - Star Gold 22nd Dec 2014
Pitch presentation - Star Gold 22nd Dec 2014
 
J S Holidngs Brand Research
J S Holidngs Brand ResearchJ S Holidngs Brand Research
J S Holidngs Brand Research
 
Krish City Residential Property in Bhiwadi
Krish City Residential Property in BhiwadiKrish City Residential Property in Bhiwadi
Krish City Residential Property in Bhiwadi
 
THE VALERON TOWER
THE VALERON TOWERTHE VALERON TOWER
THE VALERON TOWER
 
Workplace Evolution Research_GRIA2015
Workplace Evolution Research_GRIA2015Workplace Evolution Research_GRIA2015
Workplace Evolution Research_GRIA2015
 
Careers in Multimedia at Wiztoonz
Careers in Multimedia at Wiztoonz Careers in Multimedia at Wiztoonz
Careers in Multimedia at Wiztoonz
 
Multimedia Careers at Wiztoonz
Multimedia Careers at Wiztoonz Multimedia Careers at Wiztoonz
Multimedia Careers at Wiztoonz
 
THE VALERON TOWER
THE VALERON TOWERTHE VALERON TOWER
THE VALERON TOWER
 
Viva Height (Greater Bhiwadi) -Premium residences at affordable pricing
Viva Height (Greater Bhiwadi) -Premium residences at affordable pricingViva Height (Greater Bhiwadi) -Premium residences at affordable pricing
Viva Height (Greater Bhiwadi) -Premium residences at affordable pricing
 

Kürzlich hochgeladen

HED Office Sohayok Exam Question Solution 2023.pdf
HED Office Sohayok Exam Question Solution 2023.pdfHED Office Sohayok Exam Question Solution 2023.pdf
HED Office Sohayok Exam Question Solution 2023.pdfMohonDas
 
Philosophy of Education and Educational Philosophy
Philosophy of Education  and Educational PhilosophyPhilosophy of Education  and Educational Philosophy
Philosophy of Education and Educational PhilosophyShuvankar Madhu
 
3.21.24 The Origins of Black Power.pptx
3.21.24  The Origins of Black Power.pptx3.21.24  The Origins of Black Power.pptx
3.21.24 The Origins of Black Power.pptxmary850239
 
Human-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming ClassesHuman-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming ClassesMohammad Hassany
 
How to Add a many2many Relational Field in Odoo 17
How to Add a many2many Relational Field in Odoo 17How to Add a many2many Relational Field in Odoo 17
How to Add a many2many Relational Field in Odoo 17Celine George
 
Practical Research 1 Lesson 9 Scope and delimitation.pptx
Practical Research 1 Lesson 9 Scope and delimitation.pptxPractical Research 1 Lesson 9 Scope and delimitation.pptx
Practical Research 1 Lesson 9 Scope and delimitation.pptxKatherine Villaluna
 
The Singapore Teaching Practice document
The Singapore Teaching Practice documentThe Singapore Teaching Practice document
The Singapore Teaching Practice documentXsasf Sfdfasd
 
General views of Histopathology and step
General views of Histopathology and stepGeneral views of Histopathology and step
General views of Histopathology and stepobaje godwin sunday
 
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...Nguyen Thanh Tu Collection
 
How to Show Error_Warning Messages in Odoo 17
How to Show Error_Warning Messages in Odoo 17How to Show Error_Warning Messages in Odoo 17
How to Show Error_Warning Messages in Odoo 17Celine George
 
Patterns of Written Texts Across Disciplines.pptx
Patterns of Written Texts Across Disciplines.pptxPatterns of Written Texts Across Disciplines.pptx
Patterns of Written Texts Across Disciplines.pptxMYDA ANGELICA SUAN
 
Easter in the USA presentation by Chloe.
Easter in the USA presentation by Chloe.Easter in the USA presentation by Chloe.
Easter in the USA presentation by Chloe.EnglishCEIPdeSigeiro
 
In - Vivo and In - Vitro Correlation.pptx
In - Vivo and In - Vitro Correlation.pptxIn - Vivo and In - Vitro Correlation.pptx
In - Vivo and In - Vitro Correlation.pptxAditiChauhan701637
 
Education and training program in the hospital APR.pptx
Education and training program in the hospital APR.pptxEducation and training program in the hospital APR.pptx
Education and training program in the hospital APR.pptxraviapr7
 
CapTechU Doctoral Presentation -March 2024 slides.pptx
CapTechU Doctoral Presentation -March 2024 slides.pptxCapTechU Doctoral Presentation -March 2024 slides.pptx
CapTechU Doctoral Presentation -March 2024 slides.pptxCapitolTechU
 
AUDIENCE THEORY -- FANDOM -- JENKINS.pptx
AUDIENCE THEORY -- FANDOM -- JENKINS.pptxAUDIENCE THEORY -- FANDOM -- JENKINS.pptx
AUDIENCE THEORY -- FANDOM -- JENKINS.pptxiammrhaywood
 
The Stolen Bacillus by Herbert George Wells
The Stolen Bacillus by Herbert George WellsThe Stolen Bacillus by Herbert George Wells
The Stolen Bacillus by Herbert George WellsEugene Lysak
 
M-2- General Reactions of amino acids.pptx
M-2- General Reactions of amino acids.pptxM-2- General Reactions of amino acids.pptx
M-2- General Reactions of amino acids.pptxDr. Santhosh Kumar. N
 
Prescribed medication order and communication skills.pptx
Prescribed medication order and communication skills.pptxPrescribed medication order and communication skills.pptx
Prescribed medication order and communication skills.pptxraviapr7
 

Kürzlich hochgeladen (20)

HED Office Sohayok Exam Question Solution 2023.pdf
HED Office Sohayok Exam Question Solution 2023.pdfHED Office Sohayok Exam Question Solution 2023.pdf
HED Office Sohayok Exam Question Solution 2023.pdf
 
Philosophy of Education and Educational Philosophy
Philosophy of Education  and Educational PhilosophyPhilosophy of Education  and Educational Philosophy
Philosophy of Education and Educational Philosophy
 
3.21.24 The Origins of Black Power.pptx
3.21.24  The Origins of Black Power.pptx3.21.24  The Origins of Black Power.pptx
3.21.24 The Origins of Black Power.pptx
 
Human-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming ClassesHuman-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming Classes
 
How to Add a many2many Relational Field in Odoo 17
How to Add a many2many Relational Field in Odoo 17How to Add a many2many Relational Field in Odoo 17
How to Add a many2many Relational Field in Odoo 17
 
Practical Research 1 Lesson 9 Scope and delimitation.pptx
Practical Research 1 Lesson 9 Scope and delimitation.pptxPractical Research 1 Lesson 9 Scope and delimitation.pptx
Practical Research 1 Lesson 9 Scope and delimitation.pptx
 
The Singapore Teaching Practice document
The Singapore Teaching Practice documentThe Singapore Teaching Practice document
The Singapore Teaching Practice document
 
General views of Histopathology and step
General views of Histopathology and stepGeneral views of Histopathology and step
General views of Histopathology and step
 
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...
 
How to Show Error_Warning Messages in Odoo 17
How to Show Error_Warning Messages in Odoo 17How to Show Error_Warning Messages in Odoo 17
How to Show Error_Warning Messages in Odoo 17
 
Patterns of Written Texts Across Disciplines.pptx
Patterns of Written Texts Across Disciplines.pptxPatterns of Written Texts Across Disciplines.pptx
Patterns of Written Texts Across Disciplines.pptx
 
Easter in the USA presentation by Chloe.
Easter in the USA presentation by Chloe.Easter in the USA presentation by Chloe.
Easter in the USA presentation by Chloe.
 
In - Vivo and In - Vitro Correlation.pptx
In - Vivo and In - Vitro Correlation.pptxIn - Vivo and In - Vitro Correlation.pptx
In - Vivo and In - Vitro Correlation.pptx
 
Education and training program in the hospital APR.pptx
Education and training program in the hospital APR.pptxEducation and training program in the hospital APR.pptx
Education and training program in the hospital APR.pptx
 
CapTechU Doctoral Presentation -March 2024 slides.pptx
CapTechU Doctoral Presentation -March 2024 slides.pptxCapTechU Doctoral Presentation -March 2024 slides.pptx
CapTechU Doctoral Presentation -March 2024 slides.pptx
 
AUDIENCE THEORY -- FANDOM -- JENKINS.pptx
AUDIENCE THEORY -- FANDOM -- JENKINS.pptxAUDIENCE THEORY -- FANDOM -- JENKINS.pptx
AUDIENCE THEORY -- FANDOM -- JENKINS.pptx
 
The Stolen Bacillus by Herbert George Wells
The Stolen Bacillus by Herbert George WellsThe Stolen Bacillus by Herbert George Wells
The Stolen Bacillus by Herbert George Wells
 
M-2- General Reactions of amino acids.pptx
M-2- General Reactions of amino acids.pptxM-2- General Reactions of amino acids.pptx
M-2- General Reactions of amino acids.pptx
 
Prelims of Kant get Marx 2.0: a general politics quiz
Prelims of Kant get Marx 2.0: a general politics quizPrelims of Kant get Marx 2.0: a general politics quiz
Prelims of Kant get Marx 2.0: a general politics quiz
 
Prescribed medication order and communication skills.pptx
Prescribed medication order and communication skills.pptxPrescribed medication order and communication skills.pptx
Prescribed medication order and communication skills.pptx
 

Branding