One of Facebook's newest and still-underutilized publishing feature for Pages is enhanced demo-targeting. Here are 4 Things you need to know about how it works...

1. 4 Things To Know About …
Enhanced Targeting on Facebook
Know Your Audience Create Relevant Content
In addition to geo-targeting Page posts, Facebook has Your audience of fans is made up of multiple segments that
targeting by language, gender, age & more will respond to different content
Use Insights Test, Test, Test
Page admins already have a ton of data about who is You may create more content than before, but engagement
interacting, how and where will go up as relevance is optimized
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