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MW2011: S. Fantoni, Mobile devices for orientation and way finding: the case of the British Museum multimedia guide
Mobile devices for orientation and
way finding:

The British Museum multimedia
guide

Silvia Filippini Fantoni, Matthew Cock
The British Museum
MW2011: S. Fantoni, Mobile devices for orientation and way finding: the case of the British Museum multimedia guide
Way finding at the BM

 A complex layout


 No clear geographical order


 No clear chronological order


 High density of object display
MW2011: S. Fantoni, Mobile devices for orientation and way finding: the case of the British Museum multimedia guide
Interactive map

Map of 3 floors


Zooming and scrolling


Key in room number into
keypad
MW2011: S. Fantoni, Mobile devices for orientation and way finding: the case of the British Museum multimedia guide
Guided tours

Use of audio-visual directions


Images of landmarks


Path highlighted on the map


Resist the temptation of
telling people too much about
the surroundings


Key objects that are less likely
to move


Keep people on clear path
MW2011: S. Fantoni, Mobile devices for orientation and way finding: the case of the British Museum multimedia guide
The Navigator
Introduction to the museum
layout


Location of popular works,
facilities and galleries (Roman,
Greek, Chinese, etc.)


Use of known landmarks, floor
level, room number, cardinal
directions


Reference to the interactive
map and the keypad
functionality
MW2011: S. Fantoni, Mobile devices for orientation and way finding: the case of the British Museum multimedia guide
The challenges

Costs


Rotating exhibits


Multiple distributions points


Difficulty of updating content
MW2011: S. Fantoni, Mobile devices for orientation and way finding: the case of the British Museum multimedia guide
The guide in numbers

 10 languages


 230 objects


 7 guided tours


 1 version for children


 1 version in British Sign
 Language


 170,000 users since December
 2009

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MW2011: S. Fantoni, Mobile devices for orientation and way finding: the case of the British Museum multimedia guide

  • 2. Mobile devices for orientation and way finding: The British Museum multimedia guide Silvia Filippini Fantoni, Matthew Cock The British Museum
  • 4. Way finding at the BM A complex layout No clear geographical order No clear chronological order High density of object display
  • 6. Interactive map Map of 3 floors Zooming and scrolling Key in room number into keypad
  • 8. Guided tours Use of audio-visual directions Images of landmarks Path highlighted on the map Resist the temptation of telling people too much about the surroundings Key objects that are less likely to move Keep people on clear path
  • 10. The Navigator Introduction to the museum layout Location of popular works, facilities and galleries (Roman, Greek, Chinese, etc.) Use of known landmarks, floor level, room number, cardinal directions Reference to the interactive map and the keypad functionality
  • 12. The challenges Costs Rotating exhibits Multiple distributions points Difficulty of updating content
  • 14. The guide in numbers 10 languages 230 objects 7 guided tours 1 version for children 1 version in British Sign Language 170,000 users since December 2009

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