A webinar aimed at the Argo bloggers, focusing on social media.

1. SPREADING THE WORD THROUGH
SOCIAL MEDIA

2. 1CONTENT
+
STORYTELLING

7. 2
INTERACTION

10. How @replies work

11. I follow @rachelsklar …

12. … but my feed doesn’t include
this tweet from her:

13. … but it does include these:

14. The difference?
This
begins
w/
an
@reply,
and
I
don’t
follow
@garyvee.
This
doesn’t
begin
w/
an
@reply.
I
do
follow
@dens.

15. This means you can interact a lot
without being annoying.
None
of
these
appear
in
my
feed.

18. 3FOCUS
+
INTENTION

19. Package, repackage, retweet.

20. Package, repackage, retweet.

21. Plan your targets.

22. Don’t …

23. … Be too hashtag-happy.

24. … Let your profile become
a glorified RSS feed.

25. … Only link to your own stuff.

26. Let’s talk!