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I D C            A N A L Y S T                          C O N N E C T I O N



                                                                                                   Praveen Sengar,
www.idc.com.sg




                                                                                                   Sr. Research Manager, IDC India , Enterprise Computing Research



                                                                             Demonstrating Business Value: It Pays to
                                                                             Assess and Understand the Total Cost of
F.65.6220.6116




                                                                             Ow nership of IT Investments
                                                                             November 2009
P.65.6226.0330




                                                                             Prudent enterprises are reviewing and optimizing their IT resources and practices to maintain a
                                                                             competitive edge in today's global economy. The current economic climate has accelerated the
                                                                             underlying structural shifts in IT usage and delivery models, driving IT purchasing decisions to be
                                                                             critically evaluated at multiple levels and CFOs to emphasize the decapitalizing of IT. It is,
                                                                             therefore, little wonder that the majority of organizations are looking at total cost of ownership
IDC Asia/Pacific: 80 Anson Road, #38-00 Fuji Xerox Towers Singapore 079907




                                                                             (TCO) as one of the metrics to ascertain the impact of any IT investment on their overall financial
                                                                             bottomline. TCO is a measurement of the total life-cycle costs of an IT investment, including
                                                                             acquisition, implementation, management and retirement. This IDC Analyst Connection takes a
                                                                             closer look at the key parameters in establishing the appropriate financial objectives in an
                                                                             organization's decision-making framework. The document also explains why CIOs should stop
                                                                             focusing on the initial capex costs and pay greater attention to the more significant life-cycle costs
                                                                             to operate, manage and run a particular technology. Other indirect costs like user productivity and
                                                                             soft issues like ease of use are also key factors to consider when determining the TCO of
                                                                             operating systems.

                                                                             The following questions were posed by Microsoft to Praveen Sengar, Senior Manager for
                                                                             Enterprise Computing Research, IDC (India), on a recent Microsoft-sponsored TCO research
                                                                             survey conducted in India.

                                                                             Q.      How do organizations currently look at TCO, and why do some have difficulty
                                                                                     conducting such analysis on IT investments?

                                                                             A.      Companies have traditionally focused on the purchase price of the technology or the
                                                                                     primary capital expense, ignoring the more significant life-cycle costs to operate, manage,
                                                                                     and maintain that technology, operations expense, and the impact on end-user
                                                                                     productivity. During decision-making, CIOs should also consider and self-evaluate the IT
                                                                                     expertise that is available in-house for managing workloads. This becomes decisive
                                                                                     because it can have a serious impact on the run-time costs. CIOs, at times, are unwilling
                                                                                     to take risks, choosing to go with an established platform and ignore the TCO of the
                                                                                     technology. The ease and timeframe of implementation also dominate in cases where
                                                                                     business pressure to adopt a faster solution is high. At times, it also becomes difficult to
                                                                                     determine the TCO when the organization does not capture and maintain historical data.
                                                                                     In such cases, multiple assumptions are required, making the exercise less efficient.

                                                                             Q.      What critical parameters should be included in the TCO analysis? How does this
                                                                                     apply to the server environment?

                                                                             A.      TCO is a measurement of the total life-cycle costs of an IT investment, including
                                                                                     acquisition, implementation, management, and retirement. A TCO analysis helps decision
makers determine which solution or product carries the lowest cost through its entire life
       cycle. The challenge is to focus on all costs to the organization, not purely IT costs. More
       than 40-50 distinct factors may be classified into the following broad headings:

       1. Hardware: Systems, networking, storage, and peripherals critical to operations. Initial
          purchase price amortized over the typical life of the hardware plus annual upgrade
          and direct maintenance costs, typically at 15-25% of purchase.
       2. Software: Operating system, application, middleware. Initial purchase and annual
          licensing fees.
       3. IT staff: Full-time equivalents (FTEs) who support the clients, servers, storage,
          security, applications, and users. Annual loaded salary (salary x load factor to
          account for benefits and overheads) of IT staff time associated with management,
          maintenance, and training.
       4. Services: Outsourced IT support or technology, which can include bandwidth and
          maintenance. Annual cost of service contracts.
       5. User productivity: As a cost, it is the value of the working hours that users do not
          have access to the applications needed to perform their jobs. Network, server, and
          application downtime are the primary sources. Annual loaded salary of user time lost
          due to application downtime, discounted by a partial-productivity factor (i.e. users can
          make business calls). As a result, only some portion of the loaded salary (usually 10-
          50%) is counted as cost.

       To determine the TCO for x86 servers in India where enterprises run heterogeneous
       platforms and different application scenarios across verticals, the above factors may be
       clubbed into capex and opex, with capex including server and system software
       acquisition costs. Opex costs include server and software maintenance, evaluation,
       implementation, training, IT staff and downtime. The per-person productivity of
       employees affected by the downtime, i.e. persons directly affected by access to systems,
       should also be taken into account.

       In 2009, IDC conducted a Microsoft-sponsored TCO survey based on in-depth interviews
       with 150 Indian enterprises having more than 250 PCs countrywide and across six
       workload scenarios, i.e. networking, application, database, mail, file/print and Web.
       Based on the survey results, IDC found that the majority of the three-year costs are in two
       key areas: operation and administration (53%), followed by hardware costs (40%).
       Operational expenses are higher than the capital expenses in the average TCO, and
       software constitute a marginal cost of 7% in server TCO.

       Figure 1 - The Average Total Cost of Ownership of an x86 Server in Indian Rupees (INR)
                         Overall TCO

                 0.58, 10%
                                           2.37, 40%




                             TCO = INR
                              5.98 Lacs



            2.61, 43%
                                           0.42, 7%

         Hardware                    Software
         Operation & Adminstration   Downtime


       Source: A custom TCO survey conducted among 150 enterprises in India, sponsored by Microsoft, 2009



       The major contributors to operational and administration expenses are manpower (38%),
       evaluation and implementation (34%), and annual maintenance costs of hardware and



#AP75540S                                              2                                             ©2009 IDC
software (15%). The reason for the surge in these cost components is the rise in
        manpower costs.

        Most of the larger organizations tend to rely on an internal evaluation process for
        decision-making on server implementation, and very few (11%) of the enterprises
        surveyed consult a third party. The overall average evaluation time is approximately 35
        days; almost 23% of the organizations either completely outsource or consult a systems
        integrator (SI) for server implementation.

Q.      What was the relative TCO on Windows servers by different workloads as
        compared to the survey average?

A.      Based on the survey conducted among 150 enterprises in India, the survey showed that
        Windows Server has a lower TCO of 5.77 Lacs INR as compared to the respondents'
                1
        average of 5.98 Lacs INR, despite its relatively higher acquisition cost. Having said that,
        the higher initial cost of Windows is offset by the lower administration and training costs
        over a period of three years. The scenario also varies by application environment
        depending on the deployment maturity.

        For enterprise mail workloads, Windows Server has a lower TCO of 12% compared to the
        respondents' average on account of savings in terms of the operation and administration
        costs, the survey found. The relatively lesser downtime and availability of manpower
        reduce the TCO for Windows Server.

        In the case of application server and database server workloads, Windows Server was
        reported as having marginally lower TCO of 4% compared to the respondents' average
        on account of some savings in downtime costs.

        Windows Server has marginally higher TCO of 5% compared to the respondents' average
        in the case of Web server, file/print server and networking server workloads. Windows
        Server score better on downtime among the survey respondents; however, the software
        acquisition costs as well as operation and administration expenses are higher compared
        to the respondents' average.

Q.      What challenges does Windows Server face across different deployment
        scenarios?

A.      As far as mail server, application server and database server workloads are concerned,
        the Windows Server environment was reported as providing a better TCO by the survey
        respondents. However, there are challenges with overall TCO in the case of Web server,
        file/print server, and networking server workloads.

        At the overall level, the perception mapping indicates marginal gaps on various attributes
        like security, reliability, support, manageability, scalability, and interoperability, with
        Windows scoring better in perception mapping on attributes like ease of use, support
        from vendor, and the skill sets available.

        Although the survey respondents rated Windows relatively better in terms of overall
        satisfaction on all workloads, they still have concerns around reliability, security,
        manageability, and interoperability that stem from preconceived opinions of earlier
        versions of Windows Server. Therefore, despite improvements in the latest version of
        Windows Server, Microsoft needs to continue to work on communicating these
        improvements to prospects and customers.




1
 Respondents' average refers to the average TCO results among the operating platforms
deployed by the 150 interviewees for the survey


©2009 IDC                                       3                                        AP75540S#
A B O U T     T H I S     A N A L Y S T

  Praveen Sengar heads the Consulting, Enterprise Computing and Vertical Research in IDC (India). He is responsible
  for all consulting assignments and identifying new research opportunities in India. Praveen is also in-charge of driving
  IDC India’s research into emerging technology markets such as Cloud Computing, Service Oriented Architecture
  (SOA), Information Management, Managed Services, and Datacenter Services.




A B O U T    T H I S   P U B L I C A T I O N

This publication was produced by IDC Go-to-Market Services. The opinion, analysis, and research results presented
herein are drawn from more detailed research and analysis independently conducted and published by IDC, unless
specific vendor sponsorship is noted. IDC Go-to-Market Services makes IDC content available in a wide range of formats
for distribution by various companies. A license to distribute IDC content does not imply endorsement of nor opinion on
the licensee.

C O P Y R I G H T      A N D   R E S T R I C T I O N S

Any IDC information or reference to IDC that is to be used in advertising, press releases, or promotional materials
requires prior written approval from IDC. For permission requests, contact the GMS Asia/Pacific team at +65.6829.7757
or gmsap@idc.com. Translation and/or localization of this document requires an additional license from IDC. For more
information on IDC, visit www.idc.com.sg. For more information on IDC GMS, visit www.idc.com.sg/gms

IDC Asia/Pacific, 80 Anson Road, #38-00, Singapore 079970      P.65.6226.0330     F.65.6220.6116    www.idc.com.

Copyright 2009 IDC. Reproduction without written permission is completely forbidden.




#AP75540S                                                  4                                                  ©2009 IDC

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Assess Total Cost of Ownership for IT Investments

  • 1. I D C A N A L Y S T C O N N E C T I O N Praveen Sengar, www.idc.com.sg Sr. Research Manager, IDC India , Enterprise Computing Research Demonstrating Business Value: It Pays to Assess and Understand the Total Cost of F.65.6220.6116 Ow nership of IT Investments November 2009 P.65.6226.0330 Prudent enterprises are reviewing and optimizing their IT resources and practices to maintain a competitive edge in today's global economy. The current economic climate has accelerated the underlying structural shifts in IT usage and delivery models, driving IT purchasing decisions to be critically evaluated at multiple levels and CFOs to emphasize the decapitalizing of IT. It is, therefore, little wonder that the majority of organizations are looking at total cost of ownership IDC Asia/Pacific: 80 Anson Road, #38-00 Fuji Xerox Towers Singapore 079907 (TCO) as one of the metrics to ascertain the impact of any IT investment on their overall financial bottomline. TCO is a measurement of the total life-cycle costs of an IT investment, including acquisition, implementation, management and retirement. This IDC Analyst Connection takes a closer look at the key parameters in establishing the appropriate financial objectives in an organization's decision-making framework. The document also explains why CIOs should stop focusing on the initial capex costs and pay greater attention to the more significant life-cycle costs to operate, manage and run a particular technology. Other indirect costs like user productivity and soft issues like ease of use are also key factors to consider when determining the TCO of operating systems. The following questions were posed by Microsoft to Praveen Sengar, Senior Manager for Enterprise Computing Research, IDC (India), on a recent Microsoft-sponsored TCO research survey conducted in India. Q. How do organizations currently look at TCO, and why do some have difficulty conducting such analysis on IT investments? A. Companies have traditionally focused on the purchase price of the technology or the primary capital expense, ignoring the more significant life-cycle costs to operate, manage, and maintain that technology, operations expense, and the impact on end-user productivity. During decision-making, CIOs should also consider and self-evaluate the IT expertise that is available in-house for managing workloads. This becomes decisive because it can have a serious impact on the run-time costs. CIOs, at times, are unwilling to take risks, choosing to go with an established platform and ignore the TCO of the technology. The ease and timeframe of implementation also dominate in cases where business pressure to adopt a faster solution is high. At times, it also becomes difficult to determine the TCO when the organization does not capture and maintain historical data. In such cases, multiple assumptions are required, making the exercise less efficient. Q. What critical parameters should be included in the TCO analysis? How does this apply to the server environment? A. TCO is a measurement of the total life-cycle costs of an IT investment, including acquisition, implementation, management, and retirement. A TCO analysis helps decision
  • 2. makers determine which solution or product carries the lowest cost through its entire life cycle. The challenge is to focus on all costs to the organization, not purely IT costs. More than 40-50 distinct factors may be classified into the following broad headings: 1. Hardware: Systems, networking, storage, and peripherals critical to operations. Initial purchase price amortized over the typical life of the hardware plus annual upgrade and direct maintenance costs, typically at 15-25% of purchase. 2. Software: Operating system, application, middleware. Initial purchase and annual licensing fees. 3. IT staff: Full-time equivalents (FTEs) who support the clients, servers, storage, security, applications, and users. Annual loaded salary (salary x load factor to account for benefits and overheads) of IT staff time associated with management, maintenance, and training. 4. Services: Outsourced IT support or technology, which can include bandwidth and maintenance. Annual cost of service contracts. 5. User productivity: As a cost, it is the value of the working hours that users do not have access to the applications needed to perform their jobs. Network, server, and application downtime are the primary sources. Annual loaded salary of user time lost due to application downtime, discounted by a partial-productivity factor (i.e. users can make business calls). As a result, only some portion of the loaded salary (usually 10- 50%) is counted as cost. To determine the TCO for x86 servers in India where enterprises run heterogeneous platforms and different application scenarios across verticals, the above factors may be clubbed into capex and opex, with capex including server and system software acquisition costs. Opex costs include server and software maintenance, evaluation, implementation, training, IT staff and downtime. The per-person productivity of employees affected by the downtime, i.e. persons directly affected by access to systems, should also be taken into account. In 2009, IDC conducted a Microsoft-sponsored TCO survey based on in-depth interviews with 150 Indian enterprises having more than 250 PCs countrywide and across six workload scenarios, i.e. networking, application, database, mail, file/print and Web. Based on the survey results, IDC found that the majority of the three-year costs are in two key areas: operation and administration (53%), followed by hardware costs (40%). Operational expenses are higher than the capital expenses in the average TCO, and software constitute a marginal cost of 7% in server TCO. Figure 1 - The Average Total Cost of Ownership of an x86 Server in Indian Rupees (INR) Overall TCO 0.58, 10% 2.37, 40% TCO = INR 5.98 Lacs 2.61, 43% 0.42, 7% Hardware Software Operation & Adminstration Downtime Source: A custom TCO survey conducted among 150 enterprises in India, sponsored by Microsoft, 2009 The major contributors to operational and administration expenses are manpower (38%), evaluation and implementation (34%), and annual maintenance costs of hardware and #AP75540S 2 ©2009 IDC
  • 3. software (15%). The reason for the surge in these cost components is the rise in manpower costs. Most of the larger organizations tend to rely on an internal evaluation process for decision-making on server implementation, and very few (11%) of the enterprises surveyed consult a third party. The overall average evaluation time is approximately 35 days; almost 23% of the organizations either completely outsource or consult a systems integrator (SI) for server implementation. Q. What was the relative TCO on Windows servers by different workloads as compared to the survey average? A. Based on the survey conducted among 150 enterprises in India, the survey showed that Windows Server has a lower TCO of 5.77 Lacs INR as compared to the respondents' 1 average of 5.98 Lacs INR, despite its relatively higher acquisition cost. Having said that, the higher initial cost of Windows is offset by the lower administration and training costs over a period of three years. The scenario also varies by application environment depending on the deployment maturity. For enterprise mail workloads, Windows Server has a lower TCO of 12% compared to the respondents' average on account of savings in terms of the operation and administration costs, the survey found. The relatively lesser downtime and availability of manpower reduce the TCO for Windows Server. In the case of application server and database server workloads, Windows Server was reported as having marginally lower TCO of 4% compared to the respondents' average on account of some savings in downtime costs. Windows Server has marginally higher TCO of 5% compared to the respondents' average in the case of Web server, file/print server and networking server workloads. Windows Server score better on downtime among the survey respondents; however, the software acquisition costs as well as operation and administration expenses are higher compared to the respondents' average. Q. What challenges does Windows Server face across different deployment scenarios? A. As far as mail server, application server and database server workloads are concerned, the Windows Server environment was reported as providing a better TCO by the survey respondents. However, there are challenges with overall TCO in the case of Web server, file/print server, and networking server workloads. At the overall level, the perception mapping indicates marginal gaps on various attributes like security, reliability, support, manageability, scalability, and interoperability, with Windows scoring better in perception mapping on attributes like ease of use, support from vendor, and the skill sets available. Although the survey respondents rated Windows relatively better in terms of overall satisfaction on all workloads, they still have concerns around reliability, security, manageability, and interoperability that stem from preconceived opinions of earlier versions of Windows Server. Therefore, despite improvements in the latest version of Windows Server, Microsoft needs to continue to work on communicating these improvements to prospects and customers. 1 Respondents' average refers to the average TCO results among the operating platforms deployed by the 150 interviewees for the survey ©2009 IDC 3 AP75540S#
  • 4. A B O U T T H I S A N A L Y S T Praveen Sengar heads the Consulting, Enterprise Computing and Vertical Research in IDC (India). He is responsible for all consulting assignments and identifying new research opportunities in India. Praveen is also in-charge of driving IDC India’s research into emerging technology markets such as Cloud Computing, Service Oriented Architecture (SOA), Information Management, Managed Services, and Datacenter Services. A B O U T T H I S P U B L I C A T I O N This publication was produced by IDC Go-to-Market Services. The opinion, analysis, and research results presented herein are drawn from more detailed research and analysis independently conducted and published by IDC, unless specific vendor sponsorship is noted. IDC Go-to-Market Services makes IDC content available in a wide range of formats for distribution by various companies. A license to distribute IDC content does not imply endorsement of nor opinion on the licensee. C O P Y R I G H T A N D R E S T R I C T I O N S Any IDC information or reference to IDC that is to be used in advertising, press releases, or promotional materials requires prior written approval from IDC. For permission requests, contact the GMS Asia/Pacific team at +65.6829.7757 or gmsap@idc.com. Translation and/or localization of this document requires an additional license from IDC. For more information on IDC, visit www.idc.com.sg. For more information on IDC GMS, visit www.idc.com.sg/gms IDC Asia/Pacific, 80 Anson Road, #38-00, Singapore 079970 P.65.6226.0330 F.65.6220.6116 www.idc.com. Copyright 2009 IDC. Reproduction without written permission is completely forbidden. #AP75540S 4 ©2009 IDC