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© 2011 IBM Corporation© 2011 IBM Corporation
Building Watson
A Brief Overview of the Jeopardy! Challenge
Dr. Mark Sherman
IBM Software Group Strategy
© 2011 IBM Corporation
 Capture the imagination
– The Next Deep Blue
 Engage the scientific community
– Envision new ways for computers to impact society & science
– Drive important and measurable scientific advances
 Be Relevant to IBM Customers
– Enable better, faster decision making
– Business Intelligence, Knowledge Discovery and Management, Government,
Compliance, Publishing, Legal, Healthcare, Business Integrity, Customer
Relationship Management, Web Self-Service, Product Support, etc.
A Grand Challenge Opportunity
2
© 2011 IBM Corporation
Informed Decision Making: Search vs. Expert Q&A
Decision Maker
Search Engine
Finds Documents containing Keywords
Delivers Documents based on Popularity
Has Question
Distills to 2-3 Keywords
Reads Documents, Finds
Answers
Finds & Analyzes Evidence
© 2011 IBM Corporation
Informed Decision Making: Search vs. Expert Q&A
Expert
Understands Question
Produces Possible Answers & Evidence
Delivers Response, Evidence & Confidence
Analyzes Evidence, Computes Confidence
Asks NL Question
Considers Answer & Evidence
Decision Maker
© 2011 IBM Corporation
Informed Decision Making: Search vs. Expert Q&A
Decision Maker
Search Engine
Finds Documents containing Keywords
Delivers Documents based on Popularity
Has Question
Distills to 2-3 Keywords
Reads Documents, Finds
Answers
Finds & Analyzes Evidence
Expert
Understands Question
Produces Possible Answers & Evidence
Delivers Response, Evidence & Confidence
Analyzes Evidence, Computes Confidence
Asks NL Question
Considers Answer & Evidence
Decision Maker
© 2011 IBM Corporation6
Broad Domain
Our Focus is on reusable NLP technology for analyzing vast volumes of as-is text.
Structured sources (DBs and KBs) provide background knowledge for interpreting the text.
We do NOT attempt to anticipate all
questions and build databases.
In a random sample of 20,000 questions we found
2,500 distinct types*. The most frequent occurring <3% of the time.
The distribution has a very long tail.
And for each these types 1000’s of different things may be asked.
*13% are non-distinct (e.g, it, this, these or NA)
Even going for the head of the tail will
barely make a dent
We do NOT try to build a formal
model of the world
© 2011 IBM Corporation7
What It Takes to compete against Top Human Jeopardy! Players
Our Analysis Reveals the Winner’s Cloud
Winning Human
Performance
Winning Human
Performance
Grand Champion
Human Performance
Grand Champion
Human Performance
Each dot – actual historical human Jeopardy! games
More ConfidentMore Confident Less ConfidentLess Confident
© 2011 IBM Corporation8
What It Takes to compete against Top Human Jeopardy! Players
Our Analysis Reveals the Winner’s Cloud
Winning Human
Performance
Winning Human
Performance
2007 QA Computer System2007 QA Computer System
Grand Champion
Human Performance
Grand Champion
Human Performance
Each dot – actual historical human Jeopardy! games
More ConfidentMore Confident Less ConfidentLess Confident
Computers?
Not So Good.
© 2011 IBM Corporation
Baseline
v0.1 12/07
v0.3 08/08
v0.5 05/09
v0.6 10/09
v0.7 04/10
v0.4 12/08
DeepQA: Incremental Progress in Answering Precision: 6/2007-4/2010
v0.2 05/08
© 2011 IBM Corporation
One Jeopardy! question can take 2 hours on a single 2.6Ghz Core
Optimized & Scaled out on 2880-Core IBM HPC using UIMA-AS,
Watson is answering in 2-6 seconds.
Question
100s Possible
Answers
1000’s of
Pieces of Evidence
Multiple
Interpretations
100,000’s scores from many simultaneous
Text Analysis Algorithms100s sources
. . .
Hypothesis
Generation
Hypothesis and
Evidence Scoring
Final Confidence
Merging &
Ranking
Synthesis
Question &
Topic
Analysis
Question
Decomposition
Hypothesis
Generation
Hypothesis and Evidence
Scoring
Answer &
Confidence
© 2011 IBM Corporation
Potential Business Applications
Tech Support: Help-desk, Contact Centers
Healthcare / Life Sciences: Diagnostic Assistance, Evidenced-
Based, Collaborative Medicine
Enterprise Knowledge Management and Business
Intelligence
Government: Improved Information Sharing
and Security
© 2011 IBM Corporation
The Core Technical Team
Researchers and Engineers in NLP, ML, IR, KR&R and CL at
IBM Labs and a growing number of universities
© 2011 IBM Corporation
THANK YOU

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CMU 2011 Watson Event

  • 1. © 2011 IBM Corporation© 2011 IBM Corporation Building Watson A Brief Overview of the Jeopardy! Challenge Dr. Mark Sherman IBM Software Group Strategy
  • 2. © 2011 IBM Corporation  Capture the imagination – The Next Deep Blue  Engage the scientific community – Envision new ways for computers to impact society & science – Drive important and measurable scientific advances  Be Relevant to IBM Customers – Enable better, faster decision making – Business Intelligence, Knowledge Discovery and Management, Government, Compliance, Publishing, Legal, Healthcare, Business Integrity, Customer Relationship Management, Web Self-Service, Product Support, etc. A Grand Challenge Opportunity 2
  • 3. © 2011 IBM Corporation Informed Decision Making: Search vs. Expert Q&A Decision Maker Search Engine Finds Documents containing Keywords Delivers Documents based on Popularity Has Question Distills to 2-3 Keywords Reads Documents, Finds Answers Finds & Analyzes Evidence
  • 4. © 2011 IBM Corporation Informed Decision Making: Search vs. Expert Q&A Expert Understands Question Produces Possible Answers & Evidence Delivers Response, Evidence & Confidence Analyzes Evidence, Computes Confidence Asks NL Question Considers Answer & Evidence Decision Maker
  • 5. © 2011 IBM Corporation Informed Decision Making: Search vs. Expert Q&A Decision Maker Search Engine Finds Documents containing Keywords Delivers Documents based on Popularity Has Question Distills to 2-3 Keywords Reads Documents, Finds Answers Finds & Analyzes Evidence Expert Understands Question Produces Possible Answers & Evidence Delivers Response, Evidence & Confidence Analyzes Evidence, Computes Confidence Asks NL Question Considers Answer & Evidence Decision Maker
  • 6. © 2011 IBM Corporation6 Broad Domain Our Focus is on reusable NLP technology for analyzing vast volumes of as-is text. Structured sources (DBs and KBs) provide background knowledge for interpreting the text. We do NOT attempt to anticipate all questions and build databases. In a random sample of 20,000 questions we found 2,500 distinct types*. The most frequent occurring <3% of the time. The distribution has a very long tail. And for each these types 1000’s of different things may be asked. *13% are non-distinct (e.g, it, this, these or NA) Even going for the head of the tail will barely make a dent We do NOT try to build a formal model of the world
  • 7. © 2011 IBM Corporation7 What It Takes to compete against Top Human Jeopardy! Players Our Analysis Reveals the Winner’s Cloud Winning Human Performance Winning Human Performance Grand Champion Human Performance Grand Champion Human Performance Each dot – actual historical human Jeopardy! games More ConfidentMore Confident Less ConfidentLess Confident
  • 8. © 2011 IBM Corporation8 What It Takes to compete against Top Human Jeopardy! Players Our Analysis Reveals the Winner’s Cloud Winning Human Performance Winning Human Performance 2007 QA Computer System2007 QA Computer System Grand Champion Human Performance Grand Champion Human Performance Each dot – actual historical human Jeopardy! games More ConfidentMore Confident Less ConfidentLess Confident Computers? Not So Good.
  • 9. © 2011 IBM Corporation Baseline v0.1 12/07 v0.3 08/08 v0.5 05/09 v0.6 10/09 v0.7 04/10 v0.4 12/08 DeepQA: Incremental Progress in Answering Precision: 6/2007-4/2010 v0.2 05/08
  • 10. © 2011 IBM Corporation One Jeopardy! question can take 2 hours on a single 2.6Ghz Core Optimized & Scaled out on 2880-Core IBM HPC using UIMA-AS, Watson is answering in 2-6 seconds. Question 100s Possible Answers 1000’s of Pieces of Evidence Multiple Interpretations 100,000’s scores from many simultaneous Text Analysis Algorithms100s sources . . . Hypothesis Generation Hypothesis and Evidence Scoring Final Confidence Merging & Ranking Synthesis Question & Topic Analysis Question Decomposition Hypothesis Generation Hypothesis and Evidence Scoring Answer & Confidence
  • 11. © 2011 IBM Corporation Potential Business Applications Tech Support: Help-desk, Contact Centers Healthcare / Life Sciences: Diagnostic Assistance, Evidenced- Based, Collaborative Medicine Enterprise Knowledge Management and Business Intelligence Government: Improved Information Sharing and Security
  • 12. © 2011 IBM Corporation The Core Technical Team Researchers and Engineers in NLP, ML, IR, KR&R and CL at IBM Labs and a growing number of universities
  • 13. © 2011 IBM Corporation THANK YOU