This report provides market-share data on the top public and private players, as well as figures for the overall CDN market, with a look back at the revenues for Q2 2011 and an outlook for industry revenue through 2014. Additionally, T1R looks at companies that are going to play a role in the CDN market landscape as vendors continue to adapt to the cloud computing trend.

1. GLOBAL CONTENT DELIVERY
NETWORKS
MARKET OVERVIEW 2012
IIS INTERNET
INFRASTRUCTURE
SERVICES
MAY 2012
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2. REPORT SNAPSHOT
TITLE Global Content Delivery Networks
Market Overview 2012
ANALYST Jim Davis, Senior Analyst, Networks & Media
RELEASE DATE May 2011
LENGTH 52 pages
ABOUT THIS REPORT
This research report, Global Content Delivery Networks Market Overview 2012, is part of
an ongoing series of reports on the evolving market for content delivery services.
This report provides market-share data on the top public and private players, as well as
figures for the overall CDN market, with a look back at the revenues for Q4 2011 and an
outlook for industry revenue through 2014.
The report is intended to provide a general overview of the market and includes profiles
of leading players. Additionally, we look at companies that are going to play a role in
the CDN market landscape as vendors continue to adapt to the cloud computing trend.
Projections for 2012 through 2014 include our assessment of market and competitive
positioning to determine revenue figures. Additionally, we use demand-side research
survey data from ChangeWave Research, a division of 451 Research, and forecasts from
451 Research’s Market Monitor service as a factor in our forecasts.
For the all revenue figures presented, the totals are inclusive of all services offered by
CDNs. The 2012 report includes estimates of various telecom firms that are offering CDN
services in to our total market projections. It does not include software or hardware
revenue from vendors such as Cisco for technology used to build CDNs.
451 RESEARCH: INTERNET INFRASTRUCTURE SERVICES 1
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3. COMPANIES INCLUDED IN THIS REPORT
3Crowd Technologies GoGrid Pacnet
AcceloWeb GS Neotek PEER 1
Akamai Technologies Hewlett-Packard Rackspace
Alcatel-Lucent Highwinds Network Group Riverbed Technology
Alestra HostPro UA salesforce.com
Amazon Incapsula ServerOrigin
Communications
Apigee Internap Network Services
StreamZilla
Aryaka Networks Jet-Stream
Tata Communications
AT&T Juniper Networks
(BitGravity)
Avail-TVN KDDI
Telefónica
BBC KPN
Telstra
Bell Canada Level 3 Communications
TELUS Communications
Bestel LIME
Torbit
Blaze Software Limelight Networks
Usergrid
British Sky Broadcasting LOVEFiLM
Verizon
CDN77.com Media Temple
VidScale
CDNetworks MegaFon
Virtual Internet
ChinaCache Microsoft
Voxel dot Net
Cloudee.eu Mirror Image Internet
Webair Internet
CloudFlare Motorola Mobility Development
Cotendo Netflix Yottaa
EdgeCast Networks NTT Japan Your Internet Service
Provider (Yisp.nl)
EyeWonder Octoshape
YouTube
Global Crossing OnApp
2 GLOBAL CDN MARKET OVERVIEW 2012
© 2012 451 RESEARCH, LLC AND/OR ITS AFFILIATES. ALL RIGHTS RESERVED.

4. TABLE OF CONTENTS
INTRODUCTION 1
METHODOLOGY 1
CDN MARKET REVENUE ESTIMATES 2
SUMMARY OF KEY FINDINGS . . . . . . . . . . . . . . . . . . . . . 2
FIGURE 1: CDN Market Revenue and Growth Rates, 2010-2014 . . . . . 2
FIGURE 2: Total CDN Market Revenue, by Year . . . . . . . . . . . 4
FIGURE 3: CDN Market Revenue from Resellers, by Year . . . . . . . . 5
FIGURE 4: CDN Market Revenue from Resellers . . . . . . . . . . . 5
FIGURE 5: CDN Market Revenue by Region, Q4 2011 . . . . . . . . . 6
FIGURE 5a: CDN Market Revenue by Region, Q4 2011 . . . . . . . . . 6
FIGURE 6: CDN Market Growth Rates, by Region, 2011 . . . . . . . . 7
FIGURE 7: CDN Market Growth Rates by Region, 2010-2014 . . . . . . . 7
FIGURE 8: CDN Market Revenue by Region, 2009-2014 . . . . . . . . 8
VENDOR REVENUE COMPARISONS . . . . . . . . . . . . . . . . . . . 9
FIGURE 9: Top 10 CDNs by Revenue, Q4 2011 . . . . . . . . . . . . 9
INDUSTRY ISSUES AND TRENDS 10
TELCOS AND CABLE: PROJECTS UNDERWAY . . . . . . . . . . . . . . 10
FIGURE 10: Weekly BBC iPlayer Statistics, Users in Millions
(July-December 2011) . . . . . . . . . . . . . . . . . 11
DON’T FORGET THE CABLE GUYS . . . . . . . . . . . . . . . . . . 12
FIGURE 11: Alternative TV Survey Results: Leading Content Providers
for Cord Cutters . . . . . . . . . . . . . . . . . . . 13
HOSTING COMPANIES MOVE AHEAD WITH CDN . . . . . . . . . . . . . 15
FIGURE 12: List of CDN Technologies Used by Service Providers . . . . .16
CDN AS CLOUD DELIVERY NETWORK . . . . . . . . . . . . . . . . . 17
FIGURE 13: Total IaaS Market Forecast . . . . . . . . . . . . . . 18
FIGURE 14: Infrastructure as a Service: Cloud Storage Revenue Estimates . . 18
FIGURE 15: Total PaaS Market Revenues . . . . . . . . . . . . . 20
FIGURE 16: PaaS Market Revenue Breakdown . . . . . . . . . . . 20
FIGURE 17: Total SaaS Market Revenue . . . . . . . . . . . . . 21
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5. KEY FINDINGS FOR CDN VENDORS . . . . . . . . . . . . . . . . . . 23
KEY FINDINGS FOR CLOUD AND HOSTING VENDORS . . . . . . . . . . . 24
SERVICE PROVIDER PROFILES 25
AKAMAI . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
Akamai Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . . . .25
Deployments and Trends . . . . . . . . . . . . . . . . . . . 25
AT&T . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27
AT&T Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . . . . 27
Deployments and Trends . . . . . . . . . . . . . . . . . . . 27
TATA COMMUNICATIONS (BITGRAVITY) . . . . . . . . . . . . . . . . 29
Tata/BitGravity Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . 29
Deployments and Trends . . . . . . . . . . . . . . . . . . . 29
CDNETWORKS . . . . . . . . . . . . . . . . . . . . . . . . . . 31
CDNetworks Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . . 31
Deployments and Trends . . . . . . . . . . . . . . . . . . . 31
CHINACACHE . . . . . . . . . . . . . . . . . . . . . . . . . . 33
ChinaCache Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . . . 33
Deployments and Trends . . . . . . . . . . . . . . . . . . . 33
EDGECAST . . . . . . . . . . . . . . . . . . . . . . . . . . . 35
EdgeCast Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . . . .35
Deployments and Trends . . . . . . . . . . . . . . . . . . . 35
HIGHWINDS . . . . . . . . . . . . . . . . . . . . . . . . . . . 37
Highwinds Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . . . 37
Deployments and Trends . . . . . . . . . . . . . . . . . . . 37
INTERNAP . . . . . . . . . . . . . . . . . . . . . . . . . . . 39
Internap Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . . . .39
Deployments and Trends . . . . . . . . . . . . . . . . . . . 39
LEVEL 3 . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41
Level 3 Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . . . . 41
Deployments and Trends . . . . . . . . . . . . . . . . . . . 41
4 GLOBAL CDN MARKET OVERVIEW 2012
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6. LIMELIGHT . . . . . . . . . . . . . . . . . . . . . . . . . . . 43
Limelight Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . . . 43
Deployments and Trends . . . . . . . . . . . . . . . . . . . 43
MIRROR IMAGE . . . . . . . . . . . . . . . . . . . . . . . . . 45
Mirror Image Revenue Q4 2011-Q4 2012 . . . . . . . . . . . . . 45
Deployments and Trends . . . . . . . . . . . . . . . . . . . 45
EMERGING SERVICE PROVIDER PROFILES 47
AMAZON . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47
ARYAKA NETWORKS . . . . . . . . . . . . . . . . . . . . . . . 48
CLOUDFLARE . . . . . . . . . . . . . . . . . . . . . . . . . . 49
INCAPSULA . . . . . . . . . . . . . . . . . . . . . . . . . . . 50
TORBIT . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50
YOTTAA . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51
SERVICE OFFERING CHECKLIST 52
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6 GLOBAL CDN MARKET OVERVIEW 2012
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